Brand page · Decor
Rugette: 70.4k visits a month, 95 active Meta ads.
Rugette — Rugette is a brand that sells washable rugs, including living room rugs, runner rugs, kitchen rugs, round rugs and kids rugs. Their rugs are pet-friendly, hypoallergenic, and easy to clean. In September 2026 rugette.com drew an estimated 70.4k visits, up 18% on the month before. It ranks #440 of 42,373 Decor brands.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026
About the store
Rugette is a brand that sells washable rugs, including living room rugs, runner rugs, kitchen rugs, round rugs and kids rugs. Their rugs are pet-friendly, hypoallergenic, and easy to clean.
01 · Traffic
How much traffic Rugette gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Rugette drew an estimated 70.4k visits in September 2026, up 18% on the month before and up 44% over three months.
- Worldwide#126,754of 4.5m sites · Top 5%
- In United States#41,161of 1.2m sites · Top 5%
- Decor, worldwide#2,499of 185,686 brands · Top 5%
- Decor, United States#440of 42,373 brands · Top 5%
70.4k
estimated visits in September
1 mo ▲ +18.1%4 mo ▲ +43.9%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Rugette.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Rugette holds 3.7 out of 5 on Trustpilot over 1 review, 1 of them in the last twelve months: 100% of customers give five stars and 0% one star.
Home Improvement Store Cleaning Products Supplier
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Rugette sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Rugette sells on Shopify, 100% of its catalogue in stock. The best seller is Wynn Colourful Bordered Rug, at £92.00–£869.00, followed by Alexis Washable Bordered Rug and Fynlor Orange Washable Turkish Rug.
#1Wynn Colourful Bordered RugRugette£92.00–£869.00In stock
#2Alexis Washable Bordered RugRugette£92.00–£869.00In stock
#3Fynlor Orange Washable Turkish RugRugette£92.00–£869.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Rugette in its comparison group.
- Average rating
- 4.79 / 5
- Rated products
- 31% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$121.77
- Currency
- GBP
04 · Ads
What Rugette is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Rugette runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since November 2024 (image, text, video).
Bennett Abstract RugRugette7 Oct 2026image
RugetteRugette6 Oct 2026image
75% Off + Extra 20% With CodeRugette5 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Woolknot Halı Paz. Ltd. Sti.verified
Text ad20 Oct 2026Woolknot Halı Paz. Ltd. Sti.verified
Text ad20 Oct 2026Woolknot Halı Paz. Ltd. Sti.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Rugette.
The creators who tag @rugetterugs on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @rugetterugs on Instagram, led by Emma Cunningham (49.3k followers, 5.0% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| EEmma Cunningham@sophieellaandme · 🇬🇧 GB | Fashion style luxury Creator | 49.3k | 5.0% | 1 | Tagged @rugetterugs |
06 · Competitors according to Gravity
Who Rugette competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Rugette among Decor brands. The closest is Carpet Planet, then Wool & Wire, Kodaz Carpet, Classic Collection, Oriental Weavers, Saffron Looms.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Carpet Planetcarpetplanet.in | |||||||
| Wool & Wirewoolandwire.be | |||||||
| Kodaz Carpetkodazcarpet.com | |||||||
| Classic Collectionclassiccollection.se | |||||||
| Oriental Weaversowrugs.com | |||||||
| Saffron Loomssaffronlooms.com |
07 · Company
The company behind Rugette.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Rugette is an e-commerce brand, on a domain registered in August 2023. It employs about 10 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- Data not available
- Founded
- Data not available
- Domain registered
- 4 Aug 2023
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 10 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- rugette.com · Shopify · GBP
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Rugette
What people ask Google about Rugette.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Rugette a legit company?
According to Gravity by Benchr, Rugette is a brand: its website has existed since August 2023, it sells on a Shopify store, it employs 10 people on LinkedIn, it has 32,423 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What is Rugette known for?
Rugette is a brand that sells washable rugs, including living room rugs, runner rugs, kitchen rugs, round rugs and kids rugs. Their rugs are pet-friendly, hypoallergenic, and easy to clean. Gravity by Benchr classifies it under Decor, with Rugs making up 72% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Rugette cost?
Rugette's best seller, Wynn Colourful Bordered Rug, sells from £92.00 to £869.00 on rugette.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check rugette.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Rugette promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Rugette advertises on Facebook and Instagram and on Google, where its offers often run. Check rugette.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Rugette?
Rugette sells on its own website, rugette.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who is behind Rugette?
Gravity by Benchr records a company, whose domain was registered in 2023, with 10 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Rugette growing?
Yes. Gravity by Benchr estimates about 70,400 visits to rugette.com in September 2026, up 18% in a month and up 44% over three months. Rugette ranks #440 of 42,373 Decor brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Rugette use?
Gravity by Benchr identifies rugette.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. It advertises through Meta and on Google since November 2024. Source: Gravity by Benchr platform and advertising records.
What is Rugette's ad budget?
Gravity by Benchr does not publish a spend figure for Rugette on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Decor brands?
Among Decor brands in the Gravity by Benchr index, Rugette ranks #440 of 42,373 by estimated traffic. Its closest competitors on the same market are Carpet Planet, Wool & Wire, Kodaz Carpet, Classic Collection and Oriental Weavers. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Rugette.