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- SHADES by Eric Kuster
Brand page · Building Consumables · Netherlands
SHADES by Eric Kuster: 54.3k visits a month, 296 active Meta ads, Gravity score 633.
SHADES by Eric Kuster — SHADES by Eric Kuster is a premium paint brand offering luxury, water-based paints and accessories for interior design. The brand provides exclusive colors and products including wall paint, lacquer, wall scrub, and primers. In September 2026 shadesbyerickuster.com drew an estimated 54.3k visits, up 86% on the month before. It ranks #14 of 166 Building Consumables brands in Netherlands and holds a 4.7 Trustpilot rating over 2,432 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 18 peers: Building Consumables brands in Netherlands with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
SHADES by Eric Kuster is a premium paint brand offering luxury, water-based paints and accessories for interior design. The brand provides exclusive colors and products including wall paint, lacquer, wall scrub, and primers.
01 · Traffic
How much traffic SHADES by Eric Kuster gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
SHADES by Eric Kuster drew an estimated 54.3k visits in September 2026, up 86% on the month before and up 97% over three months.
- Worldwide#158,362of 4.5m sites · Top 5%
- In Netherlands#2,220of 78.6k sites · Top 5%
- Building Consumables, worldwide#352of 22,981 brands · Top 5%
- Building Consumables, Netherlands#14of 166 brands · Top 10%
54.3k
estimated visits in September
1 mo ▲ +85.5%4 mo ▲ +97.0%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about SHADES by Eric Kuster.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
SHADES by Eric Kuster holds 4.7 out of 5 on Trustpilot over 2,432 reviews, 945 of them in the last twelve months: 87% of customers give five stars and 3% one star. That volume places SHADES by Eric Kuster in the top 5% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 10%.
Paint Manufacturer Paint Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What SHADES by Eric Kuster sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
SHADES by Eric Kuster sells on Shopify, 99% of its catalogue in stock. The best seller is Color Card - Dune, at €3.00, followed by Dune muurverf and Color Card - Sunkissed Dune.
#1Color Card - DuneSHADES by Eric Kuster€3.00In stock
#2Dune muurverfSHADES by Eric Kuster€33.00–€299.00In stock
#3Color Card - Sunkissed DuneSHADES by Eric Kuster€3.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places SHADES by Eric Kuster in its comparison group.
- Average rating
- 4.94 / 5
- Rated products
- 9% of the catalogue
- In stock
- 99%
- Upper price quartile
- US$84.00
- Currency
- EUR
04 · Ads
What SHADES by Eric Kuster is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
SHADES by Eric Kuster runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since June 2022 (image, text, video).
Ontdek ons assortiment en start direct met jouw prestige-upgradeSHADES by Eric Kuster5 Oct 2026image
Breng je interieur meteen naar een hoger niveauSHADES by Eric Kuster2 Oct 2026image
Sunkissed Dune verandert de sfeer volledigSHADES by Eric Kuster1 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026BUILDINGS Living B.V.verified
Text ad21 Oct 2026BUILDINGS Living B.V.verified
Text ad21 Oct 2026BUILDINGS Living B.V.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about SHADES by Eric Kuster.
The creators who tag @shadesbyerickuster on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @shadesbyerickuster on Instagram, led by Nilo | Interior & Styling (28k followers, 1.6% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| NNilo | Interior & Styling@maison66.nl · 🇳🇱 NL | Decoration garden diy Creator | 28k | 1.6% | 4 | Tagged @shadesbyerickuster |
06 · Competitors according to Gravity
Who SHADES by Eric Kuster competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for SHADES by Eric Kuster among Building Consumables brands in Netherlands. The closest is SHADES by Eric Kuster, then Metalpix, Touch Up Paint Factory, Taubmans Paint, Abbondanza.de, The Natural Paint Company.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| SHADES by Eric Kustershadesbyerickuster.de | |||||||
| Metalpixmetalpix.rs | |||||||
| Touch Up Paint Factorytouchuppaintfactory.eu | |||||||
| Taubmans Painttaubmans.com.au | |||||||
| Abbondanza.deabbondanza.de | |||||||
| The Natural Paint Companynaturalpaint.co.nz |
07 · Company
The company behind SHADES by Eric Kuster.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
SHADES by Eric Kuster is a company based in Blaricum, Netherlands, founded in 2020 according to LinkedIn, on a domain registered in June 2020. It employs about 5 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇳🇱 Netherlands · Blaricum
- Founded
- 2020, per LinkedIn
- Domain registered
- 29 Jun 2020
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 5 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- shadesbyerickuster.com · Shopify · EUR
- Catalogue
- 119 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about SHADES by Eric Kuster
What people ask Google about SHADES by Eric Kuster.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is SHADES by Eric Kuster legit or a scam?
According to Gravity by Benchr, SHADES by Eric Kuster is a brand based in Blaricum, Netherlands: its website has existed since June 2020, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 5 people on LinkedIn, it has 61,939 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about SHADES by Eric Kuster?
Customers rate SHADES by Eric Kuster 4.7 out of 5 on Trustpilot over 2,432 reviews, 945 of them in the last twelve months: 87% give five stars, 3% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does SHADES by Eric Kuster sell?
SHADES by Eric Kuster is a premium paint brand offering luxury, water-based paints and accessories for interior design. The brand provides exclusive colors and products including wall paint, lacquer, wall scrub, and primers. Gravity by Benchr classifies it under Building Consumables, with Painting Consumables making up 97% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is SHADES by Eric Kuster expensive?
SHADES by Eric Kuster's best seller, Color Card - Dune, sells €3.00 on shadesbyerickuster.com. 99% of the catalogue is in stock. Gravity does not track prices daily: check shadesbyerickuster.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does SHADES by Eric Kuster have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: SHADES by Eric Kuster advertises on Facebook and Instagram and on Google, where its offers often run. Check shadesbyerickuster.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy SHADES by Eric Kuster?
SHADES by Eric Kuster sells on its own website, shadesbyerickuster.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns SHADES by Eric Kuster?
Gravity by Benchr records a company based in Blaricum, Netherlands, founded in 2020 according to LinkedIn, on a domain registered in 2020, with 5 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is SHADES by Eric Kuster growing?
Yes. Gravity by Benchr estimates about 54,300 visits to shadesbyerickuster.com in September 2026, up 86% in a month and up 97% over three months. SHADES by Eric Kuster ranks #14 of 166 Building Consumables brands in Netherlands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does SHADES by Eric Kuster use?
Gravity by Benchr identifies shadesbyerickuster.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since June 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does SHADES by Eric Kuster spend on Meta ads?
Gravity by Benchr does not publish a spend figure for SHADES by Eric Kuster on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Building Consumables brands in Netherlands?
Among Building Consumables brands in Netherlands in the Gravity by Benchr index, SHADES by Eric Kuster ranks #14 of 166 by estimated traffic. Its closest competitors on the same market are SHADES by Eric Kuster, Metalpix, Touch Up Paint Factory, Taubmans Paint and Abbondanza.de. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with SHADES by Eric Kuster.