Brand page · Clothing · United States
Rue La La: 2.3M visits a month, 13 active Meta ads.
Rue La La — Rue La La is an online boutique that sells clothing, shoes, handbags, jewelry, and accessories for women, men, and home, with daily sales offering discounts up to 70% off. In September 2026 ruelala.com drew an estimated 2.3M visits, down 10% on the month before. It ranks #51 of 97,158 Clothing brands in United States and holds a 1.9 Trustpilot rating over 438 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026
About the store
Rue La La is an online boutique that sells clothing, shoes, handbags, jewelry, and accessories for women, men, and home, with daily sales offering discounts up to 70% off.
01 · Traffic
How much traffic Rue La La gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Rue La La drew an estimated 2.3M visits in September 2026, down 10% on the month before and down 14% over three months.
- Worldwide#7,364of 4.5M sites · Top 1%
- In United States#2,487of 1.2M sites · Top 1%
- Clothing, worldwide#504of 459,295 brands · Top 1%
- Clothing, United States#51of 97,158 brands · Top 1%
2.3M
estimated visits in September
1 mo ▼ −9.5%4 mo ▼ −14.1%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Rue La La.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Rue La La holds 1.9 out of 5 on Trustpilot over 438 reviews, 54 of them in the last twelve months: 11% of customers give five stars and 81% one star. That volume places Rue La La in the top 20 % of the 270,321 Trustpilot pages in the Gravity index.
Clothing Store Women's Clothing Store Online Marketplace
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Rue La La sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Rue La La's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Rue La La in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Rue La La is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Rue La La runs Meta ads on Facebook, Instagram, Audience Network, Threads, whatsapp, and has advertised on Google since October 2021 (image, text, video).
Luxury Styles Everyone’s Falling ForRue La La14 Oct 2026video
Desired brands. Members-only prices. Delivered daily.Rue La La14 Oct 2026image
default_collection_headlineRue La La14 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Rue Gilt Groupe, Inc.verified
Text ad21 Oct 2026Rue Gilt Groupe, Inc.verified
Text ad21 Oct 2026Rue Gilt Groupe, Inc.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Rue La La.
The creators who tag @ruelala on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @ruelala on Instagram, led by Designer Deals | Michelle Eisenfeld (19.5K followers, 0.5% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| DDesigner Deals | Michelle Eisenfeld@doctorafoxy · 🇺🇸 US | Fashion style luxury Creator | 19.5K | 0.5% | 2 | Tagged @ruelala |
06 · Competitors according to Gravity
Who Rue La La competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Rue La La among Clothing brands in United States. The closest is gilt.com, then zalando-lounge.com, veepee.it, zalando-prive.fr, fr.bazarchic.com, Zulily.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| gilt.comgilt.com | |||||||
| zalando-lounge.comzalando-lounge.com | |||||||
| veepee.itveepee.it | |||||||
| zalando-prive.frzalando-prive.fr | |||||||
| fr.bazarchic.comfr.bazarchic.com | |||||||
| Zulilyzulily.com |
07 · Company
The company behind Rue La La.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Rue La La is a company based in United States, on a domain registered in October 2007. It is listed at m_and_a stage.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States
- Founded
- Data not available
- Domain registered
- 1 Oct 2007
- Share capital
- Data not available
- Status
- was_acquired
- President
- Data not available
- Activity code
- Data not available
- Employees
- Data not available
- Funding stage
- M and a · last deal: series a
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- ruelala.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Rue La La
What people ask Google about Rue La La.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Rue La La legit or a scam?
According to Gravity by Benchr, Rue La La is a brand based in United States: its website has existed since October 2007, it has 126,750 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about Rue La La?
Customers rate Rue La La 1.9 out of 5 on Trustpilot over 438 reviews, 54 of them in the last twelve months: 11% give five stars, 81% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Rue La La sell?
Rue La La is an online boutique that sells clothing, shoes, handbags, jewelry, and accessories for women, men, and home, with daily sales offering discounts up to 70% off. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.
Does Rue La La have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Rue La La advertises on Facebook and Instagram and on Google, where its offers often run. Check ruelala.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Rue La La?
Gravity by Benchr records a company based in United States, whose domain was registered in 2007, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Rue La La growing?
Not at the moment. Gravity by Benchr estimates about 2,314,500 visits to ruelala.com in September 2026, down 10% in a month and down 14% over three months. Rue La La ranks #51 of 97,158 Clothing brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Rue La La's ad budget?
Gravity by Benchr does not publish a spend figure for Rue La La on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in United States?
Among Clothing brands in United States in the Gravity by Benchr index, Rue La La ranks #51 of 97,158 by estimated traffic. Its closest competitors on the same market are gilt.com, zalando-lounge.com, veepee.it, zalando-prive.fr, fr.bazarchic.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Rue La La.