Brand page · Clothing · Lithuania

Son de Flor Top 5% worldwide Top 5% in Lithuania Top 5% in Clothing Top 5% in Clothing in Lithuania
sondeflor.com·🇱🇹 Kaunas, Lithuania· Shopify·Since 2014

Son de Flor: 155k visits a month, 59 active Meta ads, Gravity score 656.

Son de Flor — Son de Flor is a linen clothing brand that sells handmade linen dresses, clothing, and accessories for women, focusing on natural fabrics and timeless style. In September 2026 sondeflor.com drew an estimated 155k visits, down 5% on the month before. It ranks #986 of 97,158 Clothing brands in Lithuania and holds a 4.7 Trustpilot rating over 240 reviews.

sondeflor.com@sondeflor 558kYouTube 4.3kFacebookLinkedIn 656Trustpilot 4.7Meta Ad Library 59

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
155k
−5% vs. August 2026
Instagram followers
558k
5,938 posts · @sondeflor
Trustpilot
4.7
240 reviews · 26 in 12 months
Meta ads
59
active · on Google since 2025
Products
100%
in stock · 132 collections
Rank in United States
#986
of 97,158 in Clothing
LinkedIn
656
followers · 12 employees
Earned media value
€145.4k
per month, Instagram

Gravity score

656/ 1000 · 9 of 10 indicators rated
Brand Power689
Momentum500
Performance780

Percentiles within 5 peers: Clothing brands in Lithuania with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Son de Flor is a linen clothing brand that sells handmade linen dresses, clothing, and accessories for women, focusing on natural fabrics and timeless style.

01 · Traffic

How much traffic Son de Flor gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Son de Flor drew an estimated 155k visits in September 2026, down 5% on the month before and down 27% over three months.

  • Worldwide#64,951of 4.5m sites · Top 5%
  • In United States#21,393of 1.2m sites · Top 5%
  • Clothing, worldwide#6,016of 459,295 brands · Top 5%
  • Clothing, United States#986of 97,158 brands · Top 5%
Monthly visitssource Sept 2026

155k

estimated visits in September

1 mo ▼ −4.6%4 mo ▼ −26.5%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Son de Flor.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Son de Flor holds 4.7 out of 5 on Trustpilot over 240 reviews, 26 of them in the last twelve months: 87% of customers give five stars and 3% one star. That volume places Son de Flor in the top 20% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%.

Trustpilotclaimed page · read 21 Oct 2026
4.7TrustScore · 240 reviews · 26 in 12 months
Top 20% review volumeTop 20% rating quality
5 ★87%
4 ★7%
3 ★3%
2 ★1%
1 ★3%

Linens Store Clothing Store Women's Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Son de Flor sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Son de Flor sells on Shopify, 100% of its catalogue in stock. The best seller is Wrap – Linen Wrap Dress with Short Sleeves, at €289.00, followed by Classic – Full-Circle Linen Midi Skirt and Pinafore – Sleeveless Linen Midi Dress.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Dresses36%
Bedding18%
Skirts8%
Clothing Tops7%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing63%
Linens & Bedding18%
Clothing Accessories11%
Bathroom Accessories3%
Kitchen & Dining2%

The dominant category places Son de Flor in its comparison group.

Prices and ratingsstore data
Average rating
4.87 / 5
Rated products
51% of the catalogue
In stock
100%
Upper price quartile
US$323.69
Currency
EUR

05 · Influencers

Who talks about Son de Flor.

The creators who tag @sondeflor on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @sondeflor on Instagram, led by Ganna Rowe (144k followers, 0.8% engagement).

Influencersaccounts tagging @sondeflor · Instagram
AccountProfileFollowersEngagementTagsRelationship
GGanna Rowe@anya.g.rowe · 🇬🇧 GBPhotography visual arts Creator144k0.8%6Tagged @sondeflor
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Son de Flor competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Son de Flor among Clothing brands in Lithuania. The closest is MagicLinen, then linvosges.com, Linda Casa, FRANCOISE SAGET, Bonsoirs, CULTIVER.

CompetitorsClothing · Lithuania · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
MagicLinenmagiclinen.com
linvosges.comlinvosges.com
Linda Casalindacasa.com.br
FRANCOISE SAGETfrancoisesaget.com
Bonsoirsbonsoirs.com
CULTIVERcultiver.com
Competitors Gravity finds for Son de Flor. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Son de Flor with MagicLinen

07 · Company

The company behind Son de Flor.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Son de Flor is a company based in Kaunas, Lithuania, founded in 2014 according to LinkedIn, on a domain registered in May 2014. It employs about 12 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇱🇹 Lithuania · Kaunas
Founded
2014, per LinkedIn
Domain registered
12 May 2014
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
12 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
sondeflor.com · Shopify · EUR
Catalogue
132 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Son de Flor

What people ask Google about Son de Flor.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Son de Flor a legit company?

According to Gravity by Benchr, Son de Flor is a brand based in Kaunas, Lithuania: its website has existed since May 2014, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 12 people on LinkedIn, it has 558,035 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Son de Flor reviews

Customers rate Son de Flor 4.7 out of 5 on Trustpilot over 240 reviews, 26 of them in the last twelve months: 87% give five stars, 3% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Son de Flor sell?

Son de Flor is a linen clothing brand that sells handmade linen dresses, clothing, and accessories for women, focusing on natural fabrics and timeless style. Gravity by Benchr classifies it under Clothing, with Dresses making up 36% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Son de Flor prices: how much is it?

Son de Flor's best seller, Wrap – Linen Wrap Dress with Short Sleeves, sells €289.00 on sondeflor.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check sondeflor.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Son de Flor discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Son de Flor advertises on Facebook and Instagram and on Google, where its offers often run. Check sondeflor.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Son de Flor?

Son de Flor sells on its own website, sondeflor.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Son de Flor?

Gravity by Benchr records a company based in Kaunas, Lithuania, founded in 2014 according to LinkedIn, on a domain registered in 2014, with 12 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Son de Flor growing?

Not at the moment. Gravity by Benchr estimates about 154,800 visits to sondeflor.com in September 2026, down 5% in a month and down 27% over three months. Son de Flor ranks #986 of 97,158 Clothing brands in Lithuania in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Son de Flor use?

Gravity by Benchr identifies sondeflor.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since February 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Son de Flor's ad budget?

Gravity by Benchr does not publish a spend figure for Son de Flor on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in Lithuania?

Among Clothing brands in Lithuania in the Gravity by Benchr index, Son de Flor ranks #986 of 97,158 by estimated traffic. Its closest competitors on the same market are MagicLinen, linvosges.com, Linda Casa, FRANCOISE SAGET and Bonsoirs. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Son de Flor.