Brand page · Potty Training · United States
SquattyPotty: 70.6k visits a month, 2 active Meta ads.
SquattyPotty — SquattyPotty is a brand that designs, markets and manufactures toilet stools to help people poop better and improve digestive health. In September 2026 squattypotty.com drew an estimated 70.6k visits, down 17% on the month before. It ranks #1 of 27 Potty Training brands in United States.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026
About the store
SquattyPotty is a brand that designs, markets and manufactures toilet stools to help people poop better and improve digestive health.
01 · Traffic
How much traffic SquattyPotty gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
SquattyPotty drew an estimated 70.6k visits in September 2026, down 17% on the month before and down 39% over three months.
- Worldwide#126,379of 4.5m sites · Top 5%
- In United States#41,026of 1.2m sites · Top 5%
- Potty Training, worldwide#1of 90 brands · Top 5%
- Potty Training, United States#1of 27 brands · Top 5%
70.6k
estimated visits in September
1 mo ▼ −17.0%4 mo ▼ −38.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about SquattyPotty.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
SquattyPotty holds 2.6 out of 5 on Trustpilot over 4 reviews, 1 of them in the last twelve months: 25% of customers give five stars and 50% one star.
Toiletries Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What SquattyPotty sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
SquattyPotty sells on Shopify, 91% of its catalogue in stock. The best seller is Bamboo Flip, at US$39.99, followed by Original 7" and Oslo Bamboo Folding.
#1Bamboo FlipSquattyPottyUS$39.99In stock
#2Original 7"SquattyPottyUS$24.99In stock
#3Oslo Bamboo FoldingSquattyPottyUS$39.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places SquattyPotty in its comparison group.
- Average rating
- 4.56 / 5
- Rated products
- 70% of the catalogue
- In stock
- 91%
- Upper price quartile
- US$44.99
- Currency
- USD
04 · Ads
What SquattyPotty is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
SquattyPotty runs Meta ads on Facebook, Instagram, and has advertised on Google since April 2022 (image, text, video).
She's Sleek. She's Sexy. She Helps You Poop. The Squatty Potty Slim Ghost.Squatty Potty30 Sept 2026video
Still Using The Bathroom Without A Squatty Potty?Squatty Potty30 Sept 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad10 Sept 2026REBECCA LYNN OTTILIGEverified
Text ad11 Aug 2026ALEXIS NICOLE ROBINSONverified
Text ad27 Apr 2026Công ty Cổ Phần Học Viện Bách Khoaverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about SquattyPotty.
The creators who tag @squattypotty on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @squattypotty on Instagram, led by Craig McCloskey (169k followers, 14.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| CCraig McCloskey@craig_mccloskey · 🇺🇸 US | Food cooking nutrition Creator | 169k | 14.2% | 1 | Tagged @squattypotty |
06 · Competitors according to Gravity
Who SquattyPotty competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for SquattyPotty among Potty Training brands in United States. The closest is muravai, then Aroma Sense USA, topseat.com, muravai, Baby Proof Me, AquaHomeGroup.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| muravaimuravai.co | |||||||
| Aroma Sense USAaromasenseusa.com | |||||||
| topseat.comtopseat.com | |||||||
| muravaimuravai.com | |||||||
| Baby Proof Mebabyproofme.com | |||||||
| AquaHomeGroupaquahomegroup.com |
07 · Company
The company behind SquattyPotty.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
SquattyPotty is a company based in Summit, United States, founded in 2011 according to LinkedIn, on a domain registered in October 2010. It employs about 13 people and is listed at m_and_a stage.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Summit
- Founded
- 2011, per LinkedIn
- Domain registered
- 28 Oct 2010
- Share capital
- Data not available
- Status
- was_acquired
- President
- Data not available
- Activity code
- Data not available
- Employees
- 13 on LinkedIn
- Funding stage
- M and a · last deal: series unknown
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- squattypotty.com · Shopify · USD
- Catalogue
- 34 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about SquattyPotty
What people ask Google about SquattyPotty.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is SquattyPotty legit?
According to Gravity by Benchr, SquattyPotty is a brand based in Summit, United States: its website has existed since October 2010, it sells on a Shopify store, it employs 13 people on LinkedIn, it has 30,745 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What is SquattyPotty?
SquattyPotty is a brand that designs, markets and manufactures toilet stools to help people poop better and improve digestive health. Gravity by Benchr classifies it under Potty Training, with Toilet Seats & Step Stools making up 3% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
SquattyPotty prices: how much is it?
SquattyPotty's best seller, Bamboo Flip, sells US$39.99 on squattypotty.com. 91% of the catalogue is in stock. Gravity does not track prices daily: check squattypotty.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a SquattyPotty discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: SquattyPotty advertises on Facebook and Instagram and on Google, where its offers often run. Check squattypotty.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy SquattyPotty?
SquattyPotty sells on its own website, squattypotty.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who owns SquattyPotty?
Gravity by Benchr records a company based in Summit, United States, founded in 2011 according to LinkedIn, on a domain registered in 2010, with 13 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is SquattyPotty growing?
Not at the moment. Gravity by Benchr estimates about 70,600 visits to squattypotty.com in September 2026, down 17% in a month and down 39% over three months. SquattyPotty ranks #1 of 27 Potty Training brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does SquattyPotty use?
Gravity by Benchr identifies squattypotty.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since April 2022. Source: Gravity by Benchr platform and advertising records.
How much does SquattyPotty spend on Meta ads?
Gravity by Benchr does not publish a spend figure for SquattyPotty on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Potty Training brands in United States?
Among Potty Training brands in United States in the Gravity by Benchr index, SquattyPotty ranks #1 of 27 by estimated traffic. Its closest competitors on the same market are muravai, Aroma Sense USA, topseat.com, muravai and Baby Proof Me. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with SquattyPotty.