Brand page · Furniture · Germany
segmueller.de: 1.3M visits a month, 224 active Meta ads.
segmueller.de — SEGMÜLLER is a German family-owned furniture retailer specializing in home furnishings and interior design solutions, with 95 years of experience in upholstered furniture manufacturing. In September 2026 segmueller.de drew an estimated 1.3M visits, down 11% on the month before. It ranks #1 of 118 Furniture brands in Germany and holds a 4.1 Trustpilot rating over 4,315 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
SEGMÜLLER is a German family-owned furniture retailer specializing in home furnishings and interior design solutions, with 95 years of experience in upholstered furniture manufacturing.
01 · Traffic
How much traffic segmueller.de gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
segmueller.de drew an estimated 1.3M visits in September 2026, down 11% on the month before and down 1% over three months.
- Worldwide#12,130of 4.5M sites · Top 1%
- In Germany#536of 184K sites · Top 1%
- Furniture, worldwide#13of 3,627 brands · Top 1%
- Furniture, Germany#1of 118 brands · Top 1%
1.3M
estimated visits in September
1 mo ▼ −11.4%4 mo ▼ −1.0%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about segmueller.de.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
segmueller.de holds 4.1 out of 5 on Trustpilot over 4,315 reviews, 833 of them in the last twelve months: 52% of customers give five stars and 34% one star. That volume places segmueller.de in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30 %.
Furniture Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What segmueller.de sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read segmueller.de's catalogue yet.
Data not available
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Share of the catalogue by product family.
The dominant category places segmueller.de in its comparison group.
- Average rating
- Data not available
- Rated products
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- In stock
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- Upper price quartile
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- Currency
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04 · Ads
What segmueller.de is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
segmueller.de runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since October 2021 (image, text).
Bereit für deine Traumküche?Segmüller13 Oct 2026image
Nur kurze ZeitSegmüller13 Oct 2026image
Design, das zu deinem Alltag passt.Segmüller12 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026SEGMÜLLERverified
Text ad21 Oct 2026SEGMÜLLERverified
Image ad21 Oct 2026SEGMÜLLERverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about segmueller.de.
The creators who tag @segmuellermoebel on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @segmuellermoebel on Instagram, led by ZEYNEP ELCIN (69.6K followers, 10.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| ZZEYNEP ELCIN@keepingupwithzeys · 🇩🇪 DE | Decoration garden diy Creator | 69.6K | 10.1% | 4 | Tagged @segmuellermoebel |
06 · Competitors according to Gravity
Who segmueller.de competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for segmueller.de among Furniture brands in Germany. The closest is xxxlutz.de, then home24.de, hoeffner.de, schaffrath.com, Möbel Martin, HARDECK Möbel.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| xxxlutz.dexxxlutz.de | |||||||
| home24.dehome24.de | |||||||
| hoeffner.dehoeffner.de | |||||||
| schaffrath.comschaffrath.com | |||||||
| Möbel Martinmoebel-martin.de | |||||||
| HARDECK Möbelhardeck.de |
07 · Company
The company behind segmueller.de.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
segmueller.de is a company based in Germany, founded in 1925 according to LinkedIn. It employs about 422 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇩🇪 Germany
- Founded
- 1925, per LinkedIn
- Domain registered
- Data not available
- Share capital
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- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 422 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- segmueller.de
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about segmueller.de
What people ask Google about segmueller.de.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is segmueller.de legit or a scam?
According to Gravity by Benchr, segmueller.de is a brand based in Germany: its Trustpilot profile is claimed by the brand, it employs 422 people on LinkedIn, it has 94,063 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
segmueller.de reviews: is it worth it?
Customers rate segmueller.de 4.1 out of 5 on Trustpilot over 4,315 reviews, 833 of them in the last twelve months: 52% give five stars, 34% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does segmueller.de sell?
SEGMÜLLER is a German family-owned furniture retailer specializing in home furnishings and interior design solutions, with 95 years of experience in upholstered furniture manufacturing. Gravity by Benchr classifies it under Furniture. Source: Gravity by Benchr product classification.
Does segmueller.de have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: segmueller.de advertises on Facebook and Instagram and on Google, where its offers often run. Check segmueller.de for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns segmueller.de?
Gravity by Benchr records a company based in Germany, founded in 1925 according to LinkedIn, with 422 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is segmueller.de doing well?
Not at the moment. Gravity by Benchr estimates about 1,250,300 visits to segmueller.de in September 2026, down 11% in a month and down 1% over three months. segmueller.de ranks #1 of 118 Furniture brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does segmueller.de spend on Meta ads?
Gravity by Benchr does not publish a spend figure for segmueller.de on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Furniture brands in Germany?
Among Furniture brands in Germany in the Gravity by Benchr index, segmueller.de ranks #1 of 118 by estimated traffic. Its closest competitors on the same market are xxxlutz.de, home24.de, hoeffner.de, schaffrath.com, Möbel Martin. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with segmueller.de.