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  5. Simply

Brand page · Food Items · United States

Simply Top 5% worldwide Top 5% in the United States Top 5% in Food Items Top 5% in Food Items in the United States
simplygum.com·🇺🇸 Brooklyn, United States· Shopify·Since 2012

Simply traffic, ads & competitors 68.8k visits a month, 3 active Meta ads, Gravity score 714.

Simply — Simply Gum is a natural confections brand that makes chewing gum, mints, chocolates, and fruit bites with natural, non-GMO, vegan, and kosher ingredients. In September 2026 simplygum.com drew an estimated 68.8k visits, down 6% on the month before. It ranks #416 of 20,419 Food Items brands in the United States.

simplygum.com@simplygum 48.3kFacebookLinkedIn 8.3kTrustpilot 3.7Meta Ad Library 3

Updated Traffic Sept 2026Meta ads 16 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
68.8k
−6% vs. August 2026
Instagram followers
48.3k
3,175 posts · @simplygum
Trustpilot
3.7
1 review
Meta ads
3
active · on Google since 2025
Products
93%
in stock · 20 collections
Rank in the United States
#416
of 20,419 in Food Items
LinkedIn
8.3k
followers · 41 employees
Earned media value
€559.9
per month, Instagram

Gravity score

714/ 1000 · 10 of 10 indicators rated
Brand Power718
Momentum916
Performance506

Percentiles within 651 peers: Food Items brands in the United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Simply Gum is a natural confections brand that makes chewing gum, mints, chocolates, and fruit bites with natural, non-GMO, vegan, and kosher ingredients.

01 · Traffic

Simply website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Simply drew an estimated 68.8k visits in September 2026, down 6% on the month before and up 93% over three months.

  • Worldwide#129,344of 4.5m sites · Top 5%
  • In United States#41,998of 1.2m sites · Top 5%
  • Food Items, worldwide#3,551of 260,714 brands · Top 5%
  • Food Items, United States#416of 20,419 brands · Top 5%
Monthly visitssource Sept 2026

68.8k

estimated visits in September

1 mo ▼ −6.1%4 mo ▲ +93.0%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

Simply reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Simply holds 3.7 out of 5 on Trustpilot over 1 review: 100% of customers give five stars and 0% one star.

Trustpilotread 21 Oct 2026
3.7TrustScore · 1 review
5 ★100%
4 ★0%
3 ★0%
2 ★0%
1 ★0%

Confectionery Candy Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Simply best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Simply sells on Shopify, 93% of its catalogue in stock. The best seller is PEPPERMINT GUM, at US$18.99, followed by ASSORTED GUM- SAMPLER and ASSORTED GUM- ORIGINALS.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Candy & Chocolate87%
Snack Foods7%
Gift Cards4%
Food, Beverages & Tobacco2%

Share of the catalogue by product family.

Activity mixdominant: Food Items
Food Items93%
Gift Cards4%
Food, Beverages & Tobacco2%

The dominant category places Simply in its comparison group.

Prices and ratingsstore data
Average rating
4.62 / 5
Rated products
87% of the catalogue
In stock
93%
Upper price quartile
US$18.99
Currency
USD

05 · Influencers

Simply influencers

The creators who tag @simplygum on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @simplygum on Instagram, led by R O O T E D ™️ 🍊 (20.9k followers, 0.1% engagement).

Influencersaccounts tagging @simplygum · Instagram
AccountProfileFollowersEngagementTagsRelationship
RR O O T E D ™️ 🍊@rootedjuicery · 🇺🇸 USFood cooking nutrition Creator20.9k0.1%1Tagged @simplygum
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Simply competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Simply among Food Items brands in the United States. The closest is Caramels.com, then ROYCE' Chocolate, Hammond's Candies, Taffy Town, Zollicandy, John Kelly Chocolates.

CompetitorsFood Items · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Caramels.comcaramels.com
ROYCE' Chocolateroycechocolate.com
Hammond's Candieshammondscandies.com
Taffy Towntaffytown.com
Zollicandyshop.zollipops.com
John Kelly Chocolatesjohnkellychocolates.com
Competitors Gravity finds for Simply. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Simply with Caramels.com

07 · Company

Who is behind Simply?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Simply is a company based in Brooklyn, United States, on a domain registered in May 2012. It employs about 41 people and is listed at seed stage.

Legal entityGravity index, Nov 2026
Entity country
🇺🇸 United States · Brooklyn
Domain registered
19 May 2012
Status
Operating
Employees
41 on LinkedIn · 2-10
FundingGravity index, Nov 2026
Funding stage
Seed · last deal: seed
DistributionGravity index, Nov 2026
Own store
simplygum.com · Shopify · USD
Catalogue
20 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Simply

What people ask Google about Simply.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Simply a legit company?

According to Gravity by Benchr, Simply is a brand based in Brooklyn, United States: its website has existed since May 2012, it sells on a Shopify store, it employs 41 people on LinkedIn, it has 48,258 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is Simply?

Simply Gum is a natural confections brand that makes chewing gum, mints, chocolates, and fruit bites with natural, non-GMO, vegan, and kosher ingredients. Gravity by Benchr classifies it under Food Items, with Candy & Chocolate making up 87% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Simply expensive?

Simply's best seller, PEPPERMINT GUM, sells US$18.99 on simplygum.com. 93% of the catalogue is in stock. Gravity does not track prices daily: check simplygum.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Simply have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Simply advertises on Facebook and Instagram and on Google, where its offers often run. Check simplygum.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Simply?

Simply sells on its own website, simplygum.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Simply?

Gravity by Benchr records a company based in Brooklyn, United States, whose domain was registered in 2012, with 41 employees on LinkedIn, listed at seed stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Simply growing?

Yes. Gravity by Benchr estimates about 68,800 visits to simplygum.com in September 2026, down 6% in a month and up 93% over three months. Simply ranks #416 of 20,419 Food Items brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Simply use?

Gravity by Benchr identifies simplygum.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since August 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Simply's ad budget?

Gravity by Benchr does not publish a spend figure for Simply on this page. What Gravity observes: an active Meta advertiser, on Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Food Items brands in the United States?

Among Food Items brands in the United States in the Gravity by Benchr index, Simply ranks #416 of 20,419 by estimated traffic. Its closest competitors on the same market are Caramels.com, ROYCE' Chocolate, Hammond's Candies, Taffy Town and Zollicandy. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Simply.