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Brand page · Building Materials · United Kingdom

Stories Flooring Top 5% worldwide Top 5% in the United Kingdom Top 5% in Building Materials Top 10% in Building Materials in the United Kingdom
storiesflooring.co.uk·🇬🇧 Leeds, United Kingdom· Shopify·Since 2020

Stories Flooring traffic, ads & competitors 53.6k visits a month, 7 active Meta ads, Gravity score 408.

Stories Flooring — Stories Flooring is a UK-based flooring retailer specializing in engineered wood, solid wood, laminate, and luxury vinyl LVT flooring for both domestic and commercial customers. In September 2026 storiesflooring.co.uk drew an estimated 53.6k visits, up 59% on the month before. It ranks #128 of 1,674 Building Materials brands in the United Kingdom and holds a 4.5 Trustpilot rating over 2,235 reviews.

storiesflooring.co.uk@storiesflooring 31kFacebookLinkedIn 827Trustpilot 4.5Meta Ad Library 7

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
53.6k
+59% vs. August 2026
Instagram followers
31k
1,540 posts · @storiesflooring
Trustpilot
4.5
2,235 reviews · 287 in 12 months
Meta ads
7
active · on Google since 2021
Products
97%
in stock · 424 collections
Rank in the United Kingdom
#128
of 1,674 in Building Materials
LinkedIn
827
followers · 11 employees
Earned media value
€2.9k
per month, Instagram

Gravity score

408/ 1000 · 10 of 10 indicators rated
Brand Power545
Momentum330
Performance350

Percentiles within 192 peers: Building Materials brands in the United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Stories Flooring is a UK-based flooring retailer specializing in engineered wood, solid wood, laminate, and luxury vinyl LVT flooring for both domestic and commercial customers.

01 · Traffic

Stories Flooring website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Stories Flooring drew an estimated 53.6k visits in September 2026, up 59% on the month before and down 13% over three months.

  • Worldwide#160,310of 4.5m sites · Top 5%
  • In United Kingdom#8,446of 192k sites · Top 5%
  • Building Materials, worldwide#1,300of 90,845 brands · Top 5%
  • Building Materials, United Kingdom#128of 1,674 brands · Top 10%
Monthly visitssource Sept 2026

53.6k

estimated visits in September

1 mo ▲ +59.5%4 mo ▼ −12.6%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

Stories Flooring reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Stories Flooring holds 4.5 out of 5 on Trustpilot over 2,235 reviews, 287 of them in the last twelve months: 86% of customers give five stars and 5% one star. That volume places Stories Flooring in the top 5% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%.

Trustpilotclaimed page · read 21 Oct 2026
4.5TrustScore · 2,235 reviews · 287 in 12 months
Top 5% review volumeTop 20% rating quality
5 ★86%
4 ★6%
3 ★2%
2 ★1%
1 ★5%

Wood and Laminate Flooring Supplier Flooring Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Stories Flooring best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Stories Flooring sells on Shopify, 97% of its catalogue in stock. The best seller is 3mm Comfort Silver Laminate and Wood Flooring Underlay Covering 15sqm, at £24.99, followed by Lusso Flooring Portofino Herringbone Voyager Oak Glue Down LVT Vinyl and Lusso Flooring Portofino Herringbone Sunshine Oak Glue Down LVT Vinyl.

ProductsCatalogue read Oct 2026
  • 3mm Comfort Silver Laminate and Wood Flooring Underlay Covering 15sqmStories Flooring£24.99In stock
  • Lusso Flooring Portofino Herringbone Voyager Oak Glue Down LVT VinylStories Flooring£55.72In stock
  • Lusso Flooring Portofino Herringbone Sunshine Oak Glue Down LVT VinylStories Flooring£55.72In stock
  • +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Catalogue mixOct 2026
Flooring & Carpet97%

Share of the catalogue by product family.

Activity mixdominant: Building Materials
Building Materials100%

The dominant category places Stories Flooring in its comparison group.

