Brand page · Shoes · Bulgaria
Sport Depot: 1.3M visits a month, 127 active Meta ads.
Sport Depot — SPORT DEPOT is a Bulgarian retail chain and online store for sports goods, offering original sportswear, shoes, and accessories from over 180 brands including Nike, Adidas, and Puma. In September 2026 sportdepot.bg drew an estimated 1.3M visits, up 2% on the month before. It ranks #1 of 38 Shoes brands in Bulgaria and holds a 2.0 Trustpilot rating over 11 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026
About the store
SPORT DEPOT is a Bulgarian retail chain and online store for sports goods, offering original sportswear, shoes, and accessories from over 180 brands including Nike, Adidas, and Puma.
01 · Traffic
How much traffic Sport Depot gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Sport Depot drew an estimated 1.3M visits in September 2026, up 2% on the month before and up 27% over three months.
- Worldwide#12,132of 4.5M sites · Top 1%
- In Bulgaria#38of 17.8K sites · Top 1%
- Shoes, worldwide#187of 46,962 brands · Top 1%
- Shoes, Bulgaria#1of 38 brands · Top 5%
1.3M
estimated visits in September
1 mo ▲ +1.6%4 mo ▲ +26.9%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Sport Depot.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Sport Depot holds 2.0 out of 5 on Trustpilot over 11 reviews, 3 of them in the last twelve months: 0% of customers give five stars and 91% one star.
Shoe Store Sporting Goods Store Sports Nutrition Store Activewear Store Sports Memorabilia Store Outdoor Sports Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Sport Depot sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Sport Depot's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Sport Depot in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Sport Depot is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Sport Depot runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since December 2025 (image, text, video).
Обувки Cassia 2.0 LSPORT DEPOT12 Oct 2026image
Тренировка на открито в Южен парк с Run+SPORT DEPOT12 Oct 2026image
Обувки MTN Trainer 2 Mid GTXSPORT DEPOT12 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad19 Oct 2026"СПОРТ-ДЕПО" АДverified
Text ad19 Oct 2026"СПОРТ-ДЕПО" АДverified
Text ad19 Oct 2026"СПОРТ-ДЕПО" АДverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Sport Depot.
The creators who tag @sportdepotbg on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @sportdepotbg on Instagram, led by Margita Kiryakova | Hiking Bulgaria | Travel Mom (17.7K followers, 1.4% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| MMargita Kiryakova | Hiking Bulgaria | Travel Mom@margitakiryakova · 🇧🇬 BG | Travel tourism exploration Creator | 17.7K | 1.4% | 1 | Tagged @sportdepotbg |
06 · Competitors according to Gravity
Who Sport Depot competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Sport Depot among Shoes brands in Bulgaria. The closest is DECATHLON, then Sports Direct, Sportisimo.hu, sport-shop.pl, Sportano, Martes Sport.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| DECATHLONdecathlon.bg | |||||||
| Sports Directsportsdirect.es | |||||||
| Sportisimo.husportisimo.hu | |||||||
| sport-shop.plsport-shop.pl | |||||||
| Sportanosportano.lt | |||||||
| Martes Sportsklepmartes.pl |
07 · Company
The company behind Sport Depot.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Sport Depot is a company based in Bulgaria, founded in 1996 according to LinkedIn. It employs about 146 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇧🇬 Bulgaria
- Founded
- 1996, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 146 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- sportdepot.bg
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Sport Depot
What people ask Google about Sport Depot.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Sport Depot a legit company?
According to Gravity by Benchr, Sport Depot is a brand based in Bulgaria: it employs 146 people on LinkedIn, it has 39,962 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about Sport Depot?
Customers rate Sport Depot 2.0 out of 5 on Trustpilot over 11 reviews, 3 of them in the last twelve months: 0% give five stars, 91% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Sport Depot?
SPORT DEPOT is a Bulgarian retail chain and online store for sports goods, offering original sportswear, shoes, and accessories from over 180 brands including Nike, Adidas, and Puma. Gravity by Benchr classifies it under Shoes. Source: Gravity by Benchr product classification.
Is there a Sport Depot discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Sport Depot advertises on Facebook and Instagram and on Google, where its offers often run. Check sportdepot.bg for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Sport Depot?
Gravity by Benchr records a company based in Bulgaria, founded in 1996 according to LinkedIn, with 146 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Sport Depot doing well?
Yes. Gravity by Benchr estimates about 1,250,200 visits to sportdepot.bg in September 2026, up 2% in a month and up 27% over three months. Sport Depot ranks #1 of 38 Shoes brands in Bulgaria in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Sport Depot's ad budget?
Gravity by Benchr does not publish a spend figure for Sport Depot on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Shoes brands in Bulgaria?
Among Shoes brands in Bulgaria in the Gravity by Benchr index, Sport Depot ranks #1 of 38 by estimated traffic. Its closest competitors on the same market are DECATHLON, Sports Direct, Sportisimo.hu, sport-shop.pl, Sportano. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Sport Depot.