1. Gravity
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  3. Home & Garden
  4. Pool & Spa
  5. Sunnylife

Brand page · Pool & Spa · United States

Sunnylife Top 5% worldwide Top 10% in United States Top 5% in Pool & Spa Top 10% in Pool & Spa in United States
sunnylife.com·🇺🇸 Los Angeles, United States· Shopify·Since 2002

Sunnylife: 37k visits a month, 106 active Meta ads, Gravity score 612.

Sunnylife — SUNNYLiFE is a summer lifestyle brand that creates beach, pool and picnic essentials including floats, umbrellas, towels, chairs, bags and kids swim products. In September 2026 sunnylife.com drew an estimated 37k visits, down 40% on the month before. It ranks #50 of 890 Pool & Spa brands in United States.

sunnylife.com@sunnylifeaustralia 288kFacebookLinkedIn 11.7kTrustpilot 3.7Meta Ad Library 106

Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
37k
−40% vs. August 2026
Instagram followers
288k
4,748 posts · @sunnylifeaustralia
Trustpilot
3.7
1 review
Meta ads
106
active · on Google since 2022
Products
90%
in stock · 239 collections
Rank in United States
#50
of 890 in Pool & Spa
LinkedIn
11.7k
followers · 92 employees
Earned media value
—
Data not available

Gravity score

612/ 1000 · 8 of 10 indicators rated
Brand Power612
Momentum418
Performance804

Percentiles within 55 peers: Pool & Spa brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

SUNNYLiFE is a summer lifestyle brand that creates beach, pool and picnic essentials including floats, umbrellas, towels, chairs, bags and kids swim products.

01 · Traffic

How much traffic Sunnylife gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Sunnylife drew an estimated 37k visits in September 2026, down 40% on the month before and down 63% over three months.

  • Worldwide#219,854of 4.5m sites · Top 5%
  • In United States#69,274of 1.2m sites · Top 10%
  • Pool & Spa, worldwide#236of 9,591 brands · Top 5%
  • Pool & Spa, United States#50of 890 brands · Top 10%
Monthly visitssource Sept 2026

37k

estimated visits in September

1 mo ▼ −39.8%4 mo ▼ −63.5%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Sunnylife.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Sunnylife holds 3.7 out of 5 on Trustpilot over 1 review: 100% of customers give five stars and 0% one star.

Trustpilotread 21 Oct 2026
3.7TrustScore · 1 review
5 ★100%
4 ★0%
3 ★0%
2 ★0%
1 ★0%

Swimwear Store Beach Clothing Store Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Sunnylife sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Sunnylife sells on Shopify, 90% of its catalogue in stock. The best seller is Electric Air Pump, at US$25.00, followed by Dive Buddies - Ocean Treasure Pink and Kids Swim Vest 1-2 - Into the Wild Green Stripe.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Gift Cards3%
Boating & Water Sports3%

Share of the catalogue by product family.

Activity mixdominant: Pool & Spa
Pool & Spa27%
Outdoor Recreation24%
Outdoor Furniture9%
Toys8%
Outdoor Play Equipment6%

The dominant category places Sunnylife in its comparison group.

Prices and ratingsstore data
Average rating
4.84 / 5
Rated products
87% of the catalogue
In stock
90%
Upper price quartile
US$100.00
Currency
USD

05 · Influencers

Who talks about Sunnylife.

The creators who tag @sunnylifeaustralia on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @sunnylifeaustralia on Instagram, led by Happy & Mini (23.8k followers, 0.0% engagement).

Influencersaccounts tagging @sunnylifeaustralia · Instagram
AccountProfileFollowersEngagementTagsRelationship
HHappy & Mini@happyandmini · 🇹🇷 TRFashion style luxury Creator23.8k0.0%6Tagged @sunnylifeaustralia
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Sunnylife competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Sunnylife among Pool & Spa brands in United States. The closest is SLOOSH, then WOW Sports, Sunchill, Fluzzle Tube, Swim Tether, Gofloats.com.

CompetitorsPool & Spa · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
SLOOSHsloosh.com
WOW Sportswowsports.com
Sunchillsunchill.com
Fluzzle Tubefluzzletube.com
Swim Tetherswimtether.com
Gofloats.comgofloats.com
Competitors Gravity finds for Sunnylife. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Sunnylife with SLOOSH

07 · Company

The company behind Sunnylife.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Sunnylife is a company based in Los Angeles, United States, founded in 2003 according to LinkedIn, on a domain registered in November 2002. It employs about 92 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Los Angeles
Founded
2003, per LinkedIn
Domain registered
14 Nov 2002
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
92 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
sunnylife.com · Shopify · USD
Catalogue
239 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Sunnylife

What people ask Google about Sunnylife.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Sunnylife a legit company?

According to Gravity by Benchr, Sunnylife is a brand based in Los Angeles, United States: its website has existed since November 2002, it sells on a Shopify store, it employs 92 people on LinkedIn, it has 288,230 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is Sunnylife known for?

SUNNYLiFE is a summer lifestyle brand that creates beach, pool and picnic essentials including floats, umbrellas, towels, chairs, bags and kids swim products. Gravity by Benchr classifies it under Pool & Spa, with Gift Cards making up 3% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Sunnylife prices: how much is it?

Sunnylife's best seller, Electric Air Pump, sells US$25.00 on sunnylife.com. 90% of the catalogue is in stock. Gravity does not track prices daily: check sunnylife.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Sunnylife have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Sunnylife advertises on Facebook and Instagram and on Google, where its offers often run. Check sunnylife.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Sunnylife?

Sunnylife sells on its own website, sunnylife.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Sunnylife?

Gravity by Benchr records a company based in Los Angeles, United States, founded in 2003 according to LinkedIn, on a domain registered in 2002, with 92 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Sunnylife growing?

Not at the moment. Gravity by Benchr estimates about 37,000 visits to sunnylife.com in September 2026, down 40% in a month and down 63% over three months. Sunnylife ranks #50 of 890 Pool & Spa brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Sunnylife use?

Gravity by Benchr identifies sunnylife.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since March 2022. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Sunnylife spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Sunnylife on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Pool & Spa brands in United States?

Among Pool & Spa brands in United States in the Gravity by Benchr index, Sunnylife ranks #50 of 890 by estimated traffic. Its closest competitors on the same market are SLOOSH, WOW Sports, Sunchill, Fluzzle Tube and Swim Tether. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Sunnylife.