Brand page · Athletics
SidelineSwap: 2.1m visits a month, 109 active Meta ads.
SidelineSwap — SidelineSwap is an online marketplace where athletes buy and sell sports equipment. The platform offers new and used gear for various sports including hockey, baseball, golf, skiing, and more. In September 2026 sidelineswap.com drew an estimated 2.1m visits, up 16% on the month before. It ranks #2 of 2,484 Athletics brands and holds a 4.4 Trustpilot rating over 15,228 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
SidelineSwap is an online marketplace where athletes buy and sell sports equipment. The platform offers new and used gear for various sports including hockey, baseball, golf, skiing, and more.
01 · Traffic
How much traffic SidelineSwap gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
SidelineSwap drew an estimated 2.1m visits in September 2026, up 16% on the month before and up 34% over three months.
- Worldwide#7,838of 4.5m sites · Top 1%
- In United States#2,641of 1.2m sites · Top 1%
- Athletics, worldwide#5of 14,997 brands · Top 1%
- Athletics, United States#2of 2,484 brands · Top 1%
2.1m
estimated visits in September
1 mo ▲ +16.2%4 mo ▲ +34.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about SidelineSwap.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
SidelineSwap holds 4.4 out of 5 on Trustpilot over 15,228 reviews, 2,561 of them in the last twelve months: 77% of customers give five stars and 9% one star. That volume places SidelineSwap in the top 5% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%.
Sporting Goods Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What SidelineSwap sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read SidelineSwap's catalogue yet.
Data not available
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Share of the catalogue by product family.
The dominant category places SidelineSwap in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
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- Upper price quartile
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- Currency
- Data not available
04 · Ads
What SidelineSwap is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
SidelineSwap runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since October 2021 (image, text, video).
SidelineSwap | The Hockey MarketplaceSidelineSwap9 Oct 2026video
SidelineSwap | Hockey GearSidelineSwap9 Oct 2026video
SidelineSwapSidelineSwap9 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Sidelineswap, Inc.verified
Text ad21 Oct 2026Sidelineswap, Inc.verified
Text ad21 Oct 2026Sidelineswap, Inc.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about SidelineSwap.
The creators who tag @sidelineswap on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @sidelineswap on Instagram, led by Rawlings Experience STL (27.2k followers, 0.3% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| RRawlings Experience STL@rawlings.experience.stl · 🇺🇸 US | Pro sports athletes Creator | 27.2k | 0.3% | 1 | Tagged @sidelineswap |
06 · Competitors according to Gravity
Who SidelineSwap competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for SidelineSwap among Athletics brands. The closest is sporteed.fr, then Campsider, buycycle, GEARTRADE, Play It Again Sports, TrueGether.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| sporteed.frsporteed.fr | |||||||
| Campsidercampsider.com | |||||||
| buycyclebuycycle.com | |||||||
| GEARTRADEgeartrade.com | |||||||
| Play It Again Sportsplayitagainsports.com | |||||||
| TrueGethertruegether.com |
07 · Company
The company behind SidelineSwap.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
SidelineSwap is an e-commerce brand, founded in 2014 according to LinkedIn, on a domain registered in August 2010. It employs about 61 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
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- Legal form
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- Entity country
- Data not available
- Founded
- 2014, per LinkedIn
- Domain registered
- 13 Aug 2010
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 61 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- sidelineswap.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about SidelineSwap
What people ask Google about SidelineSwap.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is SidelineSwap legit?
According to Gravity by Benchr, SidelineSwap is a brand: its website has existed since August 2010, its Trustpilot profile is claimed by the brand, it employs 61 people on LinkedIn, it has 107,743 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
SidelineSwap reviews: is it worth it?
Customers rate SidelineSwap 4.4 out of 5 on Trustpilot over 15,228 reviews, 2,561 of them in the last twelve months: 77% give five stars, 9% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is SidelineSwap?
SidelineSwap is an online marketplace where athletes buy and sell sports equipment. The platform offers new and used gear for various sports including hockey, baseball, golf, skiing, and more. Gravity by Benchr classifies it under Athletics. Source: Gravity by Benchr product classification.
Does SidelineSwap have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: SidelineSwap advertises on Facebook and Instagram and on Google, where its offers often run. Check sidelineswap.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns SidelineSwap?
Gravity by Benchr records a company, founded in 2014 according to LinkedIn, on a domain registered in 2010, with 61 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is SidelineSwap doing well?
Yes. Gravity by Benchr estimates about 2,136,500 visits to sidelineswap.com in September 2026, up 16% in a month and up 34% over three months. SidelineSwap ranks #2 of 2,484 Athletics brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does SidelineSwap spend on Meta ads?
Gravity by Benchr does not publish a spend figure for SidelineSwap on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Athletics brands?
Among Athletics brands in the Gravity by Benchr index, SidelineSwap ranks #2 of 2,484 by estimated traffic. Its closest competitors on the same market are sporteed.fr, Campsider, buycycle, GEARTRADE and Play It Again Sports. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with SidelineSwap.