Brand page · Personal Care · France

Shiseido Top 5% worldwide Top 5% in France Top 10% in Personal Care Top 10% in Personal Care in France
shiseido.fr·🇫🇷 France· Salesforce_commerce·Since 1997

Shiseido: 37.9k visits a month, 55 active Meta ads, Gravity score 549.

Shiseido — Shiseido is a cosmetics company that offers skincare, makeup and fragrance products. In September 2026 shiseido.fr drew an estimated 37.9k visits, up 72% on the month before. It ranks #173 of 3,383 Personal Care brands in France.

shiseido.fr@shiseido 1.6mFacebookLinkedIn 740kTrustpilot 2.9Meta Ad Library 55

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026

Estimated traffic
37.9k
+72% vs. August 2026
Instagram followers
1.6m
@shiseido
Trustpilot
2.9
7 reviews · 2 in 12 months
Meta ads
55
active · on Google since 2021
Products
—
Data not available
Rank in France
#173
of 3,383 in Personal Care
LinkedIn
740k
followers · 8,726 employees
Earned media value
—
Data not available

Gravity score

549/ 1000 · 9 of 10 indicators rated
Brand Power517
Momentum598
Performance533

Percentiles within 166 peers: Personal Care brands in France with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Shiseido is a cosmetics company that offers skincare, makeup and fragrance products.

01 · Traffic

How much traffic Shiseido gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Shiseido drew an estimated 37.9k visits in September 2026, up 72% on the month before and up 64% over three months.

  • Worldwide#215,442of 4.5m sites · Top 5%
  • In France#7,476of 166k sites · Top 5%
  • Personal Care, worldwide#10,980of 215,119 brands · Top 10%
  • Personal Care, France#173of 3,383 brands · Top 10%
Monthly visitssource Sept 2026

37.9k

estimated visits in September

1 mo ▲ +72.5%4 mo ▲ +63.6%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Shiseido.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Shiseido holds 2.9 out of 5 on Trustpilot over 7 reviews, 2 of them in the last twelve months: 29% of customers give five stars and 71% one star.

Trustpilotread 21 Oct 2026
2.9TrustScore · 7 reviews · 2 in 12 months
5 ★29%
4 ★0%
3 ★0%
2 ★0%
1 ★71%

Beauty Product Supplier Cosmetics Store Cosmetics Industry Health and Beauty Shop Beauty Supply Store Beauty Products Wholesaler

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Shiseido sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Shiseido's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care96%
Health & Beauty1%
Decor0%

The dominant category places Shiseido in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Shiseido.

The creators who tag @shiseido on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @shiseido on Instagram, led by Emily | Adelaide Makeup Artist | Soft Glam Specialist (13.2k followers).

Influencersaccounts tagging @shiseido · Instagram
AccountProfileFollowersEngagementTagsRelationship
EEmily | Adelaide Makeup Artist | Soft Glam Specialist@northaesthetics.co · 🇦🇺 AUBeauty cosmetics skincare Creator13.2k—11Tagged @shiseido
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Shiseido competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Shiseido among Personal Care brands in France. The closest is spinbrush.com, then NIVEA, Gillette Venus, Cetaphil, DOVO, Cetaphil.

CompetitorsPersonal Care · France · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
spinbrush.comspinbrush.com
NIVEAnivea.gr
Gillette Venusgillettevenus.de
Cetaphilcetaphil.com.hk
DOVOdovo.com
Cetaphilcetaphil-me.com
Competitors Gravity finds for Shiseido. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Shiseido with spinbrush.com

07 · Company

The company behind Shiseido.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Shiseido is a company based in France, on a domain registered in March 1997. It employs about 8,726 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇫🇷 France
Founded
Data not available
Domain registered
24 Mar 1997
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
8,726 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
shiseido.fr · Salesforce_commerce
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Shiseido

What people ask Google about Shiseido.

9 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Shiseido legit or a scam?

According to Gravity by Benchr, Shiseido is a brand based in France: its website has existed since March 1997, it sells on a Salesforce_commerce store, it employs 8,726 people on LinkedIn, it has 1,588,921 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What does Shiseido sell?

Shiseido is a cosmetics company that offers skincare, makeup and fragrance products. Gravity by Benchr classifies it under Personal Care. Source: Gravity by Benchr product classification.

Is there a Shiseido discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Shiseido advertises on Facebook and Instagram and on Google, where its offers often run. Check shiseido.fr for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Shiseido?

Shiseido sells on its own website, shiseido.fr, a Salesforce_commerce store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Shiseido?

Gravity by Benchr records a company based in France, whose domain was registered in 1997, with 8,726 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Shiseido doing well?

Yes. Gravity by Benchr estimates about 37,900 visits to shiseido.fr in September 2026, up 72% in a month and up 64% over three months. Shiseido ranks #173 of 3,383 Personal Care brands in France in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Shiseido use?

Gravity by Benchr identifies shiseido.fr as a Salesforce_commerce store. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Shiseido's ad budget?

Gravity by Benchr does not publish a spend figure for Shiseido on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in France?

Among Personal Care brands in France in the Gravity by Benchr index, Shiseido ranks #173 of 3,383 by estimated traffic. Its closest competitors on the same market are spinbrush.com, NIVEA, Gillette Venus, Cetaphil and DOVO. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Shiseido.