Brand page · Clothing · Italy
SLAM: 81.7k visits a month, 81 active Meta ads, Gravity score 540.
SLAM — SLAM is an Italian company specializing in high-quality technical sailing apparel designed to enhance performance and comfort for athletes and experienced sailors. In September 2026 slam.com drew an estimated 81.7k visits, down 25% on the month before. It ranks #131 of 5,997 Clothing brands in Italy and holds a 2.4 Trustpilot rating over 17 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 199 peers: Clothing brands in Italy with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
SLAM is an Italian company specializing in high-quality technical sailing apparel designed to enhance performance and comfort for athletes and experienced sailors.
01 · Traffic
How much traffic SLAM gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
SLAM drew an estimated 81.7k visits in September 2026, down 25% on the month before and up 6% over three months.
- Worldwide#111,589of 4.5m sites · Top 5%
- In Italy#2,686of 138k sites · Top 5%
- Clothing, worldwide#10,725of 459,295 brands · Top 5%
- Clothing, Italy#131of 5,997 brands · Top 5%
81.7k
estimated visits in September
1 mo ▼ −25.3%4 mo ▲ +6.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about SLAM.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
SLAM holds 2.4 out of 5 on Trustpilot over 17 reviews, 2 of them in the last twelve months: 18% of customers give five stars and 71% one star.
Clothing Store Activewear Store Men's Clothing Store Sportswear Store Women's Clothing Store Swimwear Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What SLAM sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
SLAM sells on Shopify, 91% of its catalogue in stock. The best seller is ACT CARGO SHORT, at €45.50, followed by DOCK INS JACKET and TECH PIQUE POLO SS.
#1ACT CARGO SHORTSLAM€45.50In stock
#2DOCK INS JACKETSLAM€161.00In stock
#3TECH PIQUE POLO SSSLAM€49.00–€70.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places SLAM in its comparison group.
- Average rating
- 4.86 / 5
- Rated products
- 12% of the catalogue
- In stock
- 91%
- Upper price quartile
- US$156.81
- Currency
- EUR
04 · Ads
What SLAM is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
SLAM runs Meta ads on Facebook, Instagram, Messenger, Threads, whatsapp, and has advertised on Google since March 2025 (image, text, video).
default_collection_headlineSlam6 Oct 2026image
SlamSlam6 Oct 2026image
Tech Chino Pant - Pantaloni Uomo Tessuto Tecnico | SLAMSlam5 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026SLAM.COM SpAverified
Text ad20 Oct 2026SLAM.COM SpAverified
Text ad20 Oct 2026SLAM.COM SpAverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about SLAM.
The creators who tag @slam_sailing on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @slam_sailing on Instagram, led by Alexia Barrier (15.8k followers, 8.8% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| AAlexia Barrier@alexiasailingteam · 🇫🇷 FR | Fitness sport bodybuilding Creator | 15.8k | 8.8% | 6 | Tagged @slam_sailing |
06 · Competitors according to Gravity
Who SLAM competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for SLAM among Clothing brands in Italy. The closest is Montura Online Store, then K-way, Bomboogie, rh+ The Look of Sport, Borderline, Podhio.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Montura Online Storemontura.com | |||||||
| K-wayk-way.com | |||||||
| Bomboogiebomboogie.com | |||||||
| rh+ The Look of Sportrhthelookofsport.com | |||||||
| Borderlineborderlineofficial.com | |||||||
| Podhiopodhio.com |
07 · Company
The company behind SLAM.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
SLAM is a company based in Genova, Italy, founded in 1979 according to LinkedIn, on a domain registered in June 1995. It employs about 193 people and is listed at private_equity stage.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇮🇹 Italy · Genova
- Founded
- 1979, per LinkedIn
- Domain registered
- 29 Jun 1995
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 193 on LinkedIn
- Funding stage
- Private equity · last deal: private equity
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- slam.com · Shopify · EUR
- Catalogue
- 122 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about SLAM
What people ask Google about SLAM.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is SLAM legit?
According to Gravity by Benchr, SLAM is a brand based in Genova, Italy: its website has existed since June 1995, it sells on a Shopify store, it employs 193 people on LinkedIn, it has 35,113 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about SLAM?
Customers rate SLAM 2.4 out of 5 on Trustpilot over 17 reviews, 2 of them in the last twelve months: 18% give five stars, 71% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is SLAM?
SLAM is an Italian company specializing in high-quality technical sailing apparel designed to enhance performance and comfort for athletes and experienced sailors. Gravity by Benchr classifies it under Clothing, with Activewear making up 24% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is SLAM expensive?
SLAM's best seller, ACT CARGO SHORT, sells €45.50 on slam.com. 91% of the catalogue is in stock. Gravity does not track prices daily: check slam.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does SLAM have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: SLAM advertises on Facebook and Instagram and on Google, where its offers often run. Check slam.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy SLAM?
SLAM sells on its own website, slam.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind SLAM?
Gravity by Benchr records a company based in Genova, Italy, founded in 1979 according to LinkedIn, on a domain registered in 1995, with 193 employees on LinkedIn, listed at private_equity stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is SLAM growing?
Yes. Gravity by Benchr estimates about 81,700 visits to slam.com in September 2026, down 25% in a month and up 6% over three months. SLAM ranks #131 of 5,997 Clothing brands in Italy in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does SLAM use?
Gravity by Benchr identifies slam.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. It advertises through Meta and on Google since March 2025. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does SLAM spend on Meta ads?
Gravity by Benchr does not publish a spend figure for SLAM on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in Italy?
Among Clothing brands in Italy in the Gravity by Benchr index, SLAM ranks #131 of 5,997 by estimated traffic. Its closest competitors on the same market are Montura Online Store, K-way, Bomboogie, rh+ The Look of Sport and Borderline. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with SLAM.