Brand page · Clothing Accessories
SINNER traffic, ads & competitors 54.5k visits a month, 30 active Meta ads.
SINNER — SINNER is an international lifestyle and sports brand that develops eyewear products including sport glasses, sunglasses, and prescription glasses, distributed in 24 countries worldwide. In September 2026 sinner.eu drew an estimated 54.5k visits, down 30% on the month before. It ranks #24 of 1,110 Clothing Accessories brands and holds a 4.3 Trustpilot rating over 3,019 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
SINNER is an international lifestyle and sports brand that develops eyewear products including sport glasses, sunglasses, and prescription glasses, distributed in 24 countries worldwide.
01 · Traffic
SINNER website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
SINNER drew an estimated 54.5k visits in September 2026, down 30% on the month before and down 41% over three months.
- Worldwide#157,827of 4.5m sites · Top 5%
- In Netherlands#2,212of 78.6k sites · Top 5%
- Clothing Accessories, worldwide#2,129of 85,207 brands · Top 5%
- Clothing Accessories, Netherlands#24of 1,110 brands · Top 5%
54.5k
estimated visits in September
1 mo ▼ −29.6%4 mo ▼ −41.1%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
SINNER reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
SINNER holds 4.3 out of 5 on Trustpilot over 3,019 reviews, 454 of them in the last twelve months: 71% of customers give five stars and 6% one star. That volume places SINNER in the top 5% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%.
Sunglasses Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
SINNER best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read SINNER's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places SINNER in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
SINNER ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
SINNER runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2021 (image, text, video).
Archive Sale bij SINNERSinner6 Oct 2026image
Archive Sale bij SINNERSinner6 Oct 2026image
Gemacht für deine TrailsSinner30 Sept 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad21 Oct 2026SINNER BVverified
Image ad20 Oct 2026SINNER B.V.verified
Image ad20 Oct 2026SINNER BVverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
SINNER influencers
The creators who tag @sinner on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @sinner on Instagram, led by Irina Stoica (13.1k followers, 1.0% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| IIrina Stoica@irinaralucatudor · 🇷🇴 RO | Fitness sport bodybuilding Creator | 13.1k | 1.0% | 7 | Tagged @sinner |
06 · Competitors according to Gravity
SINNER competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for SINNER among Clothing Accessories brands. The closest is Dragon Alliance, then bolle.com, bliz.com, rudyproject.co.kr, Tripout, VEO.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Dragon Alliancedragonalliance.com | |||||||
| bolle.combolle.com | |||||||
| bliz.combliz.com | |||||||
| rudyproject.co.krrudyproject.co.kr | |||||||
| Tripouttripout-optics.pl | |||||||
| VEOwearveo.com |
07 · Company
Who is behind SINNER?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
SINNER is an e-commerce brand, founded in 1996 according to LinkedIn. It employs about 119 people.
- Founded
- 1996, per LinkedIn
- Employees
- 119 on LinkedIn
- Own store
- sinner.eu · Magento
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about SINNER
What people ask Google about SINNER.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is SINNER legit?
According to Gravity by Benchr, SINNER is a brand: its Trustpilot profile is claimed by the brand, it sells on a Magento store, it employs 119 people on LinkedIn, it has 6,128 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
SINNER reviews
Customers rate SINNER 4.3 out of 5 on Trustpilot over 3,019 reviews, 454 of them in the last twelve months: 71% give five stars, 6% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is SINNER known for?
SINNER is an international lifestyle and sports brand that develops eyewear products including sport glasses, sunglasses, and prescription glasses, distributed in 24 countries worldwide. Gravity by Benchr classifies it under Clothing Accessories. Source: Gravity by Benchr product classification.
SINNER promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: SINNER advertises on Facebook and Instagram and on Google, where its offers often run. Check sinner.eu for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy SINNER?
SINNER sells on its own website, sinner.eu, a Magento store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who is behind SINNER?
Gravity by Benchr records a company, founded in 1996 according to LinkedIn, with 119 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is SINNER doing well?
Not at the moment. Gravity by Benchr estimates about 54,500 visits to sinner.eu in September 2026, down 30% in a month and down 41% over three months. SINNER ranks #24 of 1,110 Clothing Accessories brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does SINNER use?
Gravity by Benchr identifies sinner.eu as a Magento store. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records.
How much does SINNER spend on Meta ads?
Gravity by Benchr does not publish a spend figure for SINNER on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing Accessories brands?
Among Clothing Accessories brands in the Gravity by Benchr index, SINNER ranks #24 of 1,110 by estimated traffic. Its closest competitors on the same market are Dragon Alliance, bolle.com, bliz.com, rudyproject.co.kr and Tripout. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with SINNER.