Brand page · Personal Care · Germany

ROTTLER Top 5% worldwide Top 5% in Germany Top 5% in Personal Care Top 5% in Personal Care in Germany
rottler.de·🇩🇪 Germany

ROTTLER: 66.6k visits a month, 91 active Meta ads, Gravity score 635.

ROTTLER — ROTTLER is a family-owned optometry and hearing aid company that sells glasses, contact lenses, and hearing aids. In September 2026 rottler.de drew an estimated 66.6k visits, up 13% on the month before. It ranks #101 of 3,138 Personal Care brands in Germany and holds a 3.1 Trustpilot rating over 23 reviews.

rottler.de@brillen.rottler 15.8kFacebookLinkedIn 2.3kTrustpilot 3.1Meta Ad Library 91

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026

Estimated traffic
66.6k
+13% vs. August 2026
Instagram followers
15.8k
3,152 posts · @brillen.rottler
Trustpilot
3.1
23 reviews · 20 in 12 months
Meta ads
91
active · on Google since 2022
Products
—
Data not available
Rank in Germany
#101
of 3,138 in Personal Care
LinkedIn
2.3k
followers · 174 employees
Earned media value
—
Data not available

Gravity score

635/ 1000 · 8 of 10 indicators rated
Brand Power539
Momentum619
Performance748

Percentiles within 181 peers: Personal Care brands in Germany with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

ROTTLER is a family-owned optometry and hearing aid company that sells glasses, contact lenses, and hearing aids.

01 · Traffic

How much traffic ROTTLER gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

ROTTLER drew an estimated 66.6k visits in September 2026, up 13% on the month before and up 25% over three months.

  • Worldwide#132,919of 4.5m sites · Top 5%
  • In Germany#6,056of 184k sites · Top 5%
  • Personal Care, worldwide#6,664of 215,119 brands · Top 5%
  • Personal Care, Germany#101of 3,138 brands · Top 5%
Monthly visitssource Sept 2026

66.6k

estimated visits in September

1 mo ▲ +13.4%4 mo ▲ +24.8%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about ROTTLER.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

ROTTLER holds 3.1 out of 5 on Trustpilot over 23 reviews, 20 of them in the last twelve months: 48% of customers give five stars and 48% one star. That volume places ROTTLER in the top 50% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 20 Oct 2026
3.1TrustScore · 23 reviews · 20 in 12 months
Top 50% review volume
5 ★48%
4 ★0%
3 ★0%
2 ★4%
1 ★48%

Optician Sunglasses Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What ROTTLER sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read ROTTLER's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care88%
Health Care4%
Clothing Accessories2%

The dominant category places ROTTLER in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about ROTTLER.

The creators who tag @brillen.rottler on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @brillen.rottler on Instagram, led by 𝗣𝗟𝗨𝗦𝗦𝗜𝗭𝗘 | 𝗠𝗔𝗞𝗘-𝗨𝗣 | 𝗦𝗘𝗟𝗙𝗟𝗢𝗩𝗘 (10.8k followers, 1.1% engagement).

Influencersaccounts tagging @brillen.rottler · Instagram
AccountProfileFollowersEngagementTagsRelationship
�𝗣𝗟𝗨𝗦𝗦𝗜𝗭𝗘 | 𝗠𝗔𝗞𝗘-𝗨𝗣 | 𝗦𝗘𝗟𝗙𝗟𝗢𝗩𝗘@nelemeelia · 🇩🇪 DEBeauty cosmetics skincare Creator10.8k1.1%1Tagged @brillen.rottler
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who ROTTLER competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for ROTTLER among Personal Care brands in Germany. The closest is UPHARM Eshop, then paradidoucha.ma, farmaciamarket.es, beauty-shop.ru, Drogão Super, Parapharmacie.tn.

CompetitorsPersonal Care · Germany · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
UPHARM Eshopupharm.gr
paradidoucha.maparadidoucha.ma
farmaciamarket.esfarmaciamarket.es
beauty-shop.rubeauty-shop.ru
Drogão Superdrogaosuper.com.br
Parapharmacie.tnparapharmacie.tn
Competitors Gravity finds for ROTTLER. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare ROTTLER with UPHARM Eshop

07 · Company

The company behind ROTTLER.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

ROTTLER is a company based in Germany, founded in 1946 according to LinkedIn. It employs about 174 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇩🇪 Germany
Founded
1946, per LinkedIn
Domain registered
Data not available
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
174 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
rottler.de
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about ROTTLER

What people ask Google about ROTTLER.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is ROTTLER legit?

According to Gravity by Benchr, ROTTLER is a brand based in Germany: it employs 174 people on LinkedIn, it has 15,809 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

ROTTLER reviews

Customers rate ROTTLER 3.1 out of 5 on Trustpilot over 23 reviews, 20 of them in the last twelve months: 48% give five stars, 48% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is ROTTLER?

ROTTLER is a family-owned optometry and hearing aid company that sells glasses, contact lenses, and hearing aids. Gravity by Benchr classifies it under Personal Care. Source: Gravity by Benchr product classification.

Does ROTTLER have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: ROTTLER advertises on Facebook and Instagram and on Google, where its offers often run. Check rottler.de for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who owns ROTTLER?

Gravity by Benchr records a company based in Germany, founded in 1946 according to LinkedIn, with 174 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is ROTTLER growing?

Yes. Gravity by Benchr estimates about 66,600 visits to rottler.de in September 2026, up 13% in a month and up 25% over three months. ROTTLER ranks #101 of 3,138 Personal Care brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

How much does ROTTLER spend on Meta ads?

Gravity by Benchr does not publish a spend figure for ROTTLER on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in Germany?

Among Personal Care brands in Germany in the Gravity by Benchr index, ROTTLER ranks #101 of 3,138 by estimated traffic. Its closest competitors on the same market are UPHARM Eshop, paradidoucha.ma, farmaciamarket.es, beauty-shop.ru and Drogão Super. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with ROTTLER.