Brand page · Clothing · United States

Straight Down Top 5% worldwide Top 5% in United States Top 5% in Clothing Top 5% in Clothing in United States
straightdown.com·🇺🇸 San Luis Obispo, United States· Shopify·Since 1997

Straight Down: 55.1k visits a month, 38 active Meta ads, Gravity score 560.

Straight Down — Straight Down is an American golf apparel company that creates quality garments for men and women, embodying the heritage and spirit of golf lifestyle. In September 2026 straightdown.com drew an estimated 55.1k visits, up 36% on the month before. It ranks #2,579 of 97,158 Clothing brands in United States.

straightdown.com@straightdown 32.1kYouTube 99FacebookLinkedIn 5.9kTrustpilot 3.2Meta Ad Library 38

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
55.1k
+36% vs. August 2026
Instagram followers
32.1k
1,000 posts · @straightdown
Trustpilot
3.2
2 reviews · 2 in 12 months
Meta ads
38
active · on Google since 2021
Products
100%
in stock · 212 collections
Rank in United States
#2,579
of 97,158 in Clothing
LinkedIn
5.9k
followers · 59 employees
Earned media value
€495.9
per month, Instagram

Gravity score

560/ 1000 · 9 of 10 indicators rated
Brand Power555
Momentum574
Performance550

Percentiles within 2787 peers: Clothing brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Straight Down is an American golf apparel company that creates quality garments for men and women, embodying the heritage and spirit of golf lifestyle.

01 · Traffic

How much traffic Straight Down gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Straight Down drew an estimated 55.1k visits in September 2026, up 36% on the month before and up 13% over three months.

  • Worldwide#156,499of 4.5m sites · Top 5%
  • In United States#50,383of 1.2m sites · Top 5%
  • Clothing, worldwide#15,110of 459,295 brands · Top 5%
  • Clothing, United States#2,579of 97,158 brands · Top 5%
Monthly visitssource Sept 2026

55.1k

estimated visits in September

1 mo ▲ +35.6%4 mo ▲ +13.4%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Straight Down.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Straight Down holds 3.2 out of 5 on Trustpilot over 2 reviews, 2 of them in the last twelve months: 50% of customers give five stars and 50% one star.

Trustpilotread 21 Oct 2026
3.2TrustScore · 2 reviews · 2 in 12 months
5 ★50%
4 ★0%
3 ★0%
2 ★0%
1 ★50%

Clothing Store Men's Clothing Store Clothing Supplier Women's Clothing Store Sportswear Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Straight Down sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Straight Down sells on Shopify, 100% of its catalogue in stock. The best seller is Optic Quarter Zip - Indigo, at US$125.00, followed by Optic Quarter Zip - Black and Optic Quarter Zip - Carolina.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Clothing Tops65%
Activewear8%
Pants5%
Outerwear5%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing88%
Shoes6%
Clothing Accessories3%
Outdoor Recreation2%
Backpacks0%

The dominant category places Straight Down in its comparison group.

Prices and ratingsstore data
Average rating
4.81 / 5
Rated products
34% of the catalogue
In stock
100%
Upper price quartile
US$140.00
Currency
USD

05 · Influencers

Who talks about Straight Down.

The creators who tag @straightdown on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @straightdown on Instagram, led by George Johnson III (24.1k followers, 3.9% engagement).

Influencersaccounts tagging @straightdown · Instagram
AccountProfileFollowersEngagementTagsRelationship
GGeorge Johnson III@georges_johnson · 🇺🇸 USHumor memes comedy Creator24.1k3.9%1Tagged @straightdown
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Straight Down competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Straight Down among Clothing brands in United States. The closest is Honor The Gift, then Texas Standard, ATM Anthony Thomas Melillo, Weston Jon Boucher, UNDERGOLD, Warren Lotas.

CompetitorsClothing · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Honor The Gifthonorthegift.co
Texas Standardtexas-standard.com
ATM Anthony Thomas Melilloatmcollection.com
Weston Jon Boucherwestonjonboucher.com
UNDERGOLDundergold.com
Warren Lotaswarrenlotas.com
Competitors Gravity finds for Straight Down. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Straight Down with Honor The Gift

07 · Company

The company behind Straight Down.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Straight Down is a company based in San Luis Obispo, United States, founded in 1989 according to LinkedIn, on a domain registered in February 1997. It employs about 59 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · San Luis Obispo
Founded
1989, per LinkedIn
Domain registered
20 Feb 1997
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
59 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
straightdown.com · Shopify · USD
Catalogue
212 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Straight Down

What people ask Google about Straight Down.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Straight Down legit or a scam?

According to Gravity by Benchr, Straight Down is a brand based in San Luis Obispo, United States: its website has existed since February 1997, it sells on a Shopify store, it employs 59 people on LinkedIn, it has 32,100 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is Straight Down known for?

Straight Down is an American golf apparel company that creates quality garments for men and women, embodying the heritage and spirit of golf lifestyle. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 65% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Straight Down prices: how much is it?

Straight Down's best seller, Optic Quarter Zip - Indigo, sells US$125.00 on straightdown.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check straightdown.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Straight Down discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Straight Down advertises on Facebook and Instagram and on Google, where its offers often run. Check straightdown.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Straight Down?

Straight Down sells on its own website, straightdown.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Straight Down?

Gravity by Benchr records a company based in San Luis Obispo, United States, founded in 1989 according to LinkedIn, on a domain registered in 1997, with 59 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Straight Down growing?

Yes. Gravity by Benchr estimates about 55,100 visits to straightdown.com in September 2026, up 36% in a month and up 13% over three months. Straight Down ranks #2,579 of 97,158 Clothing brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Straight Down use?

Gravity by Benchr identifies straightdown.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since December 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Straight Down spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Straight Down on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in United States?

Among Clothing brands in United States in the Gravity by Benchr index, Straight Down ranks #2,579 of 97,158 by estimated traffic. Its closest competitors on the same market are Honor The Gift, Texas Standard, ATM Anthony Thomas Melillo, Weston Jon Boucher and UNDERGOLD. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Straight Down.