Brand page · Personal Care · United States

Spotlight Oral Care Top 5% worldwide Top 5% in United States Top 5% in Personal Care Top 5% in Personal Care in United States
spotlightoralcare.com·🇺🇸 Brooklyn, United States· Shopify·Since 2018

Spotlight Oral Care: 91.3k visits a month, 95 active Meta ads, Gravity score 479.

Spotlight Oral Care — Spotlight Oral Care US & CA is an oral care brand that creates oral health products and promotes preventative oral care. The brand develops clean products without toxic additives and combines advances in oral care research with clinical expertise. In September 2026 spotlightoralcare.com drew an estimated 91.3k visits, down 23% on the month before. It ranks #12 of 595 Personal Care brands in United States and holds a 2.1 Trustpilot rating over 64 reviews.

spotlightoralcare.com@spotlight_oral_care 194kYouTube 941FacebookLinkedIn 7.6kTrustpilot 2.1Meta Ad Library 95

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 19 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Gravity score 2 Nov 2026

Estimated traffic
91.3k
−23% vs. August 2026
Instagram followers
194k
2,913 posts · @spotlight_oral_care
Trustpilot
2.1
64 reviews · 3 in 12 months
Meta ads
95
active · on Google since 2024
Products
—
Data not available
Rank in Ireland
#12
of 595 in Personal Care
LinkedIn
7.6k
followers · 39 employees
Earned media value
€4.0k
per month, Instagram

Gravity score

479/ 1000 · 9 of 10 indicators rated
Brand Power468
Momentum275
Performance692

Percentiles within 1277 peers: Personal Care brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Spotlight Oral Care US & CA is an oral care brand that creates oral health products and promotes preventative oral care. The brand develops clean products without toxic additives and combines advances in oral care research with clinical expertise.

01 · Traffic

How much traffic Spotlight Oral Care gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Spotlight Oral Care drew an estimated 91.3k visits in September 2026, down 23% on the month before and down 42% over three months.

  • Worldwide#101,315of 4.5m sites · Top 5%
  • In Ireland#242of 14.2k sites · Top 5%
  • Personal Care, worldwide#5,024of 215,119 brands · Top 5%
  • Personal Care, Ireland#12of 595 brands · Top 5%
Monthly visitssource Sept 2026

91.3k

estimated visits in September

1 mo ▼ −22.6%4 mo ▼ −41.6%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Spotlight Oral Care.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Spotlight Oral Care holds 2.1 out of 5 on Trustpilot over 64 reviews, 3 of them in the last twelve months: 25% of customers give five stars and 56% one star. That volume places Spotlight Oral Care in the top 40% of the 270,321 Trustpilot pages in the Gravity index. On Google, Spotlight Oral Care scores 4.4 over 33 reviews.

Trustpilotclaimed page · read 21 Oct 2026
2.1TrustScore · 64 reviews · 3 in 12 months
Top 40% review volume
5 ★25%
4 ★5%
3 ★3%
2 ★11%
1 ★56%
Google reviewsread 20 Oct 2026
4.433 reviews on the Google business profile
5 ★67%
4 ★12%
3 ★3%
2 ★6%
1 ★12%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Spotlight Oral Care sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Spotlight Oral Care's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care95%
Health & Beauty1%
Personal Services0%

The dominant category places Spotlight Oral Care in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Spotlight Oral Care.

The creators who tag @spotlight_oral_care on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @spotlight_oral_care · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Spotlight Oral Care competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Spotlight Oral Care among Personal Care brands in United States. The closest is revlonprofessional.com, then Remi, MANSCAPED, RoseSkinCo., The Outset, Holyswish.

CompetitorsPersonal Care · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
revlonprofessional.comrevlonprofessional.com
Remishopremi.com
MANSCAPEDcheckout.manscaped.com
RoseSkinCo.roseskinco.com
The Outsettheoutset.com
Holyswishholymouthwash.com
Competitors Gravity finds for Spotlight Oral Care. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Spotlight Oral Care with revlonprofessional.com

07 · Company

The company behind Spotlight Oral Care.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Spotlight Oral Care is a company based in Brooklyn, United States, founded in 2016 according to LinkedIn, on a domain registered in July 2018. It employs about 39 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Brooklyn
Founded
2016, per LinkedIn
Domain registered
26 Jul 2018
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
39 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
spotlightoralcare.com · Shopify · USD
Catalogue
96 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Spotlight Oral Care

What people ask Google about Spotlight Oral Care.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Spotlight Oral Care legit or a scam?

According to Gravity by Benchr, Spotlight Oral Care is a brand based in Brooklyn, United States: its website has existed since July 2018, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 39 people on LinkedIn, it has 193,789 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Spotlight Oral Care reviews

Customers rate Spotlight Oral Care 2.1 out of 5 on Trustpilot over 64 reviews, 3 of them in the last twelve months: 25% give five stars, 56% one star. Gravity by Benchr places that review volume in the top 40% of the 270,321 Trustpilot pages in its index. On Google, Spotlight Oral Care scores 4.4 over 33 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Spotlight Oral Care known for?

Spotlight Oral Care US & CA is an oral care brand that creates oral health products and promotes preventative oral care. The brand develops clean products without toxic additives and combines advances in oral care research with clinical expertise. Gravity by Benchr classifies it under Personal Care. Source: Gravity by Benchr product classification.

Spotlight Oral Care promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Spotlight Oral Care advertises on Facebook and Instagram and on Google, where its offers often run. Check spotlightoralcare.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Spotlight Oral Care?

Spotlight Oral Care sells on its own website, spotlightoralcare.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Spotlight Oral Care?

Gravity by Benchr records a company based in Brooklyn, United States, founded in 2016 according to LinkedIn, on a domain registered in 2018, with 39 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Spotlight Oral Care growing?

Not at the moment. Gravity by Benchr estimates about 91,300 visits to spotlightoralcare.com in September 2026, down 23% in a month and down 42% over three months. Spotlight Oral Care ranks #12 of 595 Personal Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Spotlight Oral Care use?

Gravity by Benchr identifies spotlightoralcare.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since November 2024. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Spotlight Oral Care's ad budget?

Gravity by Benchr does not publish a spend figure for Spotlight Oral Care on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in United States?

Among Personal Care brands in United States in the Gravity by Benchr index, Spotlight Oral Care ranks #12 of 595 by estimated traffic. Its closest competitors on the same market are revlonprofessional.com, Remi, MANSCAPED, RoseSkinCo. and The Outset. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Spotlight Oral Care.