Brand page · Personal Care
shiseido.co.jp: 8.1m visits a month, 55 active Meta ads.
shiseido.co.jp — Shiseido is a Japanese beauty company that shares art, science and beauty products with the world. In September 2026 shiseido.co.jp drew an estimated 8.1m visits, down 2% on the month before. It ranks #2 of 2,226 Personal Care brands and holds a 1.7 Trustpilot rating over 22 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026
About the store
Shiseido is a Japanese beauty company that shares art, science and beauty products with the world.
01 · Traffic
How much traffic shiseido.co.jp gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
shiseido.co.jp drew an estimated 8.1m visits in September 2026, down 2% on the month before and down 4% over three months.
- Worldwide#2,569of 4.5m sites · Top 1%
- In Japan#198of 154k sites · Top 1%
- Personal Care, worldwide#72of 215,119 brands · Top 1%
- Personal Care, Japan#2of 2,226 brands · Top 1%
8.1m
estimated visits in September
1 mo ▼ −1.7%4 mo ▼ −3.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about shiseido.co.jp.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
shiseido.co.jp holds 1.7 out of 5 on Trustpilot over 22 reviews, 1 of them in the last twelve months: 18% of customers give five stars and 64% one star. That volume places shiseido.co.jp in the top 50% of the 270,321 Trustpilot pages in the Gravity index.
Beauty Product Supplier Cosmetics Store Beauty Supply Store Perfume Store Cosmetics Industry
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What shiseido.co.jp sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read shiseido.co.jp's catalogue yet.
Data not available
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Share of the catalogue by product family.
The dominant category places shiseido.co.jp in its comparison group.
- Average rating
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- Rated products
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- In stock
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- Currency
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04 · Ads
What shiseido.co.jp is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
shiseido.co.jp runs Meta ads on Facebook, Instagram, Audience Network, Threads, whatsapp, and has advertised on Google since October 2024 (image, text, video).
#ShiseidoPartner NEW EPISODE LIVE | Potential Has No Age We have been taught for generations that youth is the ultimate signifier of beautySHISEIDO13 Oct 2026video
#ShiseidoPartner Want that glowy makeup result? ✨ Meet my @shiseido routine for the perfect blend of skincare and makeup that gives me a freSHISEIDO13 Oct 2026video
【送料無料】定期お届けサービスSHISEIDO12 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026資生堂ジャパン株式会社verified
Image ad20 Oct 2026資生堂ジャパン株式会社verified
Image ad20 Oct 2026資生堂ジャパン株式会社verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about shiseido.co.jp.
The creators who tag @shiseido on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @shiseido on Instagram, led by Emily | Adelaide Makeup Artist | Soft Glam Specialist (13.2k followers).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| EEmily | Adelaide Makeup Artist | Soft Glam Specialist@northaesthetics.co · 🇦🇺 AU | Beauty cosmetics skincare Creator | 13.2k | — | 11 | Tagged @shiseido |
06 · Competitors according to Gravity
Who shiseido.co.jp competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for shiseido.co.jp among Personal Care brands. The closest is KOSÉ Corporation, then Shiseido, L'Oréal Group, lancome.ca, esteelauder.co.uk, YSL Beauty Boutique Officielle.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| KOSÉ Corporationkose.co.jp | |||||||
| Shiseidoshiseido.com.tw | |||||||
| L'Oréal Grouplorealparis.se | |||||||
| lancome.calancome.ca | |||||||
| esteelauder.co.ukesteelauder.co.uk | |||||||
| YSL Beauty Boutique Officielleyslbeauty.fr |
07 · Company
The company behind shiseido.co.jp.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
shiseido.co.jp is an e-commerce brand, founded in 1927 according to LinkedIn. It employs about 504 people.
- Legal name
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- Founded
- 1927, per LinkedIn
- Domain registered
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- Share capital
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- Status
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- President
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- Activity code
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- Employees
- 504 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- shiseido.co.jp
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about shiseido.co.jp
What people ask Google about shiseido.co.jp.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is shiseido.co.jp a legit company?
According to Gravity by Benchr, shiseido.co.jp is a brand: it employs 504 people on LinkedIn, it has 1,588,921 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about shiseido.co.jp?
Customers rate shiseido.co.jp 1.7 out of 5 on Trustpilot over 22 reviews, 1 of them in the last twelve months: 18% give five stars, 64% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is shiseido.co.jp known for?
Shiseido is a Japanese beauty company that shares art, science and beauty products with the world. Gravity by Benchr classifies it under Personal Care. Source: Gravity by Benchr product classification.
Is there a shiseido.co.jp discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: shiseido.co.jp advertises on Facebook and Instagram and on Google, where its offers often run. Check shiseido.co.jp for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind shiseido.co.jp?
Gravity by Benchr records a company, founded in 1927 according to LinkedIn, with 504 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is shiseido.co.jp doing well?
Not at the moment. Gravity by Benchr estimates about 8,132,400 visits to shiseido.co.jp in September 2026, down 2% in a month and down 4% over three months. shiseido.co.jp ranks #2 of 2,226 Personal Care brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is shiseido.co.jp's ad budget?
Gravity by Benchr does not publish a spend figure for shiseido.co.jp on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands?
Among Personal Care brands in the Gravity by Benchr index, shiseido.co.jp ranks #2 of 2,226 by estimated traffic. Its closest competitors on the same market are KOSÉ Corporation, Shiseido, L'Oréal Group, lancome.ca and esteelauder.co.uk. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with shiseido.co.jp.