Brand page · Outdoor Recreation · Germany
Schwalbe: 460k visits a month, 2 active Meta ads.
Schwalbe — Schwalbe is a professional manufacturer of bicycle and wheelchair tires. In September 2026 schwalbe.com drew an estimated 460k visits, down 21% on the month before. It ranks #10 of 1,894 Outdoor Recreation brands in Germany and holds a 2.8 Trustpilot rating over 11 reviews.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026
About the store
Schwalbe is a professional manufacturer of bicycle and wheelchair tires.
01 · Traffic
How much traffic Schwalbe gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Schwalbe drew an estimated 460k visits in September 2026, down 21% on the month before and down 15% over three months.
- Worldwide#26,562of 4.5m sites · Top 1%
- In Germany#1,191of 184k sites · Top 1%
- Outdoor Recreation, worldwide#249of 101,136 brands · Top 1%
- Outdoor Recreation, Germany#10of 1,894 brands · Top 1%
460k
estimated visits in September
1 mo ▼ −21.2%4 mo ▼ −15.0%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Schwalbe.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Schwalbe holds 2.8 out of 5 on Trustpilot over 11 reviews, 6 of them in the last twelve months: 27% of customers give five stars and 55% one star.
Bicycle Store Bike Accessories Store Bicycle Repair Shop Tire Shop Tire Manufacturer
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Schwalbe sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Schwalbe's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Schwalbe in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Schwalbe is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Schwalbe runs Meta ads on Facebook, Instagram, and has advertised on Google since November 2023 (image, text, video).
The Cross-Country World Cup season is over. The trophies are handed out. 🏆 And we’re proud to see so many Schwalbe athletes at the very toSchwalbe tires7 Oct 2026video
Schwalbe tiresSchwalbe tires7 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad21 Oct 2026Ralf Bohle GmbHverified
Image ad21 Oct 2026Ralf Bohle GmbHverified
Image ad21 Oct 2026Ralf Bohle GmbHverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Schwalbe.
The creators who tag @schwalbetires on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @schwalbetires on Instagram, led by Pieter (34.7k followers, 1.6% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| PPieter@pm_gravel · INTL | Fitness sport bodybuilding Creator | 34.7k | 1.6% | 13 | Tagged @schwalbetires |
06 · Competitors according to Gravity
Who Schwalbe competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Schwalbe among Outdoor Recreation brands in Germany. The closest is Vittoria, then BikeTiresDirect, Probikeshop, Hunt Bike Wheels, Elitewheels, mavic.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Vittoriaint.vittoria.com | |||||||
| BikeTiresDirectbiketiresdirect.com | |||||||
| Probikeshopprobikeshop.fr | |||||||
| Hunt Bike Wheelshuntbikewheels.com | |||||||
| Elitewheelselite-wheels.com | |||||||
| mavic.commavic.com |
07 · Company
The company behind Schwalbe.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Schwalbe is a company based in Germany, founded in 1995 according to LinkedIn, on a domain registered in October 1995. It employs about 138 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇩🇪 Germany
- Founded
- 1995, per LinkedIn
- Domain registered
- 24 Oct 1995
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 138 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- schwalbe.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Schwalbe
What people ask Google about Schwalbe.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Schwalbe legit or a scam?
According to Gravity by Benchr, Schwalbe is a brand based in Germany: its website has existed since October 1995, its Trustpilot profile is claimed by the brand, it employs 138 people on LinkedIn, it has 179,744 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Schwalbe reviews: is it worth it?
Customers rate Schwalbe 2.8 out of 5 on Trustpilot over 11 reviews, 6 of them in the last twelve months: 27% give five stars, 55% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Schwalbe known for?
Schwalbe is a professional manufacturer of bicycle and wheelchair tires. Gravity by Benchr classifies it under Outdoor Recreation. Source: Gravity by Benchr product classification.
Is there a Schwalbe discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Schwalbe advertises on Facebook and Instagram and on Google, where its offers often run. Check schwalbe.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Schwalbe?
Gravity by Benchr records a company based in Germany, founded in 1995 according to LinkedIn, on a domain registered in 1995, with 138 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Schwalbe growing?
Not at the moment. Gravity by Benchr estimates about 459,600 visits to schwalbe.com in September 2026, down 21% in a month and down 15% over three months. Schwalbe ranks #10 of 1,894 Outdoor Recreation brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Schwalbe's ad budget?
Gravity by Benchr does not publish a spend figure for Schwalbe on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Outdoor Recreation brands in Germany?
Among Outdoor Recreation brands in Germany in the Gravity by Benchr index, Schwalbe ranks #10 of 1,894 by estimated traffic. Its closest competitors on the same market are Vittoria, BikeTiresDirect, Probikeshop, Hunt Bike Wheels and Elitewheels. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Schwalbe.