Brand page · Jewelry · United Kingdom
STORM: 53k visits a month, 82 active Meta ads, Gravity score 488.
STORM — STORM Watches is a brand that sells premium watches, jewelry, clothing, and accessories for both men and women. The watches are designed in London and are described as unique and individual. In September 2026 stormwatches.com drew an estimated 53k visits, down 40% on the month before. It ranks #194 of 6,772 Jewelry brands in United Kingdom.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 265 peers: Jewelry brands in United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
STORM Watches is a brand that sells premium watches, jewelry, clothing, and accessories for both men and women. The watches are designed in London and are described as unique and individual.
01 · Traffic
How much traffic STORM gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
STORM drew an estimated 53k visits in September 2026, down 40% on the month before and up 1% over three months.
- Worldwide#161,788of 4.5m sites · Top 5%
- In United Kingdom#8,531of 192k sites · Top 5%
- Jewelry, worldwide#3,679of 132,285 brands · Top 5%
- Jewelry, United Kingdom#194of 6,772 brands · Top 5%
53k
estimated visits in September
1 mo ▼ −40.1%4 mo ▲ +0.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about STORM.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
STORM holds 2.9 out of 5 on Trustpilot over 2 reviews, 1 of them in the last twelve months: 0% of customers give five stars and 100% one star.
Watch Store Fashion Accessories Store Clothing Store Jewelry Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What STORM sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
STORM sells on Shopify, 76% of its catalogue in stock. The best seller is TEMPTRESS CHARM GOLD-TEAL, at £139.99, followed by S-HERO SMART WATCH BLACK and TEMPTRESS CHARM RG-VIOLET.
#1TEMPTRESS CHARM GOLD-TEALSTORM£139.99In stock
#2S-HERO SMART WATCH BLACKSTORM£59.99In stock
#3TEMPTRESS CHARM RG-VIOLETSTORM£139.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places STORM in its comparison group.
- Average rating
- 4.64 / 5
- Rated products
- 40% of the catalogue
- In stock
- 76%
- Upper price quartile
- US$172.05
- Currency
- GBP
04 · Ads
What STORM is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
STORM runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since August 2022 (image, text).
Storm LondonStorm London1 Oct 2026image
DARTH LAZER BLUEStorm London27 Sept 2026image
Storm LondonStorm London26 Sept 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad25 Nov 2025STORM OF LONDON LIMITEDverified
Image ad16 Nov 2025STORM OF LONDON LIMITEDverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about STORM.
The creators who tag @stormlondonofficial on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @stormlondonofficial on Instagram, led by Stefani Nurding (335k followers, 3.8% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| SStefani Nurding@stefaninurdingxx · 🇬🇧 GB | Fashion style luxury Creator | 335k | 3.8% | 2 | Tagged @stormlondonofficial |
06 · Competitors according to Gravity
Who STORM competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for STORM among Jewelry brands in United Kingdom. The closest is Botanica, then Cabot Watch Company, Elliot Brown, Daniel Wellington, Kartel, Brelsen.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Botanicabotanicacollective.com | |||||||
| Cabot Watch Companycwcwatch.com | |||||||
| Elliot Brownelliotbrownwatches.com | |||||||
| Daniel Wellingtonuk.danielwellington.com | |||||||
| Kartelkartelwatches.com | |||||||
| Brelsenbrelsen.com |
07 · Company
The company behind STORM.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
STORM is a company based in London, United Kingdom, on a domain registered in December 1998.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom · London
- Founded
- Data not available
- Domain registered
- 20 Dec 1998
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- Data not available
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- stormwatches.com · Shopify · GBP
- Catalogue
- 1,301 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about STORM
What people ask Google about STORM.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is STORM legit?
According to Gravity by Benchr, STORM is a brand based in London, United Kingdom: its website has existed since December 1998, it sells on a Shopify store, it has 40,736 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is STORM known for?
STORM Watches is a brand that sells premium watches, jewelry, clothing, and accessories for both men and women. The watches are designed in London and are described as unique and individual. Gravity by Benchr classifies it under Jewelry, with Watches making up 4% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is STORM expensive?
STORM's best seller, TEMPTRESS CHARM GOLD-TEAL, sells £139.99 on stormwatches.com. 76% of the catalogue is in stock. Gravity does not track prices daily: check stormwatches.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
STORM promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: STORM advertises on Facebook and Instagram and on Google, where its offers often run. Check stormwatches.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy STORM?
STORM sells on its own website, stormwatches.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind STORM?
Gravity by Benchr records a company based in London, United Kingdom, whose domain was registered in 1998. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is STORM doing well?
Yes. Gravity by Benchr estimates about 53,000 visits to stormwatches.com in September 2026, down 40% in a month and up 1% over three months. STORM ranks #194 of 6,772 Jewelry brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does STORM use?
Gravity by Benchr identifies stormwatches.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. It advertises through Meta and on Google since August 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
What is STORM's ad budget?
Gravity by Benchr does not publish a spend figure for STORM on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Jewelry brands in United Kingdom?
Among Jewelry brands in United Kingdom in the Gravity by Benchr index, STORM ranks #194 of 6,772 by estimated traffic. Its closest competitors on the same market are Botanica, Cabot Watch Company, Elliot Brown, Daniel Wellington and Kartel. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with STORM.