Brand page · Food Items · United States
Spiceology traffic, ads & competitors 75.5k visits a month, 106 active Meta ads, Gravity score 548.
Spiceology — Spiceology is a chef-founded spice company that offers 300+ freshly ground spices, signature blends, herbs, chiles, salts, and specialty ingredients for professional chefs and home cooks. In September 2026 spiceology.com drew an estimated 75.5k visits, down 10% on the month before. It ranks #376 of 20,419 Food Items brands in the United States and holds a 4.3 Trustpilot rating over 101 reviews.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 651 peers: Food Items brands in the United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Spiceology is a chef-founded spice company that offers 300+ freshly ground spices, signature blends, herbs, chiles, salts, and specialty ingredients for professional chefs and home cooks.
01 · Traffic
Spiceology website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Spiceology drew an estimated 75.5k visits in September 2026, down 10% on the month before and down 15% over three months.
- Worldwide#119,429of 4.5m sites · Top 5%
- In United States#38,896of 1.2m sites · Top 5%
- Food Items, worldwide#3,226of 260,714 brands · Top 5%
- Food Items, United States#376of 20,419 brands · Top 5%
75.5k
estimated visits in September
1 mo ▼ −9.8%4 mo ▼ −14.9%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Spiceology reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Spiceology holds 4.3 out of 5 on Trustpilot over 101 reviews, 2 of them in the last twelve months: 90% of customers give five stars and 2% one star. That volume places Spiceology in the top 30% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%.
Spice Store Condiments Supplier Food Seasoning Manufacturer
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Spiceology best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Spiceology sells on Shopify, 98% of its catalogue in stock. The best seller is Greek Freak Mediterranean Seasoning, at US$14.95–US$60.99, followed by Maui Wowee Hawaiian Teriyaki Rub and Smoky Honey Habanero Seasoning.
#1Greek Freak Mediterranean SeasoningSpiceologyUS$14.95–US$60.99In stock
#2Maui Wowee Hawaiian Teriyaki RubSpiceologyUS$18.95–US$49.45In stock
#3Smoky Honey Habanero SeasoningSpiceologyUS$14.95–US$80.49In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Spiceology in its comparison group.
- Average rating
- 4.81 / 5
- Rated products
- 88% of the catalogue
- In stock
- 98%
- Upper price quartile
- US$26.91
- Currency
- USD
04 · Ads
Spiceology ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Spiceology runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2021 (text, video).
King of the Hill Beer-Infused RubSpiceology8 Oct 2026video
This is our “looks like you tried way harder than you did” pork tenderloin: butterflied, stuffed with goat cheese, roasted red peppers, andSpiceology8 Oct 2026video
Now Available at Your Local CostcoSpiceology7 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Spiceologyverified
Text ad20 Oct 2026Spiceologyverified
Text ad20 Oct 2026Spiceologyverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Spiceology influencers
The creators who tag @spiceology on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @spiceology on Instagram, led by David Ruiz (18.3k followers, 31.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| DDavid Ruiz@chefruiz · 🇺🇸 US | Food cooking nutrition Creator | 18.3k | 31.1% | 11 | Tagged @spiceology |
06 · Competitors according to Gravity
Spiceology competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Spiceology among Food Items brands in the United States. The closest is La Boîte, then Afia, EZ Bombs, San Felipe Spice Trading, JADA Brands, Chef Merito.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| La Boîtelaboiteny.com | |||||||
| Afiaafiafoods.com | |||||||
| EZ Bombsezbombs.com | |||||||
| San Felipe Spice Tradingsanfelipe.us | |||||||
| JADA Brandsjadabrands.com | |||||||
| Chef Meritochefmerito.com |
07 · Company
Who is behind Spiceology?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Spiceology is a company based in Spokane, United States, founded in 2013 according to LinkedIn, on a domain registered in January 2000. It employs about 69 people and is listed at early_stage_venture stage.
- Entity country
- 🇺🇸 United States · Spokane
- Founded
- 2013, per LinkedIn
- Domain registered
- 13 Jan 2000
- Status
- Operating
- Employees
- 69 on LinkedIn
- Funding stage
- Early stage venture · last deal: series b
- Own store
- spiceology.com · Shopify · USD
- Catalogue
- 83 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Spiceology
What people ask Google about Spiceology.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Spiceology legit or a scam?
According to Gravity by Benchr, Spiceology is a brand based in Spokane, United States: its website has existed since January 2000, it sells on a Shopify store, it employs 69 people on LinkedIn, it has 325,580 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Spiceology?
Customers rate Spiceology 4.3 out of 5 on Trustpilot over 101 reviews, 2 of them in the last twelve months: 90% give five stars, 2% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Spiceology sell?
Spiceology is a chef-founded spice company that offers 300+ freshly ground spices, signature blends, herbs, chiles, salts, and specialty ingredients for professional chefs and home cooks. Gravity by Benchr classifies it under Food Items, with Seasonings & Spices making up 95% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Spiceology prices: how much is it?
Spiceology's best seller, Greek Freak Mediterranean Seasoning, sells from US$14.95 to US$60.99 on spiceology.com. 98% of the catalogue is in stock. Gravity does not track prices daily: check spiceology.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Spiceology have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Spiceology advertises on Facebook and Instagram and on Google, where its offers often run. Check spiceology.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Spiceology?
Spiceology sells on its own website, spiceology.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Spiceology?
Gravity by Benchr records a company based in Spokane, United States, founded in 2013 according to LinkedIn, on a domain registered in 2000, with 69 employees on LinkedIn, listed at early_stage_venture stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Spiceology doing well?
Not at the moment. Gravity by Benchr estimates about 75,500 visits to spiceology.com in September 2026, down 10% in a month and down 15% over three months. Spiceology ranks #376 of 20,419 Food Items brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Spiceology use?
Gravity by Benchr identifies spiceology.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Spiceology spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Spiceology on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Food Items brands in the United States?
Among Food Items brands in the United States in the Gravity by Benchr index, Spiceology ranks #376 of 20,419 by estimated traffic. Its closest competitors on the same market are La Boîte, Afia, EZ Bombs, San Felipe Spice Trading and JADA Brands. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Spiceology.