Brand page · Tools · Australia
Safety Xpress: 41.7k visits a month, 2 active Meta ads, Gravity score 514.
Safety Xpress — Safety Xpress is an Australian supplier of workplace safety products for industrial sites, construction, and car parks, including bollards, wheel stops, speed humps, tactile indicators, and other safety equipment. In September 2026 safetyxpress.com.au drew an estimated 41.7k visits, down 7% on the month before. It ranks #26 of 718 Tools brands in Australia.
Updated Traffic Sept 2026Meta ads 16 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 31 peers: Tools brands in Australia with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Safety Xpress is an Australian supplier of workplace safety products for industrial sites, construction, and car parks, including bollards, wheel stops, speed humps, tactile indicators, and other safety equipment.
01 · Traffic
How much traffic Safety Xpress gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Safety Xpress drew an estimated 41.7k visits in September 2026, down 7% on the month before and up 32% over three months.
- Worldwide#198,576of 4.5m sites · Top 5%
- In Australia#4,962of 105k sites · Top 5%
- Tools, worldwide#1,556of 49,532 brands · Top 5%
- Tools, Australia#26of 718 brands · Top 5%
41.7k
estimated visits in September
1 mo ▼ −6.7%4 mo ▲ +31.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Safety Xpress.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Safety Xpress holds 3.6 out of 5 on Trustpilot over 1 review: 0% of customers give five stars and 0% one star.
Business Services
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Safety Xpress sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Safety Xpress's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Safety Xpress in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Safety Xpress is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Safety Xpress runs Meta ads on Facebook, Instagram, Audience Network, whatsapp, and has advertised on Google since October 2023 (image, text, video).
From Forklift and Pedestrian Safety to Storage, Signage and Emergency Procedures, there are plenty of areas to consider when creating a safeSafety Xpress16 Oct 2026image
Safety Equipment Suppliers Australia | Safety XpressSafety Xpress15 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026SAFETY XPRESS PTY LTDverified
Text ad21 Oct 2026SAFETY XPRESS PTY LTDverified
Text ad21 Oct 2026SAFETY XPRESS PTY LTDverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Safety Xpress.
The creators who tag @safetyxpress on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who Safety Xpress competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Safety Xpress among Tools brands in Australia. The closest is rpmhardware.com, then Signgeer, lamin8tools.co.za, nermans.se, skyltmaskiner.se, yorksurvey.co.uk.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| rpmhardware.comrpmhardware.com | |||||||
| Signgeersigngeer.com | |||||||
| lamin8tools.co.zalamin8tools.co.za | |||||||
| nermans.senermans.se | |||||||
| skyltmaskiner.seskyltmaskiner.se | |||||||
| yorksurvey.co.ukyorksurvey.co.uk |
07 · Company
The company behind Safety Xpress.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Safety Xpress is a company based in Australia, founded in 2015 according to LinkedIn. It employs about 17 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇦🇺 Australia
- Founded
- 2015, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 17 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- safetyxpress.com.au · Bigcommerce
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Safety Xpress
What people ask Google about Safety Xpress.
9 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Safety Xpress legit?
According to Gravity by Benchr, Safety Xpress is a brand based in Australia: its Trustpilot profile is claimed by the brand, it sells on a Bigcommerce store, it employs 17 people on LinkedIn, it has 632 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is Safety Xpress known for?
Safety Xpress is an Australian supplier of workplace safety products for industrial sites, construction, and car parks, including bollards, wheel stops, speed humps, tactile indicators, and other safety equipment. Gravity by Benchr classifies it under Tools. Source: Gravity by Benchr product classification.
Safety Xpress promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Safety Xpress advertises on Facebook and Instagram and on Google, where its offers often run. Check safetyxpress.com.au for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Safety Xpress?
Safety Xpress sells on its own website, safetyxpress.com.au, a Bigcommerce store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Safety Xpress?
Gravity by Benchr records a company based in Australia, founded in 2015 according to LinkedIn, with 17 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Safety Xpress growing?
Yes. Gravity by Benchr estimates about 41,700 visits to safetyxpress.com.au in September 2026, down 7% in a month and up 32% over three months. Safety Xpress ranks #26 of 718 Tools brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Safety Xpress use?
Gravity by Benchr identifies safetyxpress.com.au as a Bigcommerce store. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Safety Xpress' ad budget?
Gravity by Benchr does not publish a spend figure for Safety Xpress on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Tools brands in Australia?
Among Tools brands in Australia in the Gravity by Benchr index, Safety Xpress ranks #26 of 718 by estimated traffic. Its closest competitors on the same market are rpmhardware.com, Signgeer, lamin8tools.co.za, nermans.se and skyltmaskiner.se. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Safety Xpress.