Brand page · Shoes · United States

Rothy's Top 1% worldwide Top 1% in United States Top 1% in Shoes Top 1% in Shoes in United States
rothys.com·🇺🇸 San Francisco, United States· Shopify·Since 2012

Rothy's: 1.8M visits a month, 110 active Meta ads, Gravity score 648.

Rothy's — Rothy's is a brand that sells washable shoes and bags for women, men, and kids, with a focus on sustainable design and classic style. In September 2026 rothys.com drew an estimated 1.8M visits, up 15% on the month before. It ranks #18 of 6,771 Shoes brands in United States and holds a 1.9 Trustpilot rating over 197 reviews.

rothys.com@rothys 495KLinkedIn 21.3KTrustpilot 1.9Meta Ad Library 110

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
1.8M
+15% vs. August 2026
Instagram followers
495K
75 posts · @rothys
Trustpilot
1.9
197 reviews · 11 in 12 months
Meta ads
110
active · on Google since 2023
Products
85%
in stock · 198 collections
Rank in United States
#18
of 6,771 in Shoes
LinkedIn
21.3K
followers · 373 employees
Earned media value
€22.5k
per month, Instagram

Gravity score

648/ 1000 · 10 of 10 indicators rated
Brand Power567
Momentum792
Performance586

Percentiles within 43 peers: Shoes brands in United States with 1m–10M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Rothy's is a brand that sells washable shoes and bags for women, men, and kids, with a focus on sustainable design and classic style.

01 · Traffic

How much traffic Rothy's gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Rothy's drew an estimated 1.8M visits in September 2026, up 15% on the month before and up 32% over three months.

  • Worldwide#8,841of 4.5M sites · Top 1%
  • In United States#2,953of 1.2M sites · Top 1%
  • Shoes, worldwide#120of 46,962 brands · Top 1%
  • Shoes, United States#18of 6,771 brands · Top 1%
Monthly visitssource Sept 2026

1.8M

estimated visits in September

1 mo ▲ +14.5%4 mo ▲ +31.9%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Rothy's.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Rothy's holds 1.9 out of 5 on Trustpilot over 197 reviews, 11 of them in the last twelve months: 9% of customers give five stars and 73% one star. That volume places Rothy's in the top 20 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 20 Oct 2026
1.9TrustScore · 197 reviews · 11 in 12 months
Top 20% review volume
5 ★9%
4 ★5%
3 ★3%
2 ★10%
1 ★73%

Shopping & Fashion

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Rothy's sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Rothy's sells on Shopify, 85% of its catalogue in stock. The best seller is The Casual Clog, at US$99.00–US$160.00, followed by The Point II and The Original Slip On Sneaker - Black Solid.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Shoes73%
Handbags, Wallets & Cases13%
Shopping Totes8%
Handbag & Wallet Accessories3%

Share of the catalogue by product family.

Activity mixdominant: Shoes
Shoes73%
Handbags, Wallets & Cases13%
Shopping Totes8%
Handbag & Wallet Accessories3%
Backpacks1%

The dominant category places Rothy's in its comparison group.

Prices and ratingsstore data
Average rating
4.56 / 5
Rated products
72% of the catalogue
In stock
85%
Upper price quartile
US$165.00
Currency
USD

05 · Influencers

Who talks about Rothy's.

The creators who tag @rothys on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @rothys on Instagram, led by Bri (14.2K followers, 1.1% engagement).

Influencersaccounts tagging @rothys · Instagram
AccountProfileFollowersEngagementTagsRelationship
BBri@justakeyatheart · 🇺🇸 USFashion style luxury Creator14.2K1.1%5Tagged @rothys
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Rothy's competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Rothy's among Shoes brands in United States. The closest is Allbirds, then rubbersole.co.uk, ALOHAS, Crocs, SeaVees, OHNE PROJECT.

CompetitorsShoes · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Allbirdsallbirds.com
rubbersole.co.ukrubbersole.co.uk
ALOHASalohas.com
Crocscrocs.com.pe
SeaVeesseavees.com
OHNE PROJECTohneproject.com
Competitors Gravity finds for Rothy's. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Rothy's with Allbirds

07 · Company

The company behind Rothy's.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Rothy's is a company based in San Francisco, United States, on a domain registered in August 2012. It employs about 373 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · San Francisco
Founded
Data not available
Domain registered
28 Aug 2012
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
373 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
rothys.com · Shopify · USD
Catalogue
198 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Rothy's

What people ask Google about Rothy's.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Rothy's legit or a scam?

According to Gravity by Benchr, Rothy's is a brand based in San Francisco, United States: its website has existed since August 2012, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 373 people on LinkedIn, it has 495,067 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Rothy's reviews: is it worth it?

Customers rate Rothy's 1.9 out of 5 on Trustpilot over 197 reviews, 11 of them in the last twelve months: 9% give five stars, 73% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Rothy's sell?

Rothy's is a brand that sells washable shoes and bags for women, men, and kids, with a focus on sustainable design and classic style. Gravity by Benchr classifies it under Shoes, with Shoes making up 73% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Rothy's cost?

Rothy's' best seller, The Casual Clog, sells from US$99.00 to US$160.00 on rothys.com. 85% of the catalogue is in stock. Gravity does not track prices daily: check rothys.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Rothy's promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Rothy's advertises on Facebook and Instagram and on Google, where its offers often run. Check rothys.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Rothy's?

Rothy's sells on its own website, rothys.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Rothy's?

Gravity by Benchr records a company based in San Francisco, United States, whose domain was registered in 2012, with 373 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Rothy's growing?

Yes. Gravity by Benchr estimates about 1,845,900 visits to rothys.com in September 2026, up 15% in a month and up 32% over three months. Rothy's ranks #18 of 6,771 Shoes brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Rothy's use?

Gravity by Benchr identifies rothys.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Rothy's' ad budget?

Gravity by Benchr does not publish a spend figure for Rothy's on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Shoes brands in United States?

Among Shoes brands in United States in the Gravity by Benchr index, Rothy's ranks #18 of 6,771 by estimated traffic. Its closest competitors on the same market are Allbirds, rubbersole.co.uk, ALOHAS, Crocs, SeaVees. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Rothy's.