1. Gravity
  2. Rankings
  3. Health & Beauty
  4. Personal Care
  5. rossmann.dk

Brand page · Personal Care

rossmann.dk Top 5% worldwide Top 5% in Personal Care
rossmann.dk·Since 2006

rossmann.dk traffic, ads & competitors 81.4k visits a month, 51 active Meta ads.

rossmann.dk — The brand is Rossmann, a company that informs and inspires customers in its universe and offers news and deals via email. In September 2026 rossmann.dk drew an estimated 81.4k visits, up 10% on the month before. It ranks #12 of 621 Personal Care brands and holds a 4.0 Trustpilot rating over 1,493 reviews.

rossmann.dk@rossmann_dk 16.9kFacebookTrustpilot 4.0Meta Ad Library 51

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026

Estimated traffic
81.4k
+10% vs. August 2026
Instagram followers
16.9k
545 posts · @rossmann_dk
Trustpilot
4.0
1,493 reviews · 336 in 12 months
Meta ads
51
active · on Google since 2022
Products
—
Data not available
Rank in Denmark
#12
of 621 in Personal Care
LinkedIn
—
Data not available
Earned media value
—
Data not available

Gravity score

—Data not available

How the score is calculated

About the store

The brand is Rossmann, a company that informs and inspires customers in its universe and offers news and deals via email.

01 · Traffic

rossmann.dk website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

rossmann.dk drew an estimated 81.4k visits in September 2026, up 10% on the month before and up 34% over three months.

  • Worldwide#111,969of 4.5m sites · Top 5%
  • In Denmark#539of 21.4k sites · Top 5%
  • Personal Care, worldwide#5,542of 215,119 brands · Top 5%
  • Personal Care, Denmark#12of 621 brands · Top 5%
Monthly visitssource Sept 2026

81.4k

estimated visits in September

1 mo ▲ +9.7%4 mo ▲ +33.8%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

rossmann.dk reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

rossmann.dk holds 4.0 out of 5 on Trustpilot over 1,493 reviews, 336 of them in the last twelve months: 68% of customers give five stars and 16% one star. That volume places rossmann.dk in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40%.

Trustpilotclaimed page · read 20 Oct 2026
4.0TrustScore · 1,493 reviews · 336 in 12 months
Top 10% review volumeTop 40% rating quality
5 ★68%
4 ★9%
3 ★4%
2 ★3%
1 ★16%

Cosmetics and Perfumes Supplier Toiletries Store Hair Product Store Vitamin and Supplements Store Organic Food Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

rossmann.dk best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read rossmann.dk's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care96%
Health Care1%
Health & Beauty0%

The dominant category places rossmann.dk in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

rossmann.dk influencers

The creators who tag @rossmann_dk on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @rossmann_dk · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

rossmann.dk competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for rossmann.dk among Personal Care brands. The closest is cosmetic2go.com, then Earplugs, eKobieca.pl, Brasil Cosméticos, Herlan, Parfumdreams.

CompetitorsPersonal Care · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
cosmetic2go.comcosmetic2go.com
Earplugsearplugs.cz
eKobieca.plekobieca.pl
Brasil Cosméticosbrasilcosmeticos.pt
Herlanherlan.com
Parfumdreamsparfumdreams.se
Competitors Gravity finds for rossmann.dk. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare rossmann.dk with cosmetic2go.com

07 · Company

Who is behind rossmann.dk?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

rossmann.dk is an e-commerce brand, on a domain registered in October 2006.

Legal entityGravity index, Sept 2026
Domain registered
31 Oct 2006
DistributionGravity index, Sept 2026
Own store
rossmann.dk
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about rossmann.dk

What people ask Google about rossmann.dk.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is rossmann.dk legit or a scam?

According to Gravity by Benchr, rossmann.dk is a brand: its website has existed since October 2006, its Trustpilot profile is claimed by the brand, it has 16,938 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

rossmann.dk reviews

Customers rate rossmann.dk 4.0 out of 5 on Trustpilot over 1,493 reviews, 336 of them in the last twelve months: 68% give five stars, 16% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is rossmann.dk?

The brand is Rossmann, a company that informs and inspires customers in its universe and offers news and deals via email. Gravity by Benchr classifies it under Personal Care. Source: Gravity by Benchr product classification.

rossmann.dk promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: rossmann.dk advertises on Facebook and Instagram and on Google, where its offers often run. Check rossmann.dk for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who owns rossmann.dk?

Gravity by Benchr records a company, whose domain was registered in 2006. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is rossmann.dk doing well?

Yes. Gravity by Benchr estimates about 81,400 visits to rossmann.dk in September 2026, up 10% in a month and up 34% over three months. rossmann.dk ranks #12 of 621 Personal Care brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

How much does rossmann.dk spend on Meta ads?

Gravity by Benchr does not publish a spend figure for rossmann.dk on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands?

Among Personal Care brands in the Gravity by Benchr index, rossmann.dk ranks #12 of 621 by estimated traffic. Its closest competitors on the same market are cosmetic2go.com, Earplugs, eKobieca.pl, Brasil Cosméticos and Herlan. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with rossmann.dk.