Brand page · Plumbing · United Kingdom

Skuma Top 5% worldwide Top 5% in United Kingdom Top 5% in Plumbing Top 5% in Plumbing in United Kingdom
skumawater.com·🇬🇧 London, United Kingdom· Shopify·Since 2020

Skuma: 57.5k visits a month, 149 active Meta ads, Gravity score 695.

Skuma — Sküma® Water delivers a personalized water wellness protocol that transforms ordinary tap water into high-performance, mineral-rich hydration. The company provides next-generation water systems for home and sport & wellness spaces. In September 2026 skumawater.com drew an estimated 57.5k visits, up 41% on the month before. It ranks #39 of 820 Plumbing brands in United Kingdom and holds a 4.6 Trustpilot rating over 1,124 reviews.

skumawater.com@skumawater 18.6kYouTube 757FacebookLinkedIn 656Trustpilot 4.6Meta Ad Library 149

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
57.5k
+41% vs. August 2026
Instagram followers
18.6k
176 posts · @skumawater
Trustpilot
4.6
1,124 reviews · 422 in 12 months
Meta ads
149
active · on Google since 2024
Products
83%
in stock · 8 collections
Rank in United Kingdom
#39
of 820 in Plumbing
LinkedIn
656
followers · 9 employees
Earned media value
€185.4
per month, Instagram

Gravity score

695/ 1000 · 10 of 10 indicators rated
Brand Power560
Momentum920
Performance605

Percentiles within 68 peers: Plumbing brands in United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Sküma® Water delivers a personalized water wellness protocol that transforms ordinary tap water into high-performance, mineral-rich hydration. The company provides next-generation water systems for home and sport & wellness spaces.

01 · Traffic

How much traffic Skuma gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Skuma drew an estimated 57.5k visits in September 2026, up 41% on the month before and up 141% over three months.

  • Worldwide#150,843of 4.5m sites · Top 5%
  • In United Kingdom#7,927of 192k sites · Top 5%
  • Plumbing, worldwide#777of 39,496 brands · Top 5%
  • Plumbing, United Kingdom#39of 820 brands · Top 5%
Monthly visitssource Sept 2026

57.5k

estimated visits in September

1 mo ▲ +40.6%4 mo ▲ +141.3%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Skuma.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Skuma holds 4.6 out of 5 on Trustpilot over 1,124 reviews, 422 of them in the last twelve months: 80% of customers give five stars and 5% one star. That volume places Skuma in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%.

Trustpilotclaimed page · read 21 Oct 2026
4.6TrustScore · 1,124 reviews · 422 in 12 months
Top 10% review volumeTop 20% rating quality
5 ★80%
4 ★12%
3 ★2%
2 ★1%
1 ★5%

Water Purification Company

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Skuma sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Skuma sells on Shopify, 83% of its catalogue in stock. The best seller is Infusion™ refill bundle (x4 Pouches), at £23.00–£45.00, followed by MY™ Bases Minerals 2-months pack (x4 Pouches) and Infusion™ refill bundle (x2 Pouches).

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Water Dispensing & Filtration50%
Fitness & Nutrition38%
Extended Warranties4%
Product Upgrades4%

Share of the catalogue by product family.

Activity mixdominant: Plumbing
Plumbing50%
Health Care42%
Extended Warranties4%
Product Upgrades4%

The dominant category places Skuma in its comparison group.

Prices and ratingsstore data
Average rating
4.67 / 5
Rated products
50% of the catalogue
In stock
83%
Upper price quartile
US$47.98
Currency
GBP

05 · Influencers

Who talks about Skuma.

The creators who tag @skumawater on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @skumawater on Instagram, led by GEMMA ROSE BREGER (18.8k followers, 2.1% engagement).

Influencersaccounts tagging @skumawater · Instagram
AccountProfileFollowersEngagementTagsRelationship
GGEMMA ROSE BREGER@gemmarosebreger · 🇬🇧 GBTravel tourism exploration Creator18.8k2.1%1Tagged @skumawater
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Skuma competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Skuma among Plumbing brands in United Kingdom. The closest is Conceive Plus®, then (UK) Health & Balance Vitamins, Inessa, ALYVE, Mannox, Optimiise.

CompetitorsPlumbing · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Conceive Plus®conceiveplus.co.uk
(UK) Health & Balance Vitaminshandbvitamins.co.uk
Inessainessawellness.com
ALYVEalyvewellness.com
Mannoxmannox.co.uk
Optimiiseoptimiise.com
Competitors Gravity finds for Skuma. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Skuma with Conceive Plus®

07 · Company

The company behind Skuma.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Skuma is a company based in London, United Kingdom, founded in 2020 according to LinkedIn, on a domain registered in October 2020. It employs about 9 people and is listed at seed stage.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom · London
Founded
2020, per LinkedIn
Domain registered
19 Oct 2020
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
9 on LinkedIn · 11-50
FundingGravity index, Nov 2026
Funding stage
Seed · last deal: seed
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
skumawater.com · Shopify · GBP
Catalogue
8 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Skuma

What people ask Google about Skuma.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Skuma a legit company?

According to Gravity by Benchr, Skuma is a brand based in London, United Kingdom: its website has existed since October 2020, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 9 people on LinkedIn, it has 18,626 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Skuma reviews: is it worth it?

Customers rate Skuma 4.6 out of 5 on Trustpilot over 1,124 reviews, 422 of them in the last twelve months: 80% give five stars, 5% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Skuma known for?

Sküma® Water delivers a personalized water wellness protocol that transforms ordinary tap water into high-performance, mineral-rich hydration. The company provides next-generation water systems for home and sport & wellness spaces. Gravity by Benchr classifies it under Plumbing, with Water Dispensing & Filtration making up 50% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Skuma expensive?

Skuma's best seller, Infusion™ refill bundle (x4 Pouches), sells from £23.00 to £45.00 on skumawater.com. 83% of the catalogue is in stock. Gravity does not track prices daily: check skumawater.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Skuma promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Skuma advertises on Facebook and Instagram and on Google, where its offers often run. Check skumawater.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Skuma?

Skuma sells on its own website, skumawater.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Skuma?

Gravity by Benchr records a company based in London, United Kingdom, founded in 2020 according to LinkedIn, on a domain registered in 2020, with 9 employees on LinkedIn, listed at seed stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Skuma growing?

Yes. Gravity by Benchr estimates about 57,500 visits to skumawater.com in September 2026, up 41% in a month and up 141% over three months. Skuma ranks #39 of 820 Plumbing brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Skuma use?

Gravity by Benchr identifies skumawater.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2024. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Skuma's ad budget?

Gravity by Benchr does not publish a spend figure for Skuma on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Plumbing brands in United Kingdom?

Among Plumbing brands in United Kingdom in the Gravity by Benchr index, Skuma ranks #39 of 820 by estimated traffic. Its closest competitors on the same market are Conceive Plus®, (UK) Health & Balance Vitamins, Inessa, ALYVE and Mannox. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Skuma.