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  5. SpecShop.pl

Brand page · Clothing · Poland

SpecShop.pl Top 5% worldwide Top 1% in Poland Top 1% in Clothing Top 5% in Clothing in Poland
specshop.pl·🇵🇱 Poland·Since 2003

SpecShop.pl traffic, ads & competitors 234k visits a month, 1 active Meta ads, Gravity score 604.

SpecShop.pl — SpecShop.pl is a professional military and shooting shop that offers tactical clothing and equipment, as well as firearm accessories and shooting accessories for users at all levels of expertise. It is also a distributor of renowned brands in the outdoor and military segments. In September 2026 specshop.pl drew an estimated 234k visits, down 9% on the month before. It ranks #27 of 900 Clothing brands in Poland and holds a 3.0 Trustpilot rating over 39 reviews.

specshop.pl@specshop.pl 11.3kYouTube 5.7kFacebookLinkedIn 165Trustpilot 3.0Meta Ad Library 1

Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026

Estimated traffic
234k
−9% vs. August 2026
Instagram followers
11.3k
2,369 posts · @specshop.pl
Trustpilot
3.0
39 reviews · 5 in 12 months
Meta ads
1
active · on Google since 2024
Products
—
Data not available
Rank in Poland
#27
of 900 in Clothing
LinkedIn
165
followers · 14 employees
Earned media value
€1.2k
per month, Instagram

Gravity score

604/ 1000 · 9 of 10 indicators rated
Brand Power732
Momentum485
Performance594

Percentiles within 54 peers: Clothing brands in Poland with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

SpecShop.pl is a professional military and shooting shop that offers tactical clothing and equipment, as well as firearm accessories and shooting accessories for users at all levels of expertise. It is also a distributor of renowned brands in the outdoor and military segments.

01 · Traffic

SpecShop.pl website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

SpecShop.pl drew an estimated 234k visits in September 2026, down 9% on the month before and down 12% over three months.

  • Worldwide#45,929of 4.5m sites · Top 5%
  • In Poland#656of 91.7k sites · Top 1%
  • Clothing, worldwide#4,102of 459,295 brands · Top 1%
  • Clothing, Poland#27of 900 brands · Top 5%
Monthly visitssource Sept 2026

234k

estimated visits in September

1 mo ▼ −8.6%4 mo ▼ −12.1%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

SpecShop.pl reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

SpecShop.pl holds 3.0 out of 5 on Trustpilot over 39 reviews, 5 of them in the last twelve months: 56% of customers give five stars and 41% one star. That volume places SpecShop.pl in the top 40% of the 270,321 Trustpilot pages in the Gravity index. On Google, SpecShop.pl scores 5.0 over 23 reviews.

Trustpilotclaimed page · read 21 Oct 2026
3.0TrustScore · 39 reviews · 5 in 12 months
Top 40% review volume
5 ★56%
4 ★0%
3 ★0%
2 ★3%
1 ★41%
Google reviewsread 20 Oct 2026
5.023 reviews on the Google business profile
5 ★100%
4 ★0%
3 ★0%
2 ★0%
1 ★0%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

SpecShop.pl best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read SpecShop.pl's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing35%
Outdoor Recreation26%
Weapons & Weapon Accessories22%

The dominant category places SpecShop.pl in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

SpecShop.pl influencers

The creators who tag @specshop.pl on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @specshop.pl on Instagram, led by Klaudia Lazar (21.7k followers, 11.4% engagement).

Influencersaccounts tagging @specshop.pl · Instagram
AccountProfileFollowersEngagementTagsRelationship
KKlaudia Lazar@lazarskyy · 🇩🇪 DEFashion style luxury Creator21.7k11.4%3Tagged @specshop.pl
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

SpecShop.pl competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for SpecShop.pl among Clothing brands in Poland. The closest is OpticsPlanet, then Canik Store, shogun.shop, ARMED STORE, MILITARY, krale.shop.

CompetitorsClothing · Poland · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
OpticsPlanetopticsplanet.com
Canik Storecanik-store.com
shogun.shopshogun.shop
ARMED STOREarmed.cz
MILITARYmilitary.pl
krale.shopkrale.shop
Competitors Gravity finds for SpecShop.pl. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare SpecShop.pl with OpticsPlanet

07 · Company

Who is behind SpecShop.pl?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

SpecShop.pl is a company based in Poland, founded in 2004 according to LinkedIn, on a domain registered in October 2003. It employs about 14 people.

Legal entityGravity index, Nov 2026
Entity country
🇵🇱 Poland
Founded
2004, per LinkedIn
Domain registered
18 Oct 2003
Employees
14 on LinkedIn
DistributionGravity index, Nov 2026
Own store
specshop.pl
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about SpecShop.pl

What people ask Google about SpecShop.pl.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is SpecShop.pl legit or a scam?

According to Gravity by Benchr, SpecShop.pl is a brand based in Poland: its website has existed since October 2003, its Trustpilot profile is claimed by the brand, it employs 14 people on LinkedIn, it has 11,309 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about SpecShop.pl?

Customers rate SpecShop.pl 3.0 out of 5 on Trustpilot over 39 reviews, 5 of them in the last twelve months: 56% give five stars, 41% one star. Gravity by Benchr places that review volume in the top 40% of the 270,321 Trustpilot pages in its index. On Google, SpecShop.pl scores 5.0 over 23 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does SpecShop.pl sell?

SpecShop.pl is a professional military and shooting shop that offers tactical clothing and equipment, as well as firearm accessories and shooting accessories for users at all levels of expertise. It is also a distributor of renowned brands in the outdoor and military segments. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.

Does SpecShop.pl have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: SpecShop.pl advertises on Facebook and Instagram and on Google, where its offers often run. Check specshop.pl for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who owns SpecShop.pl?

Gravity by Benchr records a company based in Poland, founded in 2004 according to LinkedIn, on a domain registered in 2003, with 14 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is SpecShop.pl doing well?

Not at the moment. Gravity by Benchr estimates about 234,400 visits to specshop.pl in September 2026, down 9% in a month and down 12% over three months. SpecShop.pl ranks #27 of 900 Clothing brands in Poland in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

What is SpecShop.pl's ad budget?

Gravity by Benchr does not publish a spend figure for SpecShop.pl on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in Poland?

Among Clothing brands in Poland in the Gravity by Benchr index, SpecShop.pl ranks #27 of 900 by estimated traffic. Its closest competitors on the same market are OpticsPlanet, Canik Store, shogun.shop, ARMED STORE and MILITARY. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with SpecShop.pl.