Brand page · Clothing · Poland
Skalnik traffic, ads & competitors 772k visits a month, 63 active Meta ads, Gravity score 737.
Skalnik — Skalnik is a Polish outdoor equipment store specializing in hiking, climbing, and mountaineering gear, offering clothing, footwear, and accessories for outdoor enthusiasts. In September 2026 skalnik.pl drew an estimated 772k visits, up 2% on the month before. It ranks #11 of 900 Clothing brands in Poland and holds a 2.4 Trustpilot rating over 25 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 54 peers: Clothing brands in Poland with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Skalnik is a Polish outdoor equipment store specializing in hiking, climbing, and mountaineering gear, offering clothing, footwear, and accessories for outdoor enthusiasts.
01 · Traffic
Skalnik website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Skalnik drew an estimated 772k visits in September 2026, up 2% on the month before and up 41% over three months.
- Worldwide#17,712of 4.5m sites · Top 1%
- In Poland#242of 91.7k sites · Top 1%
- Clothing, worldwide#1,399of 459,295 brands · Top 1%
- Clothing, Poland#11of 900 brands · Top 5%
772k
estimated visits in September
1 mo ▲ +1.6%4 mo ▲ +40.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Skalnik reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Skalnik holds 2.4 out of 5 on Trustpilot over 25 reviews, 11 of them in the last twelve months: 16% of customers give five stars and 72% one star. That volume places Skalnik in the top 50% of the 270,321 Trustpilot pages in the Gravity index.
Outdoor Sports Store Outdoor Clothing and Equipment Shop Clothing Store Activewear Store Shoe Store Winter sport Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Skalnik best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Skalnik's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Skalnik in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
Skalnik ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Skalnik runs Meta ads on Facebook, Instagram, Threads, and has advertised on Google since August 2022 (image, text, video).
Zapisz się do newslettera ✅Sklepy Górskie Skalnik6 Oct 2026image
Zapisz się do newslettera ✅Sklepy Górskie Skalnik5 Oct 2026image
Zapisz się do newslettera ✅Sklepy Górskie Skalnik5 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad20 Oct 2026Skalnik sp.z o.o.verified
Text ad20 Oct 2026Skalnik sp.z o.o.verified
Text ad20 Oct 2026Skalnik sp.z o.o.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Skalnik influencers
The creators who tag @skalnik.pl on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @skalnik.pl on Instagram, led by och Anka Dr n. med. 👩🔬 (22.1k followers, 15.7% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| ooch Anka Dr n. med. 👩🔬@switezanka · 🇵🇱 PL | Travel tourism exploration Creator | 22.1k | 15.7% | 4 | Tagged @skalnik.pl |
06 · Competitors according to Gravity
Skalnik competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Skalnik among Clothing brands in Poland. The closest is Alpinus Group, then Sport2002, Niponino.pl, Rock Point, 4camping, Gorgany.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Alpinus Groupalpinus.eu | |||||||
| Sport2002sport2002.pl | |||||||
| Niponino.plniponino.pl | |||||||
| Rock Pointrockpoint.pl | |||||||
| 4camping4camping.pl | |||||||
| Gorganygorgany.com |
07 · Company
Who is behind Skalnik?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Skalnik is a company based in Poland, founded in 1993 according to LinkedIn, on a domain registered in June 2001. It employs about 29 people.
- Entity country
- 🇵🇱 Poland
- Founded
- 1993, per LinkedIn
- Domain registered
- 19 Jun 2001
- Employees
- 29 on LinkedIn
- Own store
- skalnik.pl · Magento
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Skalnik
What people ask Google about Skalnik.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Skalnik a legit company?
According to Gravity by Benchr, Skalnik is a brand based in Poland: its website has existed since June 2001, it sells on a Magento store, it employs 29 people on LinkedIn, it has 16,316 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Skalnik reviews
Customers rate Skalnik 2.4 out of 5 on Trustpilot over 25 reviews, 11 of them in the last twelve months: 16% give five stars, 72% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Skalnik sell?
Skalnik is a Polish outdoor equipment store specializing in hiking, climbing, and mountaineering gear, offering clothing, footwear, and accessories for outdoor enthusiasts. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.
Is there a Skalnik discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Skalnik advertises on Facebook and Instagram and on Google, where its offers often run. Check skalnik.pl for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Skalnik?
Skalnik sells on its own website, skalnik.pl, a Magento store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Skalnik?
Gravity by Benchr records a company based in Poland, founded in 1993 according to LinkedIn, on a domain registered in 2001, with 29 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Skalnik growing?
Yes. Gravity by Benchr estimates about 771,800 visits to skalnik.pl in September 2026, up 2% in a month and up 41% over three months. Skalnik ranks #11 of 900 Clothing brands in Poland in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Skalnik use?
Gravity by Benchr identifies skalnik.pl as a Magento store. It advertises through Meta and on Google since August 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Skalnik spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Skalnik on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in Poland?
Among Clothing brands in Poland in the Gravity by Benchr index, Skalnik ranks #11 of 900 by estimated traffic. Its closest competitors on the same market are Alpinus Group, Sport2002, Niponino.pl, Rock Point and 4camping. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Skalnik.