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Brand page · Building Materials · Sweden

Stenbolaget Top 5% worldwide Top 5% in Sweden Top 1% in Building Materials Top 10% in Building Materials in Sweden
stenbolaget.se·🇸🇪 Johanneshov, Sweden· Shopify

Stenbolaget traffic, ads & competitors 96.3k visits a month, 23 active Meta ads, Gravity score 517.

Stenbolaget — Stenbolaget is a Swedish company that sells natural stone and concrete products for homes and gardens, including paving stones, granite, slate, and masonry materials. In September 2026 stenbolaget.se drew an estimated 96.3k visits, down 29% on the month before. It ranks #10 of 142 Building Materials brands in Sweden and holds a 4.2 Trustpilot rating over 40 reviews.

stenbolaget.se@stenbolaget 7.4kYouTube 698FacebookLinkedIn 2.3kTrustpilot 4.2Meta Ad Library 23

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
96.3k
−29% vs. August 2026
Instagram followers
7.4k
1,516 posts · @stenbolaget
Trustpilot
4.2
40 reviews · 24 in 12 months
Meta ads
23
active · on Google since 2026
Products
100%
in stock · 133 collections
Rank in Sweden
#10
of 142 in Building Materials
LinkedIn
2.3k
followers · 59 employees
Earned media value
€441.5
per month, Instagram

Gravity score

517/ 1000 · 8 of 10 indicators rated
Brand Power560
Momentum488
Performance504

Percentiles within 15 peers: Building Materials brands in Sweden with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Stenbolaget is a Swedish company that sells natural stone and concrete products for homes and gardens, including paving stones, granite, slate, and masonry materials.

01 · Traffic

Stenbolaget website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Stenbolaget drew an estimated 96.3k visits in September 2026, down 29% on the month before and down 29% over three months.

  • Worldwide#96,739of 4.5m sites · Top 5%
  • In Sweden#736of 27.3k sites · Top 5%
  • Building Materials, worldwide#588of 90,845 brands · Top 1%
  • Building Materials, Sweden#10of 142 brands · Top 10%
Monthly visitssource Sept 2026

96.3k

estimated visits in September

1 mo ▼ −28.8%4 mo ▼ −29.2%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

Stenbolaget reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Stenbolaget holds 4.2 out of 5 on Trustpilot over 40 reviews, 24 of them in the last twelve months: 65% of customers give five stars and 20% one star. That volume places Stenbolaget in the top 40% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40%.

Trustpilotread 21 Oct 2026
4.2TrustScore · 40 reviews · 24 in 12 months
Top 40% review volumeTop 40% rating quality
5 ★65%
4 ★5%
3 ★3%
2 ★8%
1 ★20%

Kitchen Supply Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Stenbolaget best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Stenbolaget sells on Shopify, 100% of its catalogue in stock. The best seller is Returpall (EUR-pall), at SEK 279.00, followed by Engångspall and Pallbrytningskostnad.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Building Materials8%
Home & Garden2%
Garden Borders & Edging1%
Flooring & Carpet1%

Share of the catalogue by product family.

Activity mixdominant: Building Materials
Building Materials37%
Vehicle Parts & Accessories10%
Lawn & Garden9%
Plumbing8%
Building Consumables8%

The dominant category places Stenbolaget in its comparison group.

Prices and ratingsstore data
Average rating
4.27 / 5
Rated products
9% of the catalogue
In stock
100%
Upper price quartile
US$236.33
Currency
SEK

05 · Influencers

Stenbolaget influencers

The creators who tag @stenbolaget on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @stenbolaget on Instagram, led by Anna Björklund (15k followers, 2.6% engagement).

Influencersaccounts tagging @stenbolaget · Instagram
AccountProfileFollowersEngagementTagsRelationship
AAnna Björklund@annakattlund · 🇸🇪 SEHistory culture education Creator15k2.6%1Tagged @stenbolaget
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Stenbolaget competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Stenbolaget among Building Materials brands in Sweden. The closest is KakelExpress, then EKOISOLERING, Plåtonline, GotWood, Brukomtegel, FliseBørsen.

CompetitorsBuilding Materials · Sweden · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
KakelExpresskakelexpress.se
EKOISOLERINGekoisolering.se
Plåtonlineplatonline.se
GotWoodgotwood.se
Brukomtegelbrukomtegel.be
FliseBørsenfliseborsen.dk
Competitors Gravity finds for Stenbolaget. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Stenbolaget with KakelExpress

07 · Company

Who is behind Stenbolaget?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Stenbolaget is a company based in Johanneshov, Sweden, founded in 2005 according to LinkedIn. It employs about 59 people.

Legal entityGravity index, Nov 2026
Entity country
🇸🇪 Sweden · Johanneshov
Founded
2005, per LinkedIn
Status
Operating
Employees
59 on LinkedIn · 51-200
DistributionGravity index, Nov 2026
Own store
stenbolaget.se · Shopify · SEK
Catalogue
133 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Stenbolaget

What people ask Google about Stenbolaget.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Stenbolaget a legit company?

According to Gravity by Benchr, Stenbolaget is a brand based in Johanneshov, Sweden: it sells on a Shopify store, it employs 59 people on LinkedIn, it has 7,409 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Stenbolaget reviews

Customers rate Stenbolaget 4.2 out of 5 on Trustpilot over 40 reviews, 24 of them in the last twelve months: 65% give five stars, 20% one star. Gravity by Benchr places that review volume in the top 40% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Stenbolaget known for?

Stenbolaget is a Swedish company that sells natural stone and concrete products for homes and gardens, including paving stones, granite, slate, and masonry materials. Gravity by Benchr classifies it under Building Materials, with Building Materials making up 8% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Stenbolaget expensive?

Stenbolaget's best seller, Returpall (EUR-pall), sells SEK 279.00 on stenbolaget.se. 100% of the catalogue is in stock. Gravity does not track prices daily: check stenbolaget.se before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Stenbolaget have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Stenbolaget advertises on Facebook and Instagram and on Google, where its offers often run. Check stenbolaget.se for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Stenbolaget?

Stenbolaget sells on its own website, stenbolaget.se, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Stenbolaget?

Gravity by Benchr records a company based in Johanneshov, Sweden, founded in 2005 according to LinkedIn, with 59 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Stenbolaget doing well?

Not at the moment. Gravity by Benchr estimates about 96,300 visits to stenbolaget.se in September 2026, down 29% in a month and down 29% over three months. Stenbolaget ranks #10 of 142 Building Materials brands in Sweden in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Stenbolaget use?

Gravity by Benchr identifies stenbolaget.se as a Shopify store (standard plan, not Shopify Plus), selling in SEK. It advertises through Meta and on Google since March 2026. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Stenbolaget spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Stenbolaget on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Building Materials brands in Sweden?

Among Building Materials brands in Sweden in the Gravity by Benchr index, Stenbolaget ranks #10 of 142 by estimated traffic. Its closest competitors on the same market are KakelExpress, EKOISOLERING, Plåtonline, GotWood and Brukomtegel. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Stenbolaget.