Brand page · Clothing · Sweden
Simbutiken traffic, ads & competitors 33.4k visits a month, 3 active Meta ads, Gravity score 550.
Simbutiken — Simbutiken is a Swedish online store specializing in swimwear and swimming equipment for the entire family, offering a wide range of products for both children and adults. In September 2026 simbutiken.se drew an estimated 33.4k visits, down 20% on the month before. It ranks #131 of 1,542 Clothing brands in Sweden and holds a 3.1 Trustpilot rating over 33 reviews.
Updated Traffic Sept 2026Meta ads 14 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 95 peers: Clothing brands in Sweden with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Simbutiken is a Swedish online store specializing in swimwear and swimming equipment for the entire family, offering a wide range of products for both children and adults.
01 · Traffic
Simbutiken website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Simbutiken drew an estimated 33.4k visits in September 2026, down 20% on the month before.
- Worldwide#239,988of 4.5m sites · Top 10%
- In Sweden#1,801of 27.3k sites · Top 10%
- Clothing, worldwide#22,841of 459,295 brands · Top 5%
- Clothing, Sweden#131of 1,542 brands · Top 10%
33.4k
estimated visits in September
1 mo ▼ −20.1%4 mo ▼ −0.1%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Simbutiken reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Simbutiken holds 3.1 out of 5 on Trustpilot over 33 reviews, 5 of them in the last twelve months: 55% of customers give five stars and 39% one star. That volume places Simbutiken in the top 50% of the 270,321 Trustpilot pages in the Gravity index.
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Simbutiken best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Simbutiken's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Simbutiken in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
Simbutiken ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Simbutiken runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2021 (image, text, video).
Simglasögon för både stora och små!🏊♀️Simbutiken12 Oct 2026video
Baddräkter som håller, pass efter pass💙Simbutiken12 Oct 2026image
Simbutiken | Vi har allt inom bad och simning onlineSimbutiken12 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Kroons Badshop ABverified
Text ad20 Oct 2026Kroons Badshop ABverified
Text ad20 Oct 2026Kroons Badshop ABverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Simbutiken influencers
The creators who tag @simbutiken on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Simbutiken competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Simbutiken among Clothing brands in Sweden. The closest is SwimMarket, then Session Store, De Kampeerder, Bergzeit, Dino skate shop, campandtravel.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| SwimMarketswimmarket.ru | |||||||
| Session Storesessionstore.com.br | |||||||
| De Kampeerderkampeerder.be | |||||||
| Bergzeitbergzeit.dk | |||||||
| Dino skate shopdinoskateshop.cl | |||||||
| campandtravel.comcampandtravel.com |
07 · Company
Who is behind Simbutiken?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Simbutiken is a company based in Sweden.
- Entity country
- 🇸🇪 Sweden
- Own store
- simbutiken.se
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Simbutiken
What people ask Google about Simbutiken.
7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Simbutiken a legit company?
According to Gravity by Benchr, Simbutiken is a brand based in Sweden: its Trustpilot profile is claimed by the brand, it has 432 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Simbutiken?
Customers rate Simbutiken 3.1 out of 5 on Trustpilot over 33 reviews, 5 of them in the last twelve months: 55% give five stars, 39% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Simbutiken?
Simbutiken is a Swedish online store specializing in swimwear and swimming equipment for the entire family, offering a wide range of products for both children and adults. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.
Simbutiken promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Simbutiken advertises on Facebook and Instagram and on Google, where its offers often run. Check simbutiken.se for current promotions. Source: Gravity by Benchr ad records, October 2026.
Is Simbutiken doing well?
Not at the moment. Gravity by Benchr estimates about 33,400 visits to simbutiken.se in September 2026, down 20% in a month and down 0% over three months. Simbutiken ranks #131 of 1,542 Clothing brands in Sweden in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does Simbutiken spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Simbutiken on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in Sweden?
Among Clothing brands in Sweden in the Gravity by Benchr index, Simbutiken ranks #131 of 1,542 by estimated traffic. Its closest competitors on the same market are SwimMarket, Session Store, De Kampeerder, Bergzeit and Dino skate shop. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Simbutiken.