1. Gravity
  2. Rankings
  3. Apparel & Accessories
  4. Shoes
  5. SANJO

Brand page · Shoes · Portugal

SANJO Top 5% worldwide Top 5% in Portugal Top 10% in Shoes Top 5% in Shoes in Portugal
sanjo.pt·🇵🇹 Braga, Portugal· Shopify

SANJO traffic, ads & competitors 40.4k visits a month, 67 active Meta ads, Gravity score 548.

SANJO — SANJO is a Portuguese footwear brand that produces iconic sneakers and skateboarding shoes with a focus on Made in Portugal production and environmental consciousness. In September 2026 sanjo.pt drew an estimated 40.4k visits, up 12% on the month before. It ranks #10 of 238 Shoes brands in Portugal.

sanjo.pt@originalsanjo 51.4kYouTube 458FacebookLinkedIn 3.9kTrustpilot 3.2Meta Ad Library 67

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
40.4k
+12% vs. August 2026
Instagram followers
51.4k
1,730 posts · @originalsanjo
Trustpilot
3.2
2 reviews
Meta ads
67
active · on Google since 2021
Products
99%
in stock · 63 collections
Rank in Portugal
#10
of 238 in Shoes
LinkedIn
3.9k
followers · 52 employees
Earned media value
€3.2k
per month, Instagram

Gravity score

548/ 1000 · 10 of 10 indicators rated
Brand Power602
Momentum400
Performance640

Percentiles within 9 peers: Shoes brands in Portugal with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

SANJO is a Portuguese footwear brand that produces iconic sneakers and skateboarding shoes with a focus on Made in Portugal production and environmental consciousness.

01 · Traffic

SANJO website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

SANJO drew an estimated 40.4k visits in September 2026, up 12% on the month before and down 21% over three months.

  • Worldwide#203,736of 4.5m sites · Top 5%
  • In Portugal#837of 21.8k sites · Top 5%
  • Shoes, worldwide#4,166of 46,962 brands · Top 10%
  • Shoes, Portugal#10of 238 brands · Top 5%
Monthly visitssource Sept 2026

40.4k

estimated visits in September

1 mo ▲ +12.4%4 mo ▼ −21.2%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
?

02 · Reviews

SANJO reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

SANJO holds 3.2 out of 5 on Trustpilot over 2 reviews: 0% of customers give five stars and 50% one star.

Trustpilotread 20 Oct 2026
3.2TrustScore · 2 reviews
5 ★0%
4 ★0%
3 ★50%
2 ★0%
1 ★50%

Boot Store Shoe Store Shoe Factory Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

SANJO best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

SANJO sells on Shopify, 99% of its catalogue in stock. The best seller is Sanjo K100 // Khaki Gum, at €79.50, followed by Sanjo K100 // Black & White and Sanjo K100 // Black Gum.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Sneakers38%
Clothing Tops30%
Shoes14%
Pants4%

Share of the catalogue by product family.

Activity mixdominant: Shoes
Shoes54%
Clothing45%
Clothing Accessories1%
Gift Cards0%
Personal Care0%

The dominant category places SANJO in its comparison group.

Prices and ratingsstore data
Average rating
4.77 / 5
Rated products
52% of the catalogue
In stock
99%
Upper price quartile
US$89.04
Currency
EUR

05 · Influencers

SANJO influencers

The creators who tag @originalsanjo on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @originalsanjo · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

SANJO competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for SANJO among Shoes brands in Portugal. The closest is Le Coq Sportif, then Mustard Sneakers, lakai.com, lecoqsportif.co.za, Vans, Vans Panamá.

CompetitorsShoes · Portugal · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Le Coq Sportiflecoqsportif.com.co
Mustard Sneakersmustardsneakers.com
lakai.comlakai.com
lecoqsportif.co.zalecoqsportif.co.za
Vansvans.com.pe
Vans Panamávans.com.pa
Competitors Gravity finds for SANJO. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare SANJO with Le Coq Sportif

07 · Company

Who is behind SANJO?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

SANJO is a company based in Braga, Portugal, founded in 1933 according to LinkedIn. It employs about 52 people.

Legal entityGravity index, Nov 2026
Entity country
🇵🇹 Portugal · Braga
Founded
1933, per LinkedIn
Status
Operating
Employees
52 on LinkedIn
DistributionGravity index, Nov 2026
Own store
sanjo.pt · Shopify · EUR
Catalogue
63 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about SANJO

What people ask Google about SANJO.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is SANJO legit or a scam?

According to Gravity by Benchr, SANJO is a brand based in Braga, Portugal: it sells on a Shopify store, it employs 52 people on LinkedIn, it has 51,437 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is SANJO known for?

SANJO is a Portuguese footwear brand that produces iconic sneakers and skateboarding shoes with a focus on Made in Portugal production and environmental consciousness. Gravity by Benchr classifies it under Shoes, with Sneakers making up 38% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does SANJO cost?

SANJO's best seller, Sanjo K100 // Khaki Gum, sells €79.50 on sanjo.pt. 99% of the catalogue is in stock. Gravity does not track prices daily: check sanjo.pt before buying. Source: Gravity by Benchr catalogue reading, October 2026.

SANJO promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: SANJO advertises on Facebook and Instagram and on Google, where its offers often run. Check sanjo.pt for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy SANJO?

SANJO sells on its own website, sanjo.pt, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind SANJO?

Gravity by Benchr records a company based in Braga, Portugal, founded in 1933 according to LinkedIn, with 52 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is SANJO growing?

Not at the moment. Gravity by Benchr estimates about 40,400 visits to sanjo.pt in September 2026, up 12% in a month and down 21% over three months. SANJO ranks #10 of 238 Shoes brands in Portugal in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does SANJO use?

Gravity by Benchr identifies sanjo.pt as a Shopify store (standard plan, not Shopify Plus), selling in EUR. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does SANJO spend on Meta ads?

Gravity by Benchr does not publish a spend figure for SANJO on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Shoes brands in Portugal?

Among Shoes brands in Portugal in the Gravity by Benchr index, SANJO ranks #10 of 238 by estimated traffic. Its closest competitors on the same market are Le Coq Sportif, Mustard Sneakers, lakai.com, lecoqsportif.co.za and Vans. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with SANJO.