Brand page · Food Items · United States
Locale: 89.2k visits a month, 162 active Meta ads, Gravity score 646.
Locale — Locale is a meal delivery service that specializes in high-protein meals designed for longevity, delivered weekly to customers in the SF Bay Area, LA, and Sacramento. In September 2026 shoplocale.com drew an estimated 89.2k visits, up 13% on the month before. It ranks #297 of 20,419 Food Items brands in United States.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 651 peers: Food Items brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Locale is a meal delivery service that specializes in high-protein meals designed for longevity, delivered weekly to customers in the SF Bay Area, LA, and Sacramento.
01 · Traffic
How much traffic Locale gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Locale drew an estimated 89.2k visits in September 2026, up 13% on the month before and up 18% over three months.
- Worldwide#103,352of 4.5m sites · Top 5%
- In United States#33,714of 1.2m sites · Top 5%
- Food Items, worldwide#2,720of 260,714 brands · Top 5%
- Food Items, United States#297of 20,419 brands · Top 5%
89.2k
estimated visits in September
1 mo ▲ +13.3%4 mo ▲ +18.0%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Locale.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Locale holds 3.2 out of 5 on Trustpilot over 1 review, 1 of them in the last twelve months: 0% of customers give five stars and 100% one star.
Food Products Supplier Grocery Delivery Service
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Locale sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Locale sells on Shopify, 100% of its catalogue in stock. The best seller is Chinese Organic Chicken Salad, at US$13.00, followed by Wild Tuna Poke Bowl and Superfood Organic Chicken Caesar Salad.
#1Chinese Organic Chicken SaladLocaleUS$13.00In stock
#2Wild Tuna Poke BowlLocaleUS$16.00In stock
#3Superfood Organic Chicken Caesar SaladLocaleUS$16.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Data not available
Share of the catalogue by product family.
The dominant category places Locale in its comparison group.
- Average rating
- Data not available
- Rated products
- 0% of the catalogue
- In stock
- 100%
- Upper price quartile
- Data not available
- Currency
- USD
04 · Ads
What Locale is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Locale runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since January 2025 (image, text, video).
Know What's On Your Plate.Locale13 Oct 2026video
More Energy. Better Focus. Real Food.Locale13 Oct 2026video
More Energy. Better Focus. Real Food.Locale13 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Ryan Alexander Daleverified
Image ad19 Oct 2026Ryan Alexander Daleverified
Image ad19 Oct 2026Ryan Alexander Daleverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Locale.
The creators who tag @locale.meals on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @locale.meals on Instagram, led by Electric City Butcher (10.5k followers, 1.5% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| EElectric City Butcher@electriccitybutcher · 🇺🇸 US | Food cooking nutrition Creator | 10.5k | 1.5% | 3 | Tagged @locale.meals |
06 · Competitors according to Gravity
Who Locale competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Locale among Food Items brands in United States. The closest is Healthy Tiffin, then Metabolic Meals, Hummus Fit, Eat Clean Bro, BistroMD, Performance Kitchen.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Healthy Tiffinmyhealthytiffin.com | |||||||
| Metabolic Mealsmymetabolicmeals.com | |||||||
| Hummus Fitmyhummusfit.com | |||||||
| Eat Clean Broeatcleanbro.com | |||||||
| BistroMDbistromd.com | |||||||
| Performance Kitchenperformancekitchen.com |
07 · Company
The company behind Locale.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Locale is a company based in Cupertino, United States, founded in 2020 according to LinkedIn, on a domain registered in January 2012. It employs about 91 people and is listed at seed stage.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Cupertino
- Founded
- 2020, per LinkedIn
- Domain registered
- 30 Jan 2012
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 91 on LinkedIn
- Funding stage
- Seed · last deal: seed
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- shoplocale.com · Shopify · USD
- Catalogue
- 142 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Locale
What people ask Google about Locale.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Locale legit or a scam?
According to Gravity by Benchr, Locale is a brand based in Cupertino, United States: its website has existed since January 2012, it sells on a Shopify store, it employs 91 people on LinkedIn, it has 26,375 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What does Locale sell?
Locale is a meal delivery service that specializes in high-protein meals designed for longevity, delivered weekly to customers in the SF Bay Area, LA, and Sacramento. Gravity by Benchr classifies it under Food Items. Source: Gravity by Benchr product classification, October 2026.
How much does Locale cost?
Locale's best seller, Chinese Organic Chicken Salad, sells US$13.00 on shoplocale.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check shoplocale.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Locale discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Locale advertises on Facebook and Instagram and on Google, where its offers often run. Check shoplocale.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Locale?
Locale sells on its own website, shoplocale.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Locale?
Gravity by Benchr records a company based in Cupertino, United States, founded in 2020 according to LinkedIn, on a domain registered in 2012, with 91 employees on LinkedIn, listed at seed stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Locale doing well?
Yes. Gravity by Benchr estimates about 89,200 visits to shoplocale.com in September 2026, up 13% in a month and up 18% over three months. Locale ranks #297 of 20,419 Food Items brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Locale use?
Gravity by Benchr identifies shoplocale.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since January 2025. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Locale's ad budget?
Gravity by Benchr does not publish a spend figure for Locale on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Food Items brands in United States?
Among Food Items brands in United States in the Gravity by Benchr index, Locale ranks #297 of 20,419 by estimated traffic. Its closest competitors on the same market are Healthy Tiffin, Metabolic Meals, Hummus Fit, Eat Clean Bro and BistroMD. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Locale.