Brand page · Pet Supplies · United States

Roosty's Top 5% worldwide Top 5% in United States Top 1% in Pet Supplies Top 1% in Pet Supplies in United States
roostys.co·🇺🇸 Sheridan, United States· Shopify·Since 2020

Roosty's: 175k visits a month, 697 active Meta ads, Gravity score 727.

Roosty's — Roosty's is a brand that sells products for raising backyard chickens, including supplements and health products for hens. In September 2026 roostys.co drew an estimated 175k visits, up 59% on the month before. It ranks #60 of 7,399 Pet Supplies brands in United States and holds a 4.7 Trustpilot rating over 111 reviews.

roostys.co@roostysofficial 16kTrustpilot 4.7Meta Ad Library 697

Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
175k
+59% vs. August 2026
Instagram followers
16k
2,297 posts · @roostysofficial
Trustpilot
4.7
111 reviews · 111 in 12 months
Meta ads
697
active · on Google since 2025
Products
100%
in stock · 14 collections
Rank in United States
#60
of 7,399 in Pet Supplies
LinkedIn
—
Data not available
Earned media value
€2.0k
per month, Instagram

Gravity score

727/ 1000 · 10 of 10 indicators rated
Brand Power640
Momentum919
Performance622

Percentiles within 104 peers: Pet Supplies brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Roosty's is a brand that sells products for raising backyard chickens, including supplements and health products for hens.

01 · Traffic

How much traffic Roosty's gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Roosty's drew an estimated 175k visits in September 2026, up 59% on the month before and up 97% over three months.

  • Worldwide#58,585of 4.5m sites · Top 5%
  • In United States#19,270of 1.2m sites · Top 5%
  • Pet Supplies, worldwide#349of 52,845 brands · Top 1%
  • Pet Supplies, United States#60of 7,399 brands · Top 1%
Monthly visitssource Sept 2026

175k

estimated visits in September

1 mo ▲ +58.6%4 mo ▲ +96.5%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Roosty's.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Roosty's holds 4.7 out of 5 on Trustpilot over 111 reviews, 111 of them in the last twelve months: 88% of customers give five stars and 3% one star. That volume places Roosty's in the top 30% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%.

Trustpilotclaimed page · read 21 Oct 2026
4.7TrustScore · 111 reviews · 111 in 12 months
Top 30% review volumeTop 30% rating quality
5 ★88%
4 ★5%
3 ★4%
2 ★0%
1 ★3%
Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Roosty's sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Roosty's sells on Shopify, 100% of its catalogue in stock. The best seller is Daily Worm Defense + Gut Support, at US$32.99–US$130.97, followed by Nesting Herbs - Control Odors & Keep Coops Mite & Lice-Free and Gold Dust - Daily Egg Booster.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Bird Supplies21%
Small Animal Supplies14%
Animal Husbandry7%
Print Books7%

Share of the catalogue by product family.

Activity mixdominant: Pet Supplies
Pet Supplies50%
Food Items25%
Agriculture17%
Books8%

The dominant category places Roosty's in its comparison group.

Prices and ratingsstore data
Average rating
4.79 / 5
Rated products
71% of the catalogue
In stock
100%
Upper price quartile
US$193.20
Currency
USD

05 · Influencers

Who talks about Roosty's.

The creators who tag @roostysofficial on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @roostysofficial on Instagram, led by Erin Amadon (16.5k followers, 1.0% engagement).

Influencersaccounts tagging @roostysofficial · Instagram
AccountProfileFollowersEngagementTagsRelationship
EErin Amadon@amaducks · 🇺🇸 USPets nature Creator16.5k1.0%1Tagged @roostysofficial
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Roosty's competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Roosty's among Pet Supplies brands in United States. The closest is My Pet Chicken, then Kalmbach Feeds®, mcmurrayhatchery.com, hobiternak.com, Cackle Hatchery, Wilco Farm Stores.

CompetitorsPet Supplies · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
My Pet Chickenmypetchicken.com
Kalmbach Feeds®kalmbachfeeds.com
mcmurrayhatchery.commcmurrayhatchery.com
hobiternak.comhobiternak.com
Cackle Hatcherycacklehatchery.com
Wilco Farm Storesfarmstore.com
Competitors Gravity finds for Roosty's. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Roosty's with My Pet Chicken

07 · Company

The company behind Roosty's.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Roosty's is a company based in Sheridan, United States, on a domain registered in November 2020.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Sheridan
Founded
Data not available
Domain registered
16 Nov 2020
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
roostys.co · Shopify · USD
Catalogue
14 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Roosty's

What people ask Google about Roosty's.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Roosty's a legit company?

According to Gravity by Benchr, Roosty's is a brand based in Sheridan, United States: its website has existed since November 2020, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 16,014 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Roosty's reviews

Customers rate Roosty's 4.7 out of 5 on Trustpilot over 111 reviews, 111 of them in the last twelve months: 88% give five stars, 3% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Roosty's sell?

Roosty's is a brand that sells products for raising backyard chickens, including supplements and health products for hens. Gravity by Benchr classifies it under Pet Supplies, with Bird Supplies making up 21% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Roosty's expensive?

Roosty's' best seller, Daily Worm Defense + Gut Support, sells from US$32.99 to US$130.97 on roostys.co. 100% of the catalogue is in stock. Gravity does not track prices daily: check roostys.co before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Roosty's discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Roosty's advertises on Facebook and Instagram and on Google, where its offers often run. Check roostys.co for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Roosty's?

Roosty's sells on its own website, roostys.co, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Roosty's?

Gravity by Benchr records a company based in Sheridan, United States, whose domain was registered in 2020. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Roosty's doing well?

Yes. Gravity by Benchr estimates about 174,800 visits to roostys.co in September 2026, up 59% in a month and up 97% over three months. Roosty's ranks #60 of 7,399 Pet Supplies brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Roosty's use?

Gravity by Benchr identifies roostys.co as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since June 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Roosty's' ad budget?

Gravity by Benchr does not publish a spend figure for Roosty's on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Pet Supplies brands in United States?

Among Pet Supplies brands in United States in the Gravity by Benchr index, Roosty's ranks #60 of 7,399 by estimated traffic. Its closest competitors on the same market are My Pet Chicken, Kalmbach Feeds®, mcmurrayhatchery.com, hobiternak.com and Cackle Hatchery. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Roosty's.