Prices and ratingsstore data
Average rating
4.89 / 5
Rated products
11% of the catalogue
In stock
97%
Upper price quartile
US$160.58
Currency
GBP

05 · Influencers

Stories Flooring influencers

The creators who tag @storiesflooring on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @storiesflooring on Instagram, led by Nisha | Interiors & DIY Projects (15.8k followers, 12.1% engagement).

Influencersaccounts tagging @storiesflooring · Instagram
AccountProfileFollowersEngagementTagsRelationship
NNisha | Interiors & DIY Projects@behindnumberdeux · 🇬🇧 GBDecoration garden diy Creator15.8k12.1%4Tagged @storiesflooring
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Stories Flooring competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Stories Flooring among Building Materials brands in the United Kingdom. The closest is harddecorshop.co.uk, then Floor Street, Stair Nosings UK, Brampton Chase, Forbo Flooring Systems, Bavarian Flooring.

CompetitorsBuilding Materials · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
harddecorshop.co.ukharddecorshop.co.uk
Floor Streetfloorstreet.co.uk
Stair Nosings UKstairnosingsuk.co.uk
Brampton Chasebramptonchase.co.uk
Forbo Flooring Systemsresidential-flooring.forbo.co.uk
Bavarian Flooringbavarianflooring.com
Competitors Gravity finds for Stories Flooring. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Stories Flooring with harddecorshop.co.uk

07 · Company

Who is behind Stories Flooring?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Stories Flooring is a company based in Leeds, United Kingdom, founded in 2010 according to LinkedIn, on a domain registered in June 2020. It employs about 11 people.

Legal entityGravity index, Nov 2026
Entity country
🇬🇧 United Kingdom · Leeds
Founded
2010, per LinkedIn
Domain registered
24 Jun 2020
Status
Operating
Employees
11 on LinkedIn
DistributionGravity index, Nov 2026
Own store
storiesflooring.co.uk · Shopify · GBP
Catalogue
424 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Stories Flooring

What people ask Google about Stories Flooring.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Stories Flooring legit?

According to Gravity by Benchr, Stories Flooring is a brand based in Leeds, United Kingdom: its website has existed since June 2020, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 11 people on LinkedIn, it has 30,974 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Stories Flooring reviews

Customers rate Stories Flooring 4.5 out of 5 on Trustpilot over 2,235 reviews, 287 of them in the last twelve months: 86% give five stars, 5% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Stories Flooring sell?

Stories Flooring is a UK-based flooring retailer specializing in engineered wood, solid wood, laminate, and luxury vinyl LVT flooring for both domestic and commercial customers. Gravity by Benchr classifies it under Building Materials, with Flooring & Carpet making up 97% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Stories Flooring prices: how much is it?

Stories Flooring's best seller, 3mm Comfort Silver Laminate and Wood Flooring Underlay Covering 15sqm, sells £24.99 on storiesflooring.co.uk. 97% of the catalogue is in stock. Gravity does not track prices daily: check storiesflooring.co.uk before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Stories Flooring have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Stories Flooring advertises on Facebook and Instagram and on Google, where its offers often run. Check storiesflooring.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Stories Flooring?

Stories Flooring sells on its own website, storiesflooring.co.uk, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Stories Flooring?

Gravity by Benchr records a company based in Leeds, United Kingdom, founded in 2010 according to LinkedIn, on a domain registered in 2020, with 11 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Stories Flooring growing?

Not at the moment. Gravity by Benchr estimates about 53,600 visits to storiesflooring.co.uk in September 2026, up 59% in a month and down 13% over three months. Stories Flooring ranks #128 of 1,674 Building Materials brands in the United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Stories Flooring use?

Gravity by Benchr identifies storiesflooring.co.uk as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Stories Flooring's ad budget?

Gravity by Benchr does not publish a spend figure for Stories Flooring on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Building Materials brands in the United Kingdom?

Among Building Materials brands in the United Kingdom in the Gravity by Benchr index, Stories Flooring ranks #128 of 1,674 by estimated traffic. Its closest competitors on the same market are harddecorshop.co.uk, Floor Street, Stair Nosings UK, Brampton Chase and Forbo Flooring Systems. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Stories Flooring.