Brand page · Personal Care · United States
Smileie traffic, ads & competitors 35k visits a month, 4 active Meta ads, Gravity score 528.
Smileie — Smileie is a company that offers clear aligners for teeth straightening, providing both day-time and night-time options for adults and kids with affordable pricing. In September 2026 smileie.com drew an estimated 35k visits, up 10% on the month before. It ranks #1,788 of 33,626 Personal Care brands in the United States and holds a 4.8 Trustpilot rating over 1,103 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 1277 peers: Personal Care brands in the United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Smileie is a company that offers clear aligners for teeth straightening, providing both day-time and night-time options for adults and kids with affordable pricing.
01 · Traffic
Smileie website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Smileie drew an estimated 35k visits in September 2026, up 10% on the month before and down 29% over three months.
- Worldwide#230,683of 4.5m sites · Top 10%
- In United States#72,439of 1.2m sites · Top 10%
- Personal Care, worldwide#11,734of 215,119 brands · Top 10%
- Personal Care, United States#1,788of 33,626 brands · Top 10%
35k
estimated visits in September
1 mo ▲ +10.2%4 mo ▼ −28.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Smileie reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Smileie holds 4.8 out of 5 on Trustpilot over 1,103 reviews, 318 of them in the last twelve months: 94% of customers give five stars and 3% one star. That volume places Smileie in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 10%.
Cosmetic Dentist
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Smileie best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Smileie sells on Shopify, 100% of its catalogue in stock. The best seller is Day-Time Dual Arch, at US$699.00, followed by Night-Time Dual Arch and Impression putty.
#1Day-Time Dual ArchSmileieUS$699.00In stock
#2Night-Time Dual ArchSmileieUS$849.00In stock
#3Impression puttySmileieUS$25.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Smileie in its comparison group.
- Average rating
- 4.50 / 5
- Rated products
- 32% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$849.00
- Currency
- USD
04 · Ads
Smileie ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Smileie runs Meta ads on Facebook, Instagram, Messenger, and has advertised on Google since June 2022 (image, text).
Straighten Your Smile From $699 💙Smileie3 Sept 2026video
Holiday Season Sale: $150 Off Clear AlignersSmileie2 Sept 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026SMILEIE, INC.verified
Text ad20 Oct 2026SMILEIE, INC.verified
Text ad20 Oct 2026SMILEIE, INC.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Smileie influencers
The creators who tag @smileieofficial on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Smileie competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Smileie among Personal Care brands in the United States. The closest is Smile Boutique NY, then Aligner32, The Clear Guard, IoTech International, Zima Dental®, WebDentalArt.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Smile Boutique NYsmileboutiqueny.com | |||||||
| Aligner32aligner32.com | |||||||
| The Clear Guardtheclearguard.com | |||||||
| IoTech Internationaliotechinternational.com | |||||||
| Zima Dental®zimadental.com | |||||||
| WebDentalArtwebdentalart.com |
07 · Company
Who is behind Smileie?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Smileie is a company based in Brookfield, United States, on a domain registered in July 2020.
- Entity country
- 🇺🇸 United States · Brookfield
- Domain registered
- 8 Jul 2020
- Own store
- smileie.com · Shopify · USD
- Catalogue
- 4 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Smileie
What people ask Google about Smileie.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Smileie a legit company?
According to Gravity by Benchr, Smileie is a brand based in Brookfield, United States: its website has existed since July 2020, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 2,925 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Smileie?
Customers rate Smileie 4.8 out of 5 on Trustpilot over 1,103 reviews, 318 of them in the last twelve months: 94% give five stars, 3% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Smileie known for?
Smileie is a company that offers clear aligners for teeth straightening, providing both day-time and night-time options for adults and kids with affordable pricing. Gravity by Benchr classifies it under Personal Care, with Health & Beauty making up 14% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Smileie expensive?
Smileie's best seller, Day-Time Dual Arch, sells US$699.00 on smileie.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check smileie.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Smileie promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Smileie advertises on Facebook and Instagram and on Google, where its offers often run. Check smileie.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Smileie?
Smileie sells on its own website, smileie.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Smileie?
Gravity by Benchr records a company based in Brookfield, United States, whose domain was registered in 2020. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Smileie doing well?
Not at the moment. Gravity by Benchr estimates about 35,000 visits to smileie.com in September 2026, up 10% in a month and down 29% over three months. Smileie ranks #1,788 of 33,626 Personal Care brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Smileie use?
Gravity by Benchr identifies smileie.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since June 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Smileie's ad budget?
Gravity by Benchr does not publish a spend figure for Smileie on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in the United States?
Among Personal Care brands in the United States in the Gravity by Benchr index, Smileie ranks #1,788 of 33,626 by estimated traffic. Its closest competitors on the same market are Smile Boutique NY, Aligner32, The Clear Guard, IoTech International and Zima Dental®. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Smileie.