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  5. Skechers

Brand page · Shoes

Skechers Top 1% worldwide Top 1% in Shoes
skechers.de· Salesforce_commerce

Skechers: 885k visits a month, 974 active Meta ads.

Skechers — Skechers is an American shoe company that designs, develops, and markets lifestyle and performance footwear, apparel and accessories for men, women and children around the globe. In September 2026 skechers.de drew an estimated 885k visits, up 4% on the month before. It ranks #5 of 666 Shoes brands and holds a 2.1 Trustpilot rating over 25 reviews.

skechers.de@skechers 1.6mFacebookLinkedIn 377kTrustpilot 2.1Meta Ad Library 974

Updated Traffic Sept 2026Meta ads 14 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026

Estimated traffic
885k
+4% vs. August 2026
Instagram followers
1.6m
3,654 posts · @skechers
Trustpilot
2.1
25 reviews · 13 in 12 months
Meta ads
974
active · on Google since 2022
Products
—
Data not available
Rank in Germany
#5
of 666 in Shoes
LinkedIn
377k
followers · 15,846 employees
Earned media value
€334.7k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Skechers is an American shoe company that designs, develops, and markets lifestyle and performance footwear, apparel and accessories for men, women and children around the globe.

01 · Traffic

How much traffic Skechers gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Skechers drew an estimated 885k visits in September 2026, up 4% on the month before and up 14% over three months.

  • Worldwide#15,949of 4.5m sites · Top 1%
  • In Germany#724of 184k sites · Top 1%
  • Shoes, worldwide#260of 46,962 brands · Top 1%
  • Shoes, Germany#5of 666 brands · Top 1%
Monthly visitssource Sept 2026

885k

estimated visits in September

1 mo ▲ +3.6%4 mo ▲ +14.4%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Skechers.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Skechers holds 2.1 out of 5 on Trustpilot over 25 reviews, 13 of them in the last twelve months: 20% of customers give five stars and 72% one star. That volume places Skechers in the top 50% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 21 Oct 2026
2.1TrustScore · 25 reviews · 13 in 12 months
Top 50% review volume
5 ★20%
4 ★0%
3 ★0%
2 ★8%
1 ★72%

Shoe Store Activewear Store Clothing Store Women's Clothing Store Sportswear Store Streetwear Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Skechers sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Skechers's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Shoes
Shoes89%
Clothing6%
Apparel & Accessories1%

The dominant category places Skechers in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Skechers.

The creators who tag @skechers on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @skechers on Instagram, led by Daniel Browne (613k followers, 3.2% engagement).

Influencersaccounts tagging @skechers · Instagram
AccountProfileFollowersEngagementTagsRelationship
DDaniel Browne@mrgrooveuk · 🇬🇧 GBMusic concerts dance Creator613k3.2%13Tagged @skechers
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Skechers competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Skechers among Shoes brands. The closest is Skechers, then Skechers Malaysia, reebok.com.tr, Sneakers.com, famousfootwear.com, footlocker.com.

CompetitorsShoes · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Skechersskechers.co.il
Skechers Malaysiaskechers.com.my
reebok.com.trreebok.com.tr
Sneakers.comsneakers.com
famousfootwear.comfamousfootwear.com
footlocker.comfootlocker.com
Competitors Gravity finds for Skechers. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Skechers with Skechers

07 · Company

The company behind Skechers.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Skechers is an e-commerce brand. It employs about 15,846 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
Data not available
Domain registered
Data not available
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
15,846 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
skechers.de · Salesforce_commerce
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Skechers

What people ask Google about Skechers.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Skechers a legit company?

According to Gravity by Benchr, Skechers is a brand: it sells on a Salesforce_commerce store, it employs 15,846 people on LinkedIn, it has 1,620,060 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

Skechers reviews: is it worth it?

Customers rate Skechers 2.1 out of 5 on Trustpilot over 25 reviews, 13 of them in the last twelve months: 20% give five stars, 72% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Skechers known for?

Skechers is an American shoe company that designs, develops, and markets lifestyle and performance footwear, apparel and accessories for men, women and children around the globe. Gravity by Benchr classifies it under Shoes. Source: Gravity by Benchr product classification.

Is there a Skechers discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Skechers advertises on Facebook and Instagram and on Google, where its offers often run. Check skechers.de for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Skechers?

Skechers sells on its own website, skechers.de, a Salesforce_commerce store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.

Who owns Skechers?

Gravity by Benchr records a company, with 15,846 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Skechers doing well?

Yes. Gravity by Benchr estimates about 884,800 visits to skechers.de in September 2026, up 4% in a month and up 14% over three months. Skechers ranks #5 of 666 Shoes brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Skechers use?

Gravity by Benchr identifies skechers.de as a Salesforce_commerce store. It advertises through Meta and on Google since August 2022. Source: Gravity by Benchr platform and advertising records.

How much does Skechers spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Skechers on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Shoes brands?

Among Shoes brands in the Gravity by Benchr index, Skechers ranks #5 of 666 by estimated traffic. Its closest competitors on the same market are Skechers, Skechers Malaysia, reebok.com.tr, Sneakers.com and famousfootwear.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Skechers.