- Gravity
- Rankings
- Sporting Goods
- Outdoor Recreation
- Sport & Leisure
Brand page · Outdoor Recreation · United Kingdom
Sport & Leisure traffic, ads & competitors 106k visits a month, 16 active Meta ads, Gravity score 557.
Sport & Leisure — Sport & Leisure is an online store that supplies cycling, running, swimming and gym clothing, accessories and equipment at affordable prices. In September 2026 sportandleisure.com drew an estimated 106k visits, down 1% on the month before. It ranks #80 of 3,414 Outdoor Recreation brands in the United Kingdom and holds a 4.7 Trustpilot rating over 4,999 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 87 peers: Outdoor Recreation brands in the United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Sport & Leisure is an online store that supplies cycling, running, swimming and gym clothing, accessories and equipment at affordable prices.
01 · Traffic
Sport & Leisure website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Sport & Leisure drew an estimated 106k visits in September 2026, down 1% on the month before and up 24% over three months.
- Worldwide#89,521of 4.5m sites · Top 5%
- In United Kingdom#4,639of 192k sites · Top 5%
- Outdoor Recreation, worldwide#1,541of 101,136 brands · Top 5%
- Outdoor Recreation, United Kingdom#80of 3,414 brands · Top 5%
106k
estimated visits in September
1 mo ▼ −1.0%4 mo ▲ +24.0%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Sport & Leisure reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Sport & Leisure holds 4.7 out of 5 on Trustpilot over 4,999 reviews, 1,708 of them in the last twelve months: 86% of customers give five stars and 6% one star. That volume places Sport & Leisure in the top 5% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 10%.
Bike Accessories Store Bicycle Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Sport & Leisure best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Sport & Leisure sells on Shopify, 85% of its catalogue in stock. The best seller is Shimano Deore M6100 12 Speed Shadow+ Rear Derailleur, at £29.99, followed by Ourea Optics Brazier Magnetic Lens Ski Goggles and TranzX JD-YSP18 Dropper Seatpost 31.6mm.
#1Shimano Deore M6100 12 Speed Shadow+ Rear DerailleurSport & Leisure£29.99In stock
#2Ourea Optics Brazier Magnetic Lens Ski GogglesSport & Leisure£40.00In stock
#3TranzX JD-YSP18 Dropper Seatpost 31.6mmSport & Leisure£49.99–£79.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Sport & Leisure in its comparison group.
- Average rating
- 4.70 / 5
- Rated products
- 27% of the catalogue
- In stock
- 85%
- Upper price quartile
- US$92.64
- Currency
- GBP
04 · Ads
Sport & Leisure ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Sport & Leisure runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since September 2025 (image, text, video).
Sport & LeisureSport & Leisure21 Sept 2026image
Sport & LeisureSport & Leisure8 Sept 2026image
Sport & LeisureSport & Leisure26 Aug 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Sport & Leisure Group Limitedverified
Text ad20 Oct 2026Sport & Leisure Group Limitedverified
Video ad20 Oct 2026Sport & Leisure Group Limitedverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Sport & Leisure influencers
The creators who tag @sport_and_leisure on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @sport_and_leisure on Instagram, led by Daniel Ward (25.6k followers, 1.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| DDaniel Ward@heyyydw · 🇬🇧 GB | Fitness sport bodybuilding Creator | 25.6k | 1.1% | 2 | Tagged @sport_and_leisure |
06 · Competitors according to Gravity
Sport & Leisure competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Sport & Leisure among Outdoor Recreation brands in the United Kingdom. The closest is US, then Swinnerton Cycles, Backyard BMX, Alans BMX, BikeParts.co.uk, Condor Cycles.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| USus.sourcebmx.com | |||||||
| Swinnerton Cyclesswinnertoncycles.co.uk | |||||||
| Backyard BMXbackyardbmx.com | |||||||
| Alans BMXalansbmx.com | |||||||
| BikeParts.co.ukbikeparts.co.uk | |||||||
| Condor Cyclescondorcycles.com |
07 · Company
Who is behind Sport & Leisure?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Sport & Leisure is a company based in Cradley Heath, United Kingdom, founded in 1998 according to LinkedIn, on a domain registered in June 2003. It employs about 1 people.
- Entity country
- 🇬🇧 United Kingdom · Cradley Heath
- Founded
- 1998, per LinkedIn
- Domain registered
- 8 Jun 2003
- Employees
- 1 on LinkedIn
- Own store
- sportandleisure.com · Shopify · GBP
- Catalogue
- 241 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Sport & Leisure
What people ask Google about Sport & Leisure.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Sport & Leisure legit?
According to Gravity by Benchr, Sport & Leisure is a brand based in Cradley Heath, United Kingdom: its website has existed since June 2003, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 1 people on LinkedIn, it has 2,621 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Sport & Leisure reviews
Customers rate Sport & Leisure 4.7 out of 5 on Trustpilot over 4,999 reviews, 1,708 of them in the last twelve months: 86% give five stars, 6% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Sport & Leisure known for?
Sport & Leisure is an online store that supplies cycling, running, swimming and gym clothing, accessories and equipment at affordable prices. Gravity by Benchr classifies it under Outdoor Recreation, with Cycling making up 57% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Sport & Leisure prices: how much is it?
Sport & Leisure's best seller, Shimano Deore M6100 12 Speed Shadow+ Rear Derailleur, sells £29.99 on sportandleisure.com. 85% of the catalogue is in stock. Gravity does not track prices daily: check sportandleisure.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Sport & Leisure promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Sport & Leisure advertises on Facebook and Instagram and on Google, where its offers often run. Check sportandleisure.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Sport & Leisure?
Sport & Leisure sells on its own website, sportandleisure.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Sport & Leisure?
Gravity by Benchr records a company based in Cradley Heath, United Kingdom, founded in 1998 according to LinkedIn, on a domain registered in 2003, with 1 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Sport & Leisure growing?
Yes. Gravity by Benchr estimates about 105,700 visits to sportandleisure.com in September 2026, down 1% in a month and up 24% over three months. Sport & Leisure ranks #80 of 3,414 Outdoor Recreation brands in the United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Sport & Leisure use?
Gravity by Benchr identifies sportandleisure.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since September 2025. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Sport & Leisure spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Sport & Leisure on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Outdoor Recreation brands in the United Kingdom?
Among Outdoor Recreation brands in the United Kingdom in the Gravity by Benchr index, Sport & Leisure ranks #80 of 3,414 by estimated traffic. Its closest competitors on the same market are US, Swinnerton Cycles, Backyard BMX, Alans BMX and BikeParts.co.uk. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Sport & Leisure.