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  5. Super Cheap Fabrics

Brand page · Hobbies & Creative Arts · Australia

Super Cheap Fabrics Top 5% worldwide Top 5% in Australia Top 5% in Hobbies & Creative Arts Top 5% in Hobbies & Creative Arts in Australia
supercheapfabrics.com.au·🇦🇺 Collingwood, Australia· Shopify

Super Cheap Fabrics traffic, ads & competitors 87.6k visits a month, 4 active Meta ads, Gravity score 407.

Super Cheap Fabrics — Super Cheap Fabrics is an Australian fabric store that sells a wide range of fabrics by the metre, including natural fibers, designer fabrics, and haberdashery supplies. They serve customers across Australia and New Zealand with both online shopping and physical store locations. In September 2026 supercheapfabrics.com.au drew an estimated 87.6k visits, down 19% on the month before. It ranks #66 of 3,871 Hobbies & Creative Arts brands in Australia.

supercheapfabrics.com.au@supercheapfabrics 28.9kFacebookTrustpilot 3.7Meta Ad Library 4

Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
87.6k
−19% vs. August 2026
Instagram followers
28.9k
1,240 posts · @supercheapfabrics
Trustpilot
3.7
1 review
Meta ads
4
active · on Google since 2024
Products
95%
in stock · 230 collections
Rank in Australia
#66
of 3,871 in Hobbies & Creative Arts
LinkedIn
—
Data not available
Earned media value
€5.4k
per month, Instagram

Gravity score

407/ 1000 · 10 of 10 indicators rated
Brand Power512
Momentum333
Performance376

Percentiles within 177 peers: Hobbies & Creative Arts brands in Australia with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Super Cheap Fabrics is an Australian fabric store that sells a wide range of fabrics by the metre, including natural fibers, designer fabrics, and haberdashery supplies. They serve customers across Australia and New Zealand with both online shopping and physical store locations.

01 · Traffic

Super Cheap Fabrics website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Super Cheap Fabrics drew an estimated 87.6k visits in September 2026, down 19% on the month before and down 6% over three months.

  • Worldwide#105,007of 4.5m sites · Top 5%
  • In Australia#2,380of 105k sites · Top 5%
  • Hobbies & Creative Arts, worldwide#2,042of 136,278 brands · Top 5%
  • Hobbies & Creative Arts, Australia#66of 3,871 brands · Top 5%
Monthly visitssource Sept 2026

87.6k

estimated visits in September

1 mo ▼ −19.4%4 mo ▼ −6.1%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

Super Cheap Fabrics reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Super Cheap Fabrics holds 3.7 out of 5 on Trustpilot over 1 review: 100% of customers give five stars and 0% one star.

Trustpilotread 21 Oct 2026
3.7TrustScore · 1 review
5 ★100%
4 ★0%
3 ★0%
2 ★0%
1 ★0%

Clothes and Fabric Wholesaler Fabric Store Fabric Wholesaler

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Super Cheap Fabrics best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Super Cheap Fabrics sells on Shopify, 95% of its catalogue in stock. The best seller is Calico - 125cm, at A$3.00, followed by Plain Rayon - Black - 145cm and ITY Lycra Knit - Black - 150cm.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Arts & Crafts82%
Gift Cards0%
Clothing Accessories0%

Share of the catalogue by product family.

Activity mixdominant: Hobbies & Creative Arts
Hobbies & Creative Arts100%
Clothing Accessories0%
Gift Cards0%

The dominant category places Super Cheap Fabrics in its comparison group.

Prices and ratingsstore data
Average rating
4.76 / 5
Rated products
13% of the catalogue
In stock
95%
Upper price quartile
US$4.18
Currency
AUD

05 · Influencers

Super Cheap Fabrics influencers

The creators who tag @supercheapfabrics on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @supercheapfabrics on Instagram, led by Kayla (19.6k followers, 0.5% engagement).

Influencersaccounts tagging @supercheapfabrics · Instagram
AccountProfileFollowersEngagementTagsRelationship
KKayla@gracefullyvintage · 🇦🇺 AUFashion style luxury Creator19.6k0.5%2Tagged @supercheapfabrics
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Super Cheap Fabrics competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Super Cheap Fabrics among Hobbies & Creative Arts brands in Australia. The closest is Mini Mad Things, then Bendigo Woollen Mills, Cottage Garden Threads, Bartfeld, My Felt Lady, Valor Vinyls.

CompetitorsHobbies & Creative Arts · Australia · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Mini Mad Thingsminimadthings.com
Bendigo Woollen Millsbendigowoollenmills.com.au
Cottage Garden Threadscottagegardenthreads.com.au
Bartfeldbartfeld.com.au
My Felt Ladymyfeltlady.com
Valor Vinylsvalorvinyls.com
Competitors Gravity finds for Super Cheap Fabrics. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Super Cheap Fabrics with Mini Mad Things

07 · Company

Who is behind Super Cheap Fabrics?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Super Cheap Fabrics is a company based in Collingwood, Australia.

Legal entityGravity index, Nov 2026
Entity country
🇦🇺 Australia · Collingwood
Status
Operating
DistributionGravity index, Nov 2026
Own store
supercheapfabrics.com.au · Shopify · AUD
Catalogue
230 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Super Cheap Fabrics

What people ask Google about Super Cheap Fabrics.

9 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Super Cheap Fabrics a legit company?

According to Gravity by Benchr, Super Cheap Fabrics is a brand based in Collingwood, Australia: it sells on a Shopify store, it has 28,906 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is Super Cheap Fabrics known for?

Super Cheap Fabrics is an Australian fabric store that sells a wide range of fabrics by the metre, including natural fibers, designer fabrics, and haberdashery supplies. They serve customers across Australia and New Zealand with both online shopping and physical store locations. Gravity by Benchr classifies it under Hobbies & Creative Arts, with Arts & Crafts making up 82% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Super Cheap Fabrics cost?

Super Cheap Fabrics' best seller, Calico - 125cm, sells A$3.00 on supercheapfabrics.com.au. 95% of the catalogue is in stock. Gravity does not track prices daily: check supercheapfabrics.com.au before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Super Cheap Fabrics promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Super Cheap Fabrics advertises on Facebook and Instagram and on Google, where its offers often run. Check supercheapfabrics.com.au for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Super Cheap Fabrics?

Super Cheap Fabrics sells on its own website, supercheapfabrics.com.au, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Is Super Cheap Fabrics doing well?

Not at the moment. Gravity by Benchr estimates about 87,600 visits to supercheapfabrics.com.au in September 2026, down 19% in a month and down 6% over three months. Super Cheap Fabrics ranks #66 of 3,871 Hobbies & Creative Arts brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Super Cheap Fabrics use?

Gravity by Benchr identifies supercheapfabrics.com.au as a Shopify store (standard plan, not Shopify Plus), selling in AUD. It advertises through Meta and on Google since April 2024. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Super Cheap Fabrics spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Super Cheap Fabrics on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Hobbies & Creative Arts brands in Australia?

Among Hobbies & Creative Arts brands in Australia in the Gravity by Benchr index, Super Cheap Fabrics ranks #66 of 3,871 by estimated traffic. Its closest competitors on the same market are Mini Mad Things, Bendigo Woollen Mills, Cottage Garden Threads, Bartfeld and My Felt Lady. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Super Cheap Fabrics.