Brand page · Personal Care · United States
SINCERELY YOURS: 221K visits a month, 137 active Meta ads, Gravity score 659.
SINCERELY YOURS — Sincerely Yours is a skincare brand co-founded by Jordan & Salish Matter, offering gentle and effective formulas developed by dermatologists for the next generation. In September 2026 sincerely-yours.com drew an estimated 221K visits, down 7% on the month before. It ranks #370 of 33,626 Personal Care brands in United States.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 792 peers: Personal Care brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Sincerely Yours is a skincare brand co-founded by Jordan & Salish Matter, offering gentle and effective formulas developed by dermatologists for the next generation.
01 · Traffic
How much traffic SINCERELY YOURS gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
SINCERELY YOURS drew an estimated 221K visits in September 2026, down 7% on the month before and down 43% over three months.
- Worldwide#48,115of 4.5M sites · Top 5%
- In United States#15,743of 1.2M sites · Top 5%
- Personal Care, worldwide#2,172of 215,119 brands · Top 5%
- Personal Care, United States#370of 33,626 brands · Top 5%
221K
estimated visits in September
1 mo ▼ −6.9%4 mo ▼ −42.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about SINCERELY YOURS.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
SINCERELY YOURS holds 3.3 out of 5 on Trustpilot over 4 reviews, 4 of them in the last twelve months: 50% of customers give five stars and 50% one star.
Beauty Product Supplier Health and Beauty Shop Cosmetics Store Cosmetics Industry Beauty Supply Store Cosmetic Products Manufacturer
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What SINCERELY YOURS sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
SINCERELY YOURS sells on Shopify, 100% of its catalogue in stock. The best seller is The Fresh Starter Set, at US$44.00, followed by So Soft and Sugarcoat Gloss Balm.
#1The Fresh Starter SetSINCERELY YOURSUS$44.00In stock
#2So SoftSINCERELY YOURSUS$26.00In stock
#3Sugarcoat Gloss BalmSINCERELY YOURSUS$16.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places SINCERELY YOURS in its comparison group.
- Average rating
- 4.76 / 5
- Rated products
- 100% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$28.00
- Currency
- USD
04 · Ads
What SINCERELY YOURS is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
SINCERELY YOURS runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since September 2025 (image, text, video).
Build her bundle, save up to 20%Sincerely Yours6 Oct 2026video
$72 of skincare for $44Sincerely Yours5 Oct 2026video
$72 of skincare for $44Sincerely Yours5 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026GEN ALPHA SKIN LLCverified
Text ad20 Oct 2026GEN ALPHA SKIN LLCverified
Text ad20 Oct 2026GEN ALPHA SKIN LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about SINCERELY YOURS.
The creators who tag @sincerelyyours on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @sincerelyyours on Instagram, led by vanessa (she folls)💛 (39.1K followers, 1.3% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| vvanessa (she folls)💛@salishforevre · INTL | Beauty cosmetics skincare Creator | 39.1K | 1.3% | 7 | Tagged @sincerelyyours |
06 · Competitors according to Gravity
Who SINCERELY YOURS competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for SINCERELY YOURS among Personal Care brands in United States. The closest is Simple Skincare, then skinhealthandyou, Bubble, Farmacy Beauty, Deconstruct, Go-To.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Simple Skincaresimpleskincare.in | |||||||
| skinhealthandyouskinhealthandyou.com | |||||||
| Bubblehellobubble.com | |||||||
| Farmacy Beautyfarmacybeauty.com | |||||||
| Deconstructthedeconstruct.in | |||||||
| Go-Togotoskincare.com |
07 · Company
The company behind SINCERELY YOURS.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
SINCERELY YOURS is a company based in Los Angeles, United States, founded in 2025 according to LinkedIn, on a domain registered in August 2005. It employs about 35 people, is listed at seed stage.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Los Angeles
- Founded
- 2025, per LinkedIn
- Domain registered
- 27 Aug 2005
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 35 on LinkedIn
- Funding stage
- Seed · last deal: seed
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- sincerely-yours.com · Shopify · USD
- Catalogue
- 7 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about SINCERELY YOURS
What people ask Google about SINCERELY YOURS.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is SINCERELY YOURS legit?
According to Gravity by Benchr, SINCERELY YOURS is a brand based in Los Angeles, United States: its website has existed since August 2005, it sells on a Shopify store, it employs 35 people on LinkedIn, it has 645,315 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What does SINCERELY YOURS sell?
Sincerely Yours is a skincare brand co-founded by Jordan & Salish Matter, offering gentle and effective formulas developed by dermatologists for the next generation. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 73% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does SINCERELY YOURS cost?
SINCERELY YOURS' best seller, The Fresh Starter Set, sells US$44.00 on sincerely-yours.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check sincerely-yours.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
SINCERELY YOURS promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: SINCERELY YOURS advertises on Facebook and Instagram and on Google, where its offers often run. Check sincerely-yours.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy SINCERELY YOURS?
SINCERELY YOURS sells on its own website, sincerely-yours.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns SINCERELY YOURS?
Gravity by Benchr records a company based in Los Angeles, United States, founded in 2025 according to LinkedIn, on a domain registered in 2005, with 35 employees on LinkedIn, listed at seed stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is SINCERELY YOURS doing well?
Not at the moment. Gravity by Benchr estimates about 221,100 visits to sincerely-yours.com in September 2026, down 7% in a month and down 43% over three months. SINCERELY YOURS ranks #370 of 33,626 Personal Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does SINCERELY YOURS use?
Gravity by Benchr identifies sincerely-yours.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since September 2025. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does SINCERELY YOURS spend on Meta ads?
Gravity by Benchr does not publish a spend figure for SINCERELY YOURS on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in United States?
Among Personal Care brands in United States in the Gravity by Benchr index, SINCERELY YOURS ranks #370 of 33,626 by estimated traffic. Its closest competitors on the same market are Simple Skincare, skinhealthandyou, Bubble, Farmacy Beauty, Deconstruct. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with SINCERELY YOURS.