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Brand page · Personal Care

Sephora Top 5% worldwide Top 5% in Personal Care
sephora.ph

Sephora traffic, ads & competitors 71.1k visits a month, 5 active Meta ads.

Sephora — Sephora Philippines is an online beauty retailer that sells makeup, skincare, hair care, fragrance, and beauty products from various brands. In September 2026 sephora.ph drew an estimated 71.1k visits, down 8% on the month before. It ranks #7 of 179 Personal Care brands and holds a 2.3 Trustpilot rating over 23 reviews.

sephora.ph@sephoraph 203kFacebookTrustpilot 2.3Meta Ad Library 5

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026

Estimated traffic
71.1k
−8% vs. August 2026
Instagram followers
203k
6,837 posts · @sephoraph
Trustpilot
2.3
23 reviews · 2 in 12 months
Meta ads
5
active · on Google since 2022
Products
—
Data not available
Rank in the Philippines
#7
of 179 in Personal Care
LinkedIn
—
Data not available
Earned media value
€3.5k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Sephora Philippines is an online beauty retailer that sells makeup, skincare, hair care, fragrance, and beauty products from various brands.

01 · Traffic

Sephora website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Sephora drew an estimated 71.1k visits in September 2026, down 8% on the month before and down 1% over three months.

  • Worldwide#116,725of 4.5m sites · Top 5%
  • In Philippines#316of 14.7k sites · Top 5%
  • Personal Care, worldwide#6,291of 215,119 brands · Top 5%
  • Personal Care, Philippines#7of 179 brands · Top 5%
Monthly visitssource Sept 2026

71.1k

estimated visits in September

1 mo ▼ −8.3%4 mo ▼ −1.1%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

Sephora reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Sephora holds 2.3 out of 5 on Trustpilot over 23 reviews, 2 of them in the last twelve months: 9% of customers give five stars and 52% one star. That volume places Sephora in the top 50% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 21 Oct 2026
2.3TrustScore · 23 reviews · 2 in 12 months
Top 50% review volume
5 ★9%
4 ★13%
3 ★9%
2 ★17%
1 ★52%

Beauty Supply Store Cosmetics Store Cosmetics Industry Beauty Product Supplier Perfume Store Cosmetics and Perfumes Supplier

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Sephora best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Sephora's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care96%
Health & Beauty1%
Clothing0%

The dominant category places Sephora in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Sephora influencers

The creators who tag @sephoraph on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @sephoraph on Instagram, led by Charity (18.1k followers, 1.9% engagement).

Influencersaccounts tagging @sephoraph · Instagram
AccountProfileFollowersEngagementTagsRelationship
CCharity@pinaydora · 🇵🇭 PHBeauty cosmetics skincare Creator18.1k1.9%9Tagged @sephoraph
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Sephora competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Sephora among Personal Care brands. The closest is storezura.com, then lenstore.de, Parfumart, Parfuem365, Parfumdreams, Sabbioni.

CompetitorsPersonal Care · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
storezura.comstorezura.com
lenstore.delenstore.de
Parfumartparfumart.ru
Parfuem365parfuem365.de
Parfumdreamsparfumdreams.se
Sabbionisabbioni.it
Competitors Gravity finds for Sephora. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Sephora with storezura.com

07 · Company

Who is behind Sephora?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Sephora is an e-commerce brand.

DistributionGravity index, Sept 2026
Own store
sephora.ph
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Sephora

What people ask Google about Sephora.

6 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

What do customers say about Sephora?

Customers rate Sephora 2.3 out of 5 on Trustpilot over 23 reviews, 2 of them in the last twelve months: 9% give five stars, 52% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Sephora sell?

Sephora Philippines is an online beauty retailer that sells makeup, skincare, hair care, fragrance, and beauty products from various brands. Gravity by Benchr classifies it under Personal Care. Source: Gravity by Benchr product classification.

Is there a Sephora discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Sephora advertises on Facebook and Instagram and on Google, where its offers often run. Check sephora.ph for current promotions. Source: Gravity by Benchr ad records, October 2026.

Is Sephora doing well?

Not at the moment. Gravity by Benchr estimates about 71,100 visits to sephora.ph in September 2026, down 8% in a month and down 1% over three months. Sephora ranks #7 of 179 Personal Care brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

What is Sephora's ad budget?

Gravity by Benchr does not publish a spend figure for Sephora on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands?

Among Personal Care brands in the Gravity by Benchr index, Sephora ranks #7 of 179 by estimated traffic. Its closest competitors on the same market are storezura.com, lenstore.de, Parfumart, Parfuem365 and Parfumdreams. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Sephora.