Brand page · Clothing · Canada
SMYTHE traffic, ads & competitors 77.1k visits a month, 70 active Meta ads, Gravity score 582.
SMYTHE — SMYTHE is a contemporary women's apparel brand co-designed by Andrea Lenczner and Christie Smythe, known for creating essential wardrobe pieces that are both modern and emotional, featuring perfectly fitted blazers and nostalgic textiles with traditional menswear tailoring techniques. In September 2026 shopsmythe.com drew an estimated 77.1k visits, up 30% on the month before. It ranks #211 of 10,239 Clothing brands in Canada.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 369 peers: Clothing brands in Canada with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
SMYTHE is a contemporary women's apparel brand co-designed by Andrea Lenczner and Christie Smythe, known for creating essential wardrobe pieces that are both modern and emotional, featuring perfectly fitted blazers and nostalgic textiles with traditional menswear tailoring techniques.
01 · Traffic
SMYTHE website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
SMYTHE drew an estimated 77.1k visits in September 2026, up 30% on the month before and up 42% over three months.
- Worldwide#117,216of 4.5m sites · Top 5%
- In Canada#2,117of 104k sites · Top 5%
- Clothing, worldwide#11,311of 459,295 brands · Top 5%
- Clothing, Canada#211of 10,239 brands · Top 5%
77.1k
estimated visits in September
1 mo ▲ +30.5%4 mo ▲ +42.0%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
SMYTHE reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
SMYTHE holds 2.2 out of 5 on Trustpilot over 9 reviews, 5 of them in the last twelve months: 0% of customers give five stars and 78% one star.
Clothing Store Women's Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
SMYTHE best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
SMYTHE sells on Shopify, 94% of its catalogue in stock. The best seller is Full Back Duchess Blazer, at CA$695.00, followed by Full Back Duchess Blazer and Not A DB Blazer With Jersey Sleeve.
#1Full Back Duchess BlazerSMYTHECA$695.00In stock
#2Full Back Duchess BlazerSMYTHECA$695.00In stock
#3Not A DB Blazer With Jersey SleeveSMYTHECA$795.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places SMYTHE in its comparison group.
- Average rating
- 4.51 / 5
- Rated products
- 6% of the catalogue
- In stock
- 94%
- Upper price quartile
- US$525.90
- Currency
- CAD
04 · Ads
SMYTHE ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
SMYTHE runs Meta ads on Facebook, Instagram, Messenger, and has advertised on Google since August 2022 (image, text, video).
Relevant. Enduring. Distinct.SMYTHE7 Oct 2026video
Relevant. Enduring. Distinct.SMYTHE7 Oct 2026video
Fall Starts with Better TailoringSMYTHE7 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Smythe Incverified
Text ad20 Oct 2026Smythe Incverified
Text ad20 Oct 2026Smythe Incverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
SMYTHE influencers
The creators who tag @smythebrand on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @smythebrand on Instagram, led by Cynthia Loyst (77k followers, 6.5% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| CCynthia Loyst@cynthialoyst · 🇺🇸 US | Fashion style luxury Creator | 77k | 6.5% | 3 | Tagged @smythebrand |
06 · Competitors according to Gravity
SMYTHE competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for SMYTHE among Clothing brands in Canada. The closest is Judith & Charles, then LU'U DAN, James Coward, golshaah.com, SOPHIEGRACE, Mr. Cavaliere.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Judith & Charlesjudithandcharles.com | |||||||
| LU'U DANluu-dan.com | |||||||
| James Cowardjames-coward.com | |||||||
| golshaah.comgolshaah.com | |||||||
| SOPHIEGRACEsophiegrace.ca | |||||||
| Mr. Cavalieremrcavaliere.com |
07 · Company
Who is behind SMYTHE?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
SMYTHE is a company based in Toronto, Canada, founded in 2004 according to LinkedIn, on a domain registered in May 2016. It employs about 53 people.
- Entity country
- 🇨🇦 Canada · Toronto
- Founded
- 2004, per LinkedIn
- Domain registered
- 16 May 2016
- Status
- Operating
- Employees
- 53 on LinkedIn
- Own store
- shopsmythe.com · Shopify · CAD
- Catalogue
- 573 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about SMYTHE
What people ask Google about SMYTHE.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is SMYTHE a legit company?
According to Gravity by Benchr, SMYTHE is a brand based in Toronto, Canada: its website has existed since May 2016, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 53 people on LinkedIn, it has 112,371 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is SMYTHE known for?
SMYTHE is a contemporary women's apparel brand co-designed by Andrea Lenczner and Christie Smythe, known for creating essential wardrobe pieces that are both modern and emotional, featuring perfectly fitted blazers and nostalgic textiles with traditional menswear tailoring techniques. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 31% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
SMYTHE prices: how much is it?
SMYTHE's best seller, Full Back Duchess Blazer, sells CA$695.00 on shopsmythe.com. 94% of the catalogue is in stock. Gravity does not track prices daily: check shopsmythe.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a SMYTHE discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: SMYTHE advertises on Facebook and Instagram and on Google, where its offers often run. Check shopsmythe.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy SMYTHE?
SMYTHE sells on its own website, shopsmythe.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind SMYTHE?
Gravity by Benchr records a company based in Toronto, Canada, founded in 2004 according to LinkedIn, on a domain registered in 2016, with 53 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is SMYTHE doing well?
Yes. Gravity by Benchr estimates about 77,100 visits to shopsmythe.com in September 2026, up 30% in a month and up 42% over three months. SMYTHE ranks #211 of 10,239 Clothing brands in Canada in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does SMYTHE use?
Gravity by Benchr identifies shopsmythe.com as a Shopify store (standard plan, not Shopify Plus), selling in CAD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
What is SMYTHE's ad budget?
Gravity by Benchr does not publish a spend figure for SMYTHE on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in Canada?
Among Clothing brands in Canada in the Gravity by Benchr index, SMYTHE ranks #211 of 10,239 by estimated traffic. Its closest competitors on the same market are Judith & Charles, LU'U DAN, James Coward, golshaah.com and SOPHIEGRACE. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Market
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with SMYTHE.