Brand page · Shoes · France
SPARTOO traffic, ads & competitors 1.7m visits a month, 10 active Meta ads.
SPARTOO — SPARTOO is a French company that sells shoes, bags and clothing online, offering free delivery and featuring hundreds of brands including Converse, Adidas, and Nike. In September 2026 spartoo.com drew an estimated 1.7m visits, down 30% on the month before. It ranks #1 of 752 Shoes brands in France and holds a 4.1 Trustpilot rating over 124,981 reviews.
Updated Traffic Sept 2026Meta ads 14 Oct 2026Google ads 19 Oct 2026Instagram Sept 2026Trustpilot Oct 2026
About the store
SPARTOO is a French company that sells shoes, bags and clothing online, offering free delivery and featuring hundreds of brands including Converse, Adidas, and Nike.
01 · Traffic
SPARTOO website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
SPARTOO drew an estimated 1.7m visits in September 2026, down 30% on the month before and down 23% over three months.
- Worldwide#9,584of 4.5m sites · Top 1%
- In France#347of 166k sites · Top 1%
- Shoes, worldwide#135of 46,962 brands · Top 1%
- Shoes, France#1of 752 brands · Top 1%
1.7m
estimated visits in September
1 mo ▼ −29.5%4 mo ▼ −22.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
SPARTOO reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
SPARTOO holds 4.1 out of 5 on Trustpilot over 124,981 reviews, 1,242 of them in the last twelve months: 71% of customers give five stars and 4% one star. That volume places SPARTOO in the top 1% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%. On Google, SPARTOO scores 4.7 over 104 reviews.
Shoe Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
SPARTOO best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read SPARTOO's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places SPARTOO in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
SPARTOO ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
SPARTOO runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2021 (image, text).
default_collection_headlineSpartoo25 Sept 2026image
Reebok SportSpartoo8 Sept 2026image
KaporalSpartoo8 Sept 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad19 Oct 2026Spartoo Sasverified
Text ad19 Oct 2026Spartoo Sasverified
Text ad19 Oct 2026Spartoo Sasverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
SPARTOO influencers
The creators who tag @spartoogram on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @spartoogram on Instagram, led by Urban J. Kozel (87.1k followers, 0.3% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| UUrban J. Kozel@urbanblueville · 🇸🇮 SI | Fashion style luxury Creator | 87.1k | 0.3% | 13 | Tagged @spartoogram |
06 · Competitors according to Gravity
SPARTOO competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for SPARTOO among Shoes brands in France. The closest is Spartoo, then zapatos.es, Eobuv.sk, eschuhe.de, rocalecalzature.it, DSW.ca.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Spartoospartoo.com.hr | |||||||
| zapatos.eszapatos.es | |||||||
| Eobuv.skeobuv.sk | |||||||
| eschuhe.deeschuhe.de | |||||||
| rocalecalzature.itrocalecalzature.it | |||||||
| DSW.cadsw.ca |
07 · Company
Who is behind SPARTOO?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
SPARTOO is a company based in France, founded in 2006 according to LinkedIn, on a domain registered in September 2005. It employs about 248 people and is listed at late_stage_venture stage.
- Entity country
- 🇫🇷 France
- Founded
- 2006, per LinkedIn
- Domain registered
- 27 Sept 2005
- Status
- Operating
- Employees
- 248 on LinkedIn
- Funding stage
- Late stage venture · last deal: secondary market
- Own store
- spartoo.com
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about SPARTOO
What people ask Google about SPARTOO.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is SPARTOO a legit company?
According to Gravity by Benchr, SPARTOO is a brand based in France: its website has existed since September 2005, its Trustpilot profile is claimed by the brand, it employs 248 people on LinkedIn, it has 428,265 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
SPARTOO reviews
Customers rate SPARTOO 4.1 out of 5 on Trustpilot over 124,981 reviews, 1,242 of them in the last twelve months: 71% give five stars, 4% one star. Gravity by Benchr places that review volume in the top 1% of the 270,321 Trustpilot pages in its index. On Google, SPARTOO scores 4.7 over 104 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is SPARTOO?
SPARTOO is a French company that sells shoes, bags and clothing online, offering free delivery and featuring hundreds of brands including Converse, Adidas, and Nike. Gravity by Benchr classifies it under Shoes. Source: Gravity by Benchr product classification.
Does SPARTOO have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: SPARTOO advertises on Facebook and Instagram and on Google, where its offers often run. Check spartoo.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind SPARTOO?
Gravity by Benchr records a company based in France, founded in 2006 according to LinkedIn, on a domain registered in 2005, with 248 employees on LinkedIn, listed at late_stage_venture stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is SPARTOO growing?
Not at the moment. Gravity by Benchr estimates about 1,676,200 visits to spartoo.com in September 2026, down 30% in a month and down 23% over three months. SPARTOO ranks #1 of 752 Shoes brands in France in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does SPARTOO spend on Meta ads?
Gravity by Benchr does not publish a spend figure for SPARTOO on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Shoes brands in France?
Among Shoes brands in France in the Gravity by Benchr index, SPARTOO ranks #1 of 752 by estimated traffic. Its closest competitors on the same market are Spartoo, zapatos.es, Eobuv.sk, eschuhe.de and rocalecalzature.it. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with SPARTOO.