Brand page · Personal Care · United States

Scent Grade Top 5% worldwide Top 5% in United States Top 5% in Personal Care Top 5% in Personal Care in United States
scentgrade.com·🇺🇸 Lewisville, United States· Shopify·Since 2025

Scent Grade: 48.6k visits a month, 18 active Meta ads, Gravity score 603.

Scent Grade — Scent Grade is an online retailer that sells authentic niche and luxury perfumes for men and women, offering rare and hard-to-find fragrances from top niche brands. In September 2026 scentgrade.com drew an estimated 48.6k visits, down 4% on the month before. It ranks #1,419 of 33,626 Personal Care brands in United States and holds a 4.6 Trustpilot rating over 33 reviews.

scentgrade.com@scent.grade 8.4kFacebookLinkedIn 54.6kTrustpilot 4.6Meta Ad Library 18

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
48.6k
−4% vs. August 2026
Instagram followers
8.4k
323 posts · @scent.grade
Trustpilot
4.6
33 reviews · 33 in 12 months
Meta ads
18
active · on Google since 2026
Products
97%
in stock · 179 collections
Rank in United States
#1,419
of 33,626 in Personal Care
LinkedIn
54.6k
followers · 388 employees
Earned media value
€229.2
per month, Instagram

Gravity score

603/ 1000 · 8 of 10 indicators rated
Brand Power616
Momentum782
Performance410

Percentiles within 1277 peers: Personal Care brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Scent Grade is an online retailer that sells authentic niche and luxury perfumes for men and women, offering rare and hard-to-find fragrances from top niche brands.

01 · Traffic

How much traffic Scent Grade gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Scent Grade drew an estimated 48.6k visits in September 2026, down 4% on the month before and up 375% over three months.

  • Worldwide#174,245of 4.5m sites · Top 5%
  • In United States#55,752of 1.2m sites · Top 5%
  • Personal Care, worldwide#8,830of 215,119 brands · Top 5%
  • Personal Care, United States#1,419of 33,626 brands · Top 5%
Monthly visitssource Sept 2026

48.6k

estimated visits in September

1 mo ▼ −4.1%4 mo ▲ +375.2%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Scent Grade.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Scent Grade holds 4.6 out of 5 on Trustpilot over 33 reviews, 33 of them in the last twelve months: 97% of customers give five stars and 3% one star. That volume places Scent Grade in the top 50% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%.

Trustpilotclaimed page · read 20 Oct 2026
4.6TrustScore · 33 reviews · 33 in 12 months
Top 50% review volumeTop 20% rating quality
5 ★97%
4 ★0%
3 ★0%
2 ★0%
1 ★3%

Perfume Store Cosmetics and Perfumes Supplier

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Scent Grade sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Scent Grade sells on Shopify, 97% of its catalogue in stock. The best seller is Insurance, at US$7.00–US$20.00, followed by Anelo and OMANLUXURY CADEN EAU DE PARFUM UNISEX.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Cosmetics89%
Home Fragrances0%
Gift Cards0%
Shipping Insurance0%

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care99%
Decor0%
Shipping Insurance0%
Beverages0%
Gift Cards0%

The dominant category places Scent Grade in its comparison group.

Prices and ratingsstore data
Average rating
4.77 / 5
Rated products
16% of the catalogue
In stock
97%
Upper price quartile
US$52.00
Currency
USD

05 · Influencers

Who talks about Scent Grade.

The creators who tag @scent.grade on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @scent.grade · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Scent Grade competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Scent Grade among Personal Care brands in United States. The closest is Lugxery, then Parfums De France, My Fragrance Samples, ScentsofMood, Whats Up Beauty, Niche Addiction.

CompetitorsPersonal Care · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Lugxerylugxery.com
Parfums De Franceperfumedefrance.com
My Fragrance Samplesmyfragrancesamples.com
ScentsofMoodscentsofmood.store
Whats Up Beautywhatsupbeauty.com
Niche Addictionnicheaddiction.com
Competitors Gravity finds for Scent Grade. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Scent Grade with Lugxery

07 · Company

The company behind Scent Grade.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Scent Grade is a company based in Lewisville, United States, founded in 2012 according to LinkedIn, on a domain registered in May 2025. It employs about 388 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Lewisville
Founded
2012, per LinkedIn
Domain registered
6 May 2025
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
388 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
scentgrade.com · Shopify · USD
Catalogue
179 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Scent Grade

What people ask Google about Scent Grade.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Scent Grade a legit company?

According to Gravity by Benchr, Scent Grade is a brand based in Lewisville, United States: its website has existed since May 2025, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 388 people on LinkedIn, it has 8,431 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Scent Grade reviews

Customers rate Scent Grade 4.6 out of 5 on Trustpilot over 33 reviews, 33 of them in the last twelve months: 97% give five stars, 3% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Scent Grade known for?

Scent Grade is an online retailer that sells authentic niche and luxury perfumes for men and women, offering rare and hard-to-find fragrances from top niche brands. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 89% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Scent Grade prices: how much is it?

Scent Grade's best seller, Insurance, sells from US$7.00 to US$20.00 on scentgrade.com. 97% of the catalogue is in stock. Gravity does not track prices daily: check scentgrade.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Scent Grade discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Scent Grade advertises on Facebook and Instagram and on Google, where its offers often run. Check scentgrade.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Scent Grade?

Scent Grade sells on its own website, scentgrade.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Scent Grade?

Gravity by Benchr records a company based in Lewisville, United States, founded in 2012 according to LinkedIn, on a domain registered in 2025, with 388 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Scent Grade growing?

Yes. Gravity by Benchr estimates about 48,600 visits to scentgrade.com in September 2026, down 4% in a month and up 375% over three months. Scent Grade ranks #1,419 of 33,626 Personal Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Scent Grade use?

Gravity by Benchr identifies scentgrade.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since June 2026. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Scent Grade spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Scent Grade on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in United States?

Among Personal Care brands in United States in the Gravity by Benchr index, Scent Grade ranks #1,419 of 33,626 by estimated traffic. Its closest competitors on the same market are Lugxery, Parfums De France, My Fragrance Samples, ScentsofMood and Whats Up Beauty. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Scent Grade.