Brand page · Beds & Accessories

Silk & Snow Top 1% worldwide Top 1% in Beds & Accessories
silkandsnow.com· Shopify·Since 2016

Silk & Snow: 1.1m visits a month, 1,357 active Meta ads.

Silk & Snow — Silk & Snow offers thoughtfully curated mattresses and bedding that are manufactured using high quality, traceable materials. In September 2026 silkandsnow.com drew an estimated 1.1m visits, down 13% on the month before. It ranks #5 of 1,172 Beds & Accessories brands and holds a 3.7 Trustpilot rating over 521 reviews.

silkandsnow.com@silkandsnow 105kLinkedIn 7.5kTrustpilot 3.7Meta Ad Library 1,357

Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026

Estimated traffic
1.1m
−13% vs. August 2026
Instagram followers
105k
985 posts · @silkandsnow
Trustpilot
3.7
521 reviews · 205 in 12 months
Meta ads
1,357
active · on Google since 2022
Products
—
Data not available
Rank in United States
#5
of 1,172 in Beds & Accessories
LinkedIn
7.5k
followers · 82 employees
Earned media value
—
Data not available

Gravity score

—Data not available

How the score is calculated

About the store

Silk & Snow offers thoughtfully curated mattresses and bedding that are manufactured using high quality, traceable materials.

01 · Traffic

How much traffic Silk & Snow gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Silk & Snow drew an estimated 1.1m visits in September 2026, down 13% on the month before and down 26% over three months.

  • Worldwide#13,114of 4.5m sites · Top 1%
  • In United States#4,362of 1.2m sites · Top 1%
  • Beds & Accessories, worldwide#28of 14,534 brands · Top 1%
  • Beds & Accessories, United States#5of 1,172 brands · Top 1%
Monthly visitssource Sept 2026

1.1m

estimated visits in September

1 mo ▼ −13.1%4 mo ▼ −25.7%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
?

02 · Reviews

What customers say about Silk & Snow.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Silk & Snow holds 3.7 out of 5 on Trustpilot over 521 reviews, 205 of them in the last twelve months: 66% of customers give five stars and 21% one star. That volume places Silk & Snow in the top 20% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 21 Oct 2026
3.7TrustScore · 521 reviews · 205 in 12 months
Top 20% review volume
5 ★66%
4 ★4%
3 ★3%
2 ★6%
1 ★21%

Bedding Store Bedroom Furniture Store Furniture Store Mattress Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Silk & Snow sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Silk & Snow's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Beds & Accessories
Beds & Accessories68%
Linens & Bedding27%
Decor0%

The dominant category places Silk & Snow in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Silk & Snow.

The creators who tag @silkandsnow on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @silkandsnow on Instagram, led by Kyle Pretzlaff (118k followers, 0.9% engagement).

Influencersaccounts tagging @silkandsnow · Instagram
AccountProfileFollowersEngagementTagsRelationship
KKyle Pretzlaff@kylefrominsta · 🇨🇦 CAFood cooking nutrition Creator118k0.9%2Tagged @silkandsnow
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Silk & Snow competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Silk & Snow among Beds & Accessories brands. The closest is Silentnight Group, then lematelas.fr, leroidumatelas.fr, beterbed.nl, Dormez-vous, SAMPUR.

CompetitorsBeds & Accessories · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Silentnight Groupsilentnight.co.uk
lematelas.frlematelas.fr
leroidumatelas.frleroidumatelas.fr
beterbed.nlbeterbed.nl
Dormez-vousdormezvous.com
SAMPURsampur.com
Competitors Gravity finds for Silk & Snow. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Silk & Snow with Silentnight Group

07 · Company

The company behind Silk & Snow.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Silk & Snow is an e-commerce brand, founded in 2017 according to LinkedIn, on a domain registered in September 2016. It employs about 82 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
2017, per LinkedIn
Domain registered
14 Sept 2016
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
82 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
silkandsnow.com · Shopify
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Silk & Snow

What people ask Google about Silk & Snow.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Silk & Snow legit?

According to Gravity by Benchr, Silk & Snow is a brand: its website has existed since September 2016, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 82 people on LinkedIn, it has 104,811 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

What do customers say about Silk & Snow?

Customers rate Silk & Snow 3.7 out of 5 on Trustpilot over 521 reviews, 205 of them in the last twelve months: 66% give five stars, 21% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Silk & Snow known for?

Silk & Snow offers thoughtfully curated mattresses and bedding that are manufactured using high quality, traceable materials. Gravity by Benchr classifies it under Beds & Accessories. Source: Gravity by Benchr product classification.

Is there a Silk & Snow discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Silk & Snow advertises on Facebook and Instagram and on Google, where its offers often run. Check silkandsnow.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Silk & Snow?

Silk & Snow sells on its own website, silkandsnow.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.

Who is behind Silk & Snow?

Gravity by Benchr records a company, founded in 2017 according to LinkedIn, on a domain registered in 2016, with 82 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Silk & Snow doing well?

Not at the moment. Gravity by Benchr estimates about 1,135,800 visits to silkandsnow.com in September 2026, down 13% in a month and down 26% over three months. Silk & Snow ranks #5 of 1,172 Beds & Accessories brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Silk & Snow use?

Gravity by Benchr identifies silkandsnow.com as a Shopify store (standard plan, not Shopify Plus). The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2022. Source: Gravity by Benchr platform and advertising records.

How much does Silk & Snow spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Silk & Snow on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Beds & Accessories brands?

Among Beds & Accessories brands in the Gravity by Benchr index, Silk & Snow ranks #5 of 1,172 by estimated traffic. Its closest competitors on the same market are Silentnight Group, lematelas.fr, leroidumatelas.fr, beterbed.nl and Dormez-vous. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Silk & Snow.