Brand page · Decor · Australia

Shack Top 5% worldwide Top 5% in Australia Top 1% in Decor Top 1% in Decor in Australia
shack.com.au·🇦🇺 Australia· Shopify

Shack: 94.2k visits a month, 39 active Meta ads, Gravity score 672.

Shack — Shack is a furniture retailer that sells handcrafted furniture and homewares, specializing in dining, bedroom, living and outdoor furniture. In September 2026 shack.com.au drew an estimated 94.2k visits, up 125% on the month before. It ranks #60 of 6,489 Decor brands in Australia and holds a 4.9 Trustpilot rating over 807 reviews.

shack.com.au@shack.furniture 17kFacebookLinkedIn 66Trustpilot 4.9Meta Ad Library 39

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
94.2k
+125% vs. August 2026
Instagram followers
17k
1,254 posts · @shack.furniture
Trustpilot
4.9
807 reviews · 28 in 12 months
Meta ads
39
active · on Google since 2024
Products
96%
in stock
Rank in Australia
#60
of 6,489 in Decor
LinkedIn
66
followers · 12 employees
Earned media value
—
Data not available

Gravity score

672/ 1000 · 8 of 10 indicators rated
Brand Power661
Momentum670
Performance683

Percentiles within 173 peers: Decor brands in Australia with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Shack is a furniture retailer that sells handcrafted furniture and homewares, specializing in dining, bedroom, living and outdoor furniture.

01 · Traffic

How much traffic Shack gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Shack drew an estimated 94.2k visits in September 2026, up 125% on the month before and up 39% over three months.

  • Worldwide#98,568of 4.5m sites · Top 5%
  • In Australia#2,228of 105k sites · Top 5%
  • Decor, worldwide#1,826of 185,686 brands · Top 1%
  • Decor, Australia#60of 6,489 brands · Top 1%
Monthly visitssource Sept 2026

94.2k

estimated visits in September

1 mo ▲ +124.9%4 mo ▲ +39.2%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Shack.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Shack holds 4.9 out of 5 on Trustpilot over 807 reviews, 28 of them in the last twelve months: 95% of customers give five stars and 1% one star. That volume places Shack in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 5%.

Trustpilotclaimed page · read 21 Oct 2026
4.9TrustScore · 807 reviews · 28 in 12 months
Top 10% review volumeTop 5% rating quality
5 ★95%
4 ★3%
3 ★1%
2 ★0%
1 ★1%

Furniture Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Shack sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Shack sells on Shopify, 96% of its catalogue in stock. The best seller is Hamptons 3 Drawer Bedside Table - White, at A$395.00, followed by Hamptons Cafe Chair - White / Rattan Seat and Vajra White Marble Bowl - 30cm.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Table & Bar Stools1%
Kitchen & Dining Room Chairs0%
Sofas0%
Gift Cards0%

Share of the catalogue by product family.

Activity mixdominant: Decor
Decor32%
Tables18%
Cabinets & Storage13%
Hardware Accessories6%
Chairs6%

The dominant category places Shack in its comparison group.

Prices and ratingsstore data
Average rating
4.95 / 5
Rated products
31% of the catalogue
In stock
96%
Upper price quartile
US$903.14
Currency
AUD

05 · Influencers

Who talks about Shack.

The creators who tag @shack.furniture on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @shack.furniture on Instagram, led by Design Divine | Interior Design + Styling (20.5k followers, 1.5% engagement).

Influencersaccounts tagging @shack.furniture · Instagram
AccountProfileFollowersEngagementTagsRelationship
DDesign Divine | Interior Design + Styling@_designdivine_ · 🇦🇺 AUDecoration garden diy Creator20.5k1.5%2Tagged @shack.furniture
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Shack competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Shack among Decor brands in Australia. The closest is Fig & Birch Interiors, then Furniturewalla, Ilumel Outlet, VANITY LIVING, tribalhandicrafts.co.in, Keelan Scott.

CompetitorsDecor · Australia · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Fig & Birch Interiorsfigbirch.com
Furniturewallafurniturewalla.com
Ilumel Outletilumeloutlet.com
VANITY LIVINGvanityliving.com
tribalhandicrafts.co.intribalhandicrafts.co.in
Keelan Scottkeelanscott.co
Competitors Gravity finds for Shack. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Shack with Fig & Birch Interiors

07 · Company

The company behind Shack.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Shack is a company based in Australia. It employs about 12 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇦🇺 Australia
Founded
Data not available
Domain registered
Data not available
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
12 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
shack.com.au · Shopify · AUD
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Shack

What people ask Google about Shack.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Shack legit?

According to Gravity by Benchr, Shack is a brand based in Australia: its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 12 people on LinkedIn, it has 16,989 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Shack reviews: is it worth it?

Customers rate Shack 4.9 out of 5 on Trustpilot over 807 reviews, 28 of them in the last twelve months: 95% give five stars, 1% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Shack?

Shack is a furniture retailer that sells handcrafted furniture and homewares, specializing in dining, bedroom, living and outdoor furniture. Gravity by Benchr classifies it under Decor, with Table & Bar Stools making up 1% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Shack cost?

Shack's best seller, Hamptons 3 Drawer Bedside Table - White, sells A$395.00 on shack.com.au. 96% of the catalogue is in stock. Gravity does not track prices daily: check shack.com.au before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Shack promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Shack advertises on Facebook and Instagram and on Google, where its offers often run. Check shack.com.au for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Shack?

Shack sells on its own website, shack.com.au, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Shack?

Gravity by Benchr records a company based in Australia, with 12 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Shack doing well?

Yes. Gravity by Benchr estimates about 94,200 visits to shack.com.au in September 2026, up 125% in a month and up 39% over three months. Shack ranks #60 of 6,489 Decor brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Shack use?

Gravity by Benchr identifies shack.com.au as a Shopify store (standard plan, not Shopify Plus), selling in AUD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since April 2024. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Shack's ad budget?

Gravity by Benchr does not publish a spend figure for Shack on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Decor brands in Australia?

Among Decor brands in Australia in the Gravity by Benchr index, Shack ranks #60 of 6,489 by estimated traffic. Its closest competitors on the same market are Fig & Birch Interiors, Furniturewalla, Ilumel Outlet, VANITY LIVING and tribalhandicrafts.co.in. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Shack.