Brand page · Shoes
SoftMoc traffic, ads & competitors 2.2m visits a month, 275 active Meta ads.
SoftMoc — SoftMoc is a Canadian and international e-commerce retailer that offers premium footwear brands and on-trend styles through online shopping and over 115 physical shopping destinations. In September 2026 softmoc.com drew an estimated 2.2m visits, up 1% on the month before. It ranks #2 of 1,047 Shoes brands and holds a 2.1 Trustpilot rating over 324 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
SoftMoc is a Canadian and international e-commerce retailer that offers premium footwear brands and on-trend styles through online shopping and over 115 physical shopping destinations.
01 · Traffic
SoftMoc website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
SoftMoc drew an estimated 2.2m visits in September 2026, up 1% on the month before and up 29% over three months.
- Worldwide#7,578of 4.5m sites · Top 1%
- In Canada#134of 104k sites · Top 1%
- Shoes, worldwide#94of 46,962 brands · Top 1%
- Shoes, Canada#2of 1,047 brands · Top 1%
2.2m
estimated visits in September
1 mo ▲ +1.3%4 mo ▲ +28.9%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
SoftMoc reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
SoftMoc holds 2.1 out of 5 on Trustpilot over 324 reviews, 39 of them in the last twelve months: 11% of customers give five stars and 82% one star. That volume places SoftMoc in the top 20% of the 270,321 Trustpilot pages in the Gravity index.
Boot Store Clothing Store Shoe Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
SoftMoc best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read SoftMoc's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places SoftMoc in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
SoftMoc ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
SoftMoc runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since August 2022 (image, text).
This is your sign to get the Dr Martens 👀 . C’est votre signe pour vous procurer des Dr. Martens 👀SOFTMOC SHOES14 Oct 2026video
SOFTMOC SHOESSOFTMOC SHOES13 Oct 2026image
Ready to take on the outdoors? 🌲🥾 The Merrell Moab 3 Waterproof combines waterproof protection, cushioned comfort and reliable traction forSOFTMOC SHOES13 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Soft-Moc Inc.verified
Text ad21 Oct 2026Soft-Moc Inc.verified
Text ad21 Oct 2026Soft-Moc Inc.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
SoftMoc influencers
The creators who tag @softmocshoes on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @softmocshoes on Instagram, led by SQUARE ONE (40.6k followers, 0.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| SSQUARE ONE@shopsquareone · 🇨🇦 CA | Fashion style luxury Creator | 40.6k | 0.2% | 2 | Tagged @softmocshoes |
06 · Competitors according to Gravity
SoftMoc competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for SoftMoc among Shoes brands. The closest is Shoe Carnival, then famousfootwear.com, Sneakers.com, mass-shoes.com, Shoe Station, rackroomshoes.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Shoe Carnivalshoecarnival.com | |||||||
| famousfootwear.comfamousfootwear.com | |||||||
| Sneakers.comsneakers.com | |||||||
| mass-shoes.commass-shoes.com | |||||||
| Shoe Stationshoestation.com | |||||||
| rackroomshoes.comrackroomshoes.com |
07 · Company
Who is behind SoftMoc?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
SoftMoc is an e-commerce brand, founded in 1991 according to LinkedIn, on a domain registered in June 1997. It employs about 1,019 people.
- Founded
- 1991, per LinkedIn
- Domain registered
- 3 Jun 1997
- Employees
- 1,019 on LinkedIn
- Own store
- softmoc.com
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about SoftMoc
What people ask Google about SoftMoc.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is SoftMoc legit or a scam?
According to Gravity by Benchr, SoftMoc is a brand: its website has existed since June 1997, its Trustpilot profile is claimed by the brand, it employs 1,019 people on LinkedIn, it has 28,352 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
SoftMoc reviews
Customers rate SoftMoc 2.1 out of 5 on Trustpilot over 324 reviews, 39 of them in the last twelve months: 11% give five stars, 82% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does SoftMoc sell?
SoftMoc is a Canadian and international e-commerce retailer that offers premium footwear brands and on-trend styles through online shopping and over 115 physical shopping destinations. Gravity by Benchr classifies it under Shoes. Source: Gravity by Benchr product classification.
SoftMoc promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: SoftMoc advertises on Facebook and Instagram and on Google, where its offers often run. Check softmoc.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind SoftMoc?
Gravity by Benchr records a company, founded in 1991 according to LinkedIn, on a domain registered in 1997, with 1,019 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is SoftMoc doing well?
Yes. Gravity by Benchr estimates about 2,230,300 visits to softmoc.com in September 2026, up 1% in a month and up 29% over three months. SoftMoc ranks #2 of 1,047 Shoes brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does SoftMoc spend on Meta ads?
Gravity by Benchr does not publish a spend figure for SoftMoc on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Shoes brands?
Among Shoes brands in the Gravity by Benchr index, SoftMoc ranks #2 of 1,047 by estimated traffic. Its closest competitors on the same market are Shoe Carnival, famousfootwear.com, Sneakers.com, mass-shoes.com and Shoe Station. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with SoftMoc.