Brand page · Clothing · Australia

RUNAWAY Top 1% worldwide Top 1% in Australia Top 1% in Clothing Top 1% in Clothing in Australia
runawaythelabel.com·🇦🇺 Marrickville, Australia· Shopify·Since 2014

RUNAWAY: 500K visits a month, 470 active Meta ads, Gravity score 618.

RUNAWAY — Women's fashion label, Australian-designed & internationally loved. Shop the latest dresses, tops, loungewear. In September 2026 runawaythelabel.com drew an estimated 500K visits, down 16% on the month before. It ranks #59 of 12,275 Clothing brands in Australia and holds a 2.8 Trustpilot rating over 3,464 reviews.

runawaythelabel.com@runawaythelabel 741KFacebookTrustpilot 2.8Meta Ad Library 470

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
500K
−16% vs. August 2026
Instagram followers
741K
18,699 posts · @runawaythelabel
Trustpilot
2.8
3,464 reviews · 159 in 12 months
Meta ads
470
active · on Google since 2023
Products
100%
in stock · 373 collections
Rank in Australia
#59
of 12,275 in Clothing
LinkedIn
—
Data not available
Earned media value
€197.3k
per month, Instagram

Gravity score

618/ 1000 · 10 of 10 indicators rated
Brand Power686
Momentum410
Performance758

Percentiles within 310 peers: Clothing brands in Australia with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Women's fashion label, Australian-designed & internationally loved. Shop the latest dresses, tops, loungewear.

01 · Traffic

How much traffic RUNAWAY gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

RUNAWAY drew an estimated 500K visits in September 2026, down 16% on the month before and down 24% over three months.

  • Worldwide#24,835of 4.5M sites · Top 1%
  • In Australia#476of 105K sites · Top 1%
  • Clothing, worldwide#2,043of 459,295 brands · Top 1%
  • Clothing, Australia#59of 12,275 brands · Top 1%
Monthly visitssource Sept 2026

500K

estimated visits in September

1 mo ▼ −16.3%4 mo ▼ −24.4%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about RUNAWAY.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

RUNAWAY holds 2.8 out of 5 on Trustpilot over 3,464 reviews, 159 of them in the last twelve months: 57% of customers give five stars and 26% one star. That volume places RUNAWAY in the top 5 % of the 270,321 Trustpilot pages in the Gravity index. On Google, RUNAWAY scores 3.4 over 13 reviews.

Trustpilotclaimed page · read 20 Oct 2026
2.8TrustScore · 3,464 reviews · 159 in 12 months
Top 5% review volume
5 ★57%
4 ★6%
3 ★5%
2 ★6%
1 ★26%

Women's Clothing Store Clothing Store

Google reviewsread 20 Oct 2026
3.413 reviews on the Google business profile
5 ★46%
4 ★15%
3 ★0%
2 ★15%
1 ★23%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What RUNAWAY sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

RUNAWAY sells on Shopify, 100% of its catalogue in stock. The best seller is MILANI SCARF TOP - CHOCOLATE GEO, at US$35.40, followed by MILANI SATIN PANT - CHOCOLATE GEO and ELSA STRAPLESS SCARF MAXI DRESS - LEMON.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Dresses9%
Clothing Tops4%
Skirts2%
Swimwear2%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing100%
Clothing Accessories0%

The dominant category places RUNAWAY in its comparison group.

Prices and ratingsstore data
Average rating
4.94 / 5
Rated products
8% of the catalogue
In stock
100%
Upper price quartile
US$129.00
Currency
USD

05 · Influencers

Who talks about RUNAWAY.

The creators who tag @runawaythelabel on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @runawaythelabel on Instagram, led by Kaiwen Tang (32.9K followers, 3.9% engagement).

Influencersaccounts tagging @runawaythelabel · Instagram
AccountProfileFollowersEngagementTagsRelationship
KKaiwen Tang@kaisterwaniee · 🇲🇾 MYParenting family Creator32.9K3.9%9Tagged @runawaythelabel
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who RUNAWAY competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for RUNAWAY among Clothing brands in Australia. The closest is Blue Bungalow, then ROWIE, The Self Styler, KOOKAÏ, self-portrait, Beginning Boutique.

CompetitorsClothing · Australia · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Blue Bungalowbluebungalow.com.au
ROWIErowiethelabel.com
The Self Stylertheselfstyler.com
KOOKAÏkookai.com.au
self-portraitself-portrait.com
Beginning Boutiquebeginningboutique.com.au
Competitors Gravity finds for RUNAWAY. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare RUNAWAY with Blue Bungalow

07 · Company

The company behind RUNAWAY.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

RUNAWAY is a company based in Marrickville, Australia, on a domain registered in April 2014.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇦🇺 Australia · Marrickville
Founded
Data not available
Domain registered
15 Apr 2014
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
runawaythelabel.com · Shopify · USD
Catalogue
373 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about RUNAWAY

What people ask Google about RUNAWAY.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is RUNAWAY legit?

According to Gravity by Benchr, RUNAWAY is a brand based in Marrickville, Australia: its website has existed since April 2014, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 740,554 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about RUNAWAY?

Customers rate RUNAWAY 2.8 out of 5 on Trustpilot over 3,464 reviews, 159 of them in the last twelve months: 57% give five stars, 26% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. On Google, RUNAWAY scores 3.4 over 13 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does RUNAWAY sell?

Women's fashion label, Australian-designed & internationally loved. Shop the latest dresses, tops, loungewear. Gravity by Benchr classifies it under Clothing, with Dresses making up 9% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

RUNAWAY prices: how much is it?

RUNAWAY's best seller, MILANI SCARF TOP - CHOCOLATE GEO, sells US$35.40 on runawaythelabel.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check runawaythelabel.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does RUNAWAY have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: RUNAWAY advertises on Facebook and Instagram and on Google, where its offers often run. Check runawaythelabel.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy RUNAWAY?

RUNAWAY sells on its own website, runawaythelabel.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind RUNAWAY?

Gravity by Benchr records a company based in Marrickville, Australia, whose domain was registered in 2014. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is RUNAWAY doing well?

Not at the moment. Gravity by Benchr estimates about 499,900 visits to runawaythelabel.com in September 2026, down 16% in a month and down 24% over three months. RUNAWAY ranks #59 of 12,275 Clothing brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does RUNAWAY use?

Gravity by Benchr identifies runawaythelabel.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

What is RUNAWAY's ad budget?

Gravity by Benchr does not publish a spend figure for RUNAWAY on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in Australia?

Among Clothing brands in Australia in the Gravity by Benchr index, RUNAWAY ranks #59 of 12,275 by estimated traffic. Its closest competitors on the same market are Blue Bungalow, ROWIE, The Self Styler, KOOKAÏ, self-portrait. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with RUNAWAY.