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  5. Serene Western

Brand page · Jewelry · United States

Serene Western Top 5% worldwide Top 10% in the United States Top 5% in Jewelry Top 5% in Jewelry in the United States
serenewestern.com·🇺🇸 Newark, United States· Shopify·Since 2023

Serene Western traffic, ads & competitors 36.9k visits a month, 23 active Meta ads, Gravity score 433.

Serene Western — Serene Western is a jewelry brand that sells handcrafted turquoise jewelry, western rings, gemstone necklaces, bracelets, and earrings in sterling silver styles inspired by the American West. In September 2026 serenewestern.com drew an estimated 36.9k visits, down 22% on the month before. It ranks #881 of 33,382 Jewelry brands in the United States and holds a 3.2 Trustpilot rating over 161 reviews.

serenewestern.com@serenewestern_jewelry 7.7kFacebookTrustpilot 3.2Meta Ad Library 23

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
36.9k
−22% vs. August 2026
Instagram followers
7.7k
471 posts · @serenewestern_jewelry
Trustpilot
3.2
161 reviews · 50 in 12 months
Meta ads
23
active · on Google since 2024
Products
95%
in stock · 49 collections
Rank in the United States
#881
of 33,382 in Jewelry
LinkedIn
—
Data not available
Earned media value
—
Data not available

Gravity score

433/ 1000 · 8 of 10 indicators rated
Brand Power445
Momentum449
Performance404

Percentiles within 737 peers: Jewelry brands in the United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Serene Western is a jewelry brand that sells handcrafted turquoise jewelry, western rings, gemstone necklaces, bracelets, and earrings in sterling silver styles inspired by the American West.

01 · Traffic

Serene Western website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Serene Western drew an estimated 36.9k visits in September 2026, down 22% on the month before and down 32% over three months.

  • Worldwide#220,561of 4.5m sites · Top 5%
  • In United States#69,476of 1.2m sites · Top 10%
  • Jewelry, worldwide#5,180of 132,285 brands · Top 5%
  • Jewelry, United States#881of 33,382 brands · Top 5%
Monthly visitssource Sept 2026

36.9k

estimated visits in September

1 mo ▼ −22.4%4 mo ▼ −32.2%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

Serene Western reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Serene Western holds 3.2 out of 5 on Trustpilot over 161 reviews, 50 of them in the last twelve months: 58% of customers give five stars and 26% one star. That volume places Serene Western in the top 30% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 21 Oct 2026
3.2TrustScore · 161 reviews · 50 in 12 months
Top 30% review volume
5 ★58%
4 ★6%
3 ★3%
2 ★6%
1 ★26%

Jewelry Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Serene Western best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Serene Western sells on Shopify, 95% of its catalogue in stock. The best seller is Brave Belt Ring - Moissanite, at US$69.00, followed by Cyclone Boomerang Ring - Turquoise and Rosemary's Loyalty Ring - Aquamarine.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Rings63%
Earrings15%
Necklaces12%
Bracelets8%

Share of the catalogue by product family.

Activity mixdominant: Jewelry
Jewelry99%
Jewelry Cleaning & Care1%

The dominant category places Serene Western in its comparison group.

Prices and ratingsstore data
Average rating
4.82 / 5
Rated products
87% of the catalogue
In stock
95%
Upper price quartile
US$75.00
Currency
USD

05 · Influencers

Serene Western influencers

The creators who tag @serenewestern_jewelry on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @serenewestern_jewelry · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Serene Western competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Serene Western among Jewelry brands in the United States. The closest is Ideaure, then Boho Magic, Marco-Voletti, Meideya Jewelry, LIRAE Jewelry, JSUKI.

CompetitorsJewelry · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Ideaureideaure.com
Boho Magicboho-magic.com
Marco-Volettimarcovoletti.com
Meideya Jewelrymeideyajewelry.com
LIRAE Jewelrylirae.co
JSUKIjsuki.com
Competitors Gravity finds for Serene Western. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Serene Western with Ideaure

07 · Company

Who is behind Serene Western?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Serene Western is a company based in Newark, United States, on a domain registered in October 2023.

Legal entityGravity index, Nov 2026
Entity country
🇺🇸 United States · Newark
Domain registered
11 Oct 2023
DistributionGravity index, Nov 2026
Own store
serenewestern.com · Shopify · USD
Catalogue
49 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Serene Western

What people ask Google about Serene Western.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Serene Western legit?

According to Gravity by Benchr, Serene Western is a brand based in Newark, United States: its website has existed since October 2023, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 7,684 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Serene Western reviews

Customers rate Serene Western 3.2 out of 5 on Trustpilot over 161 reviews, 50 of them in the last twelve months: 58% give five stars, 26% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Serene Western known for?

Serene Western is a jewelry brand that sells handcrafted turquoise jewelry, western rings, gemstone necklaces, bracelets, and earrings in sterling silver styles inspired by the American West. Gravity by Benchr classifies it under Jewelry, with Rings making up 63% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Serene Western cost?

Serene Western's best seller, Brave Belt Ring - Moissanite, sells US$69.00 on serenewestern.com. 95% of the catalogue is in stock. Gravity does not track prices daily: check serenewestern.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Serene Western discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Serene Western advertises on Facebook and Instagram and on Google, where its offers often run. Check serenewestern.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Serene Western?

Serene Western sells on its own website, serenewestern.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Serene Western?

Gravity by Benchr records a company based in Newark, United States, whose domain was registered in 2023. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Serene Western growing?

Not at the moment. Gravity by Benchr estimates about 36,900 visits to serenewestern.com in September 2026, down 22% in a month and down 32% over three months. Serene Western ranks #881 of 33,382 Jewelry brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Serene Western use?

Gravity by Benchr identifies serenewestern.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since December 2024. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Serene Western's ad budget?

Gravity by Benchr does not publish a spend figure for Serene Western on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Jewelry brands in the United States?

Among Jewelry brands in the United States in the Gravity by Benchr index, Serene Western ranks #881 of 33,382 by estimated traffic. Its closest competitors on the same market are Ideaure, Boho Magic, Marco-Voletti, Meideya Jewelry and LIRAE Jewelry. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Serene Western.