Brand page · Pool & Spa · Australia
SUNNYLiFE: 44.8k visits a month, 106 active Meta ads, Gravity score 506.
SUNNYLiFE — SUNNYLiFE is a summer lifestyle brand that creates pool floats, beach essentials, and kids swim products inspired by life under the sun. In September 2026 sunnylife.com.au drew an estimated 44.8k visits, up 43% on the month before. It ranks #8 of 205 Pool & Spa brands in Australia and holds a 4.2 Trustpilot rating over 169 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 13 peers: Pool & Spa brands in Australia with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
SUNNYLiFE is a summer lifestyle brand that creates pool floats, beach essentials, and kids swim products inspired by life under the sun.
01 · Traffic
How much traffic SUNNYLiFE gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
SUNNYLiFE drew an estimated 44.8k visits in September 2026, up 43% on the month before and down 42% over three months.
- Worldwide#186,767of 4.5m sites · Top 5%
- In Australia#4,630of 105k sites · Top 5%
- Pool & Spa, worldwide#187of 9,591 brands · Top 5%
- Pool & Spa, Australia#8of 205 brands · Top 5%
44.8k
estimated visits in September
1 mo ▲ +42.8%4 mo ▼ −42.1%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about SUNNYLiFE.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
SUNNYLiFE holds 4.2 out of 5 on Trustpilot over 169 reviews, 66 of them in the last twelve months: 64% of customers give five stars and 29% one star. That volume places SUNNYLiFE in the top 30% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%.
Outdoor Clothing and Equipment Shop Swimming Pool Fashion Accessories Store Decoration and Interior Design Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What SUNNYLiFE sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
SUNNYLiFE sells on Shopify, 97% of its catalogue in stock. The best seller is Electric Air Pump, at A$34.99, followed by Luxe Ride-On Flamingo Float - Pink and Luxe Lie-On Lounger - Casa Cream.
#1Electric Air PumpSUNNYLiFEA$34.99In stock
#2Luxe Ride-On Flamingo Float - PinkSUNNYLiFEA$99.99In stock
#3Luxe Lie-On Lounger - Casa CreamSUNNYLiFEA$199.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places SUNNYLiFE in its comparison group.
- Average rating
- 4.91 / 5
- Rated products
- 77% of the catalogue
- In stock
- 97%
- Upper price quartile
- US$80.19
- Currency
- AUD
04 · Ads
What SUNNYLiFE is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
SUNNYLiFE runs Meta ads on Facebook, Instagram, Messenger, Threads, whatsapp, and has advertised on Google since August 2022 (image, text, video).
Beach Cabana - Casa CreamSunnylife8 Oct 2026image
Luxe Lounger Chair - The ResortSunnylife8 Oct 2026image
Interactive Baby Float - Strawberry SunshineSunnylife8 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026OUTLIVING PTY LIMITEDverified
Text ad20 Oct 2026OUTLIVING PTY LIMITEDverified
Text ad20 Oct 2026OUTLIVING PTY LIMITEDverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about SUNNYLiFE.
The creators who tag @sunnylifeaustralia on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @sunnylifeaustralia on Instagram, led by Happy & Mini (23.8k followers, 0.0% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| HHappy & Mini@happyandmini · 🇹🇷 TR | Fashion style luxury Creator | 23.8k | 0.0% | 6 | Tagged @sunnylifeaustralia |
06 · Competitors according to Gravity
Who SUNNYLiFE competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for SUNNYLiFE among Pool & Spa brands in Australia. The closest is WAHU, then ACQUABOSS, SUNNYLiFE EU, Pool Set, Mr Pool Man, laboutiquedesjoyaux.fr.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| WAHUwahu.com.au | |||||||
| ACQUABOSSacquaboss.com | |||||||
| SUNNYLiFE EUeu.sunnylife.com | |||||||
| Pool Setpoolset.com.au | |||||||
| Mr Pool Manmrpoolman.com.au | |||||||
| laboutiquedesjoyaux.frlaboutiquedesjoyaux.fr |
07 · Company
The company behind SUNNYLiFE.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
SUNNYLiFE is a company based in Rosebery, Australia, founded in 2003 according to LinkedIn. It employs about 92 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇦🇺 Australia · Rosebery
- Founded
- 2003, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 92 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- sunnylife.com.au · Shopify · AUD
- Catalogue
- 170 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about SUNNYLiFE
What people ask Google about SUNNYLiFE.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is SUNNYLiFE legit or a scam?
According to Gravity by Benchr, SUNNYLiFE is a brand based in Rosebery, Australia: its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 92 people on LinkedIn, it has 288,230 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
SUNNYLiFE reviews
Customers rate SUNNYLiFE 4.2 out of 5 on Trustpilot over 169 reviews, 66 of them in the last twelve months: 64% give five stars, 29% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is SUNNYLiFE known for?
SUNNYLiFE is a summer lifestyle brand that creates pool floats, beach essentials, and kids swim products inspired by life under the sun. Gravity by Benchr classifies it under Pool & Spa, with Boating & Water Sports making up 4% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does SUNNYLiFE cost?
SUNNYLiFE's best seller, Electric Air Pump, sells A$34.99 on sunnylife.com.au. 97% of the catalogue is in stock. Gravity does not track prices daily: check sunnylife.com.au before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a SUNNYLiFE discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: SUNNYLiFE advertises on Facebook and Instagram and on Google, where its offers often run. Check sunnylife.com.au for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy SUNNYLiFE?
SUNNYLiFE sells on its own website, sunnylife.com.au, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind SUNNYLiFE?
Gravity by Benchr records a company based in Rosebery, Australia, founded in 2003 according to LinkedIn, with 92 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is SUNNYLiFE doing well?
Not at the moment. Gravity by Benchr estimates about 44,800 visits to sunnylife.com.au in September 2026, up 43% in a month and down 42% over three months. SUNNYLiFE ranks #8 of 205 Pool & Spa brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does SUNNYLiFE use?
Gravity by Benchr identifies sunnylife.com.au as a Shopify store (standard plan, not Shopify Plus), selling in AUD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
What is SUNNYLiFE's ad budget?
Gravity by Benchr does not publish a spend figure for SUNNYLiFE on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Pool & Spa brands in Australia?
Among Pool & Spa brands in Australia in the Gravity by Benchr index, SUNNYLiFE ranks #8 of 205 by estimated traffic. Its closest competitors on the same market are WAHU, ACQUABOSS, SUNNYLiFE EU, Pool Set and Mr Pool Man. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with SUNNYLiFE.