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Brand page · Clothing

Superdry Top 5% worldwide Top 5% in Clothing
superdry.ie· Salesforce_commerce

Superdry: 74.3k visits a month, 1,072 active Meta ads.

Superdry — Superdry is a clothing brand that sells premium styles for men and women, including jackets, dresses, and accessories. In September 2026 superdry.ie drew an estimated 74.3k visits, up 26% on the month before. It ranks #22 of 1,148 Clothing brands and holds a 3.9 Trustpilot rating over 10,577 reviews.

superdry.ie@superdry 734kFacebookLinkedIn 103kTrustpilot 3.9Meta Ad Library 1,072

Updated Traffic Sept 2026Meta ads 14 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026

Estimated traffic
74.3k
+26% vs. August 2026
Instagram followers
734k
193 posts · @superdry
Trustpilot
3.9
10,577 reviews · 664 in 12 months
Meta ads
1,072
active · on Google since 2025
Products
—
Data not available
Rank in Ireland
#22
of 1,148 in Clothing
LinkedIn
103k
followers · 3,143 employees
Earned media value
—
Data not available

Gravity score

—Data not available

How the score is calculated

About the store

Superdry is a clothing brand that sells premium styles for men and women, including jackets, dresses, and accessories.

01 · Traffic

How much traffic Superdry gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Superdry drew an estimated 74.3k visits in September 2026, up 26% on the month before and up 43% over three months.

  • Worldwide#120,980of 4.5m sites · Top 5%
  • In Ireland#296of 14.2k sites · Top 5%
  • Clothing, worldwide#11,683of 459,295 brands · Top 5%
  • Clothing, Ireland#22of 1,148 brands · Top 5%
Monthly visitssource Sept 2026

74.3k

estimated visits in September

1 mo ▲ +25.6%4 mo ▲ +43.2%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Superdry.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Superdry holds 3.9 out of 5 on Trustpilot over 10,577 reviews, 664 of them in the last twelve months: 72% of customers give five stars and 14% one star. That volume places Superdry in the top 5% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40%. On Google, Superdry scores 4.7 over 13 reviews.

Trustpilotclaimed page · read 21 Oct 2026
3.9TrustScore · 10,577 reviews · 664 in 12 months
Top 5% review volumeTop 40% rating quality
5 ★72%
4 ★7%
3 ★4%
2 ★3%
1 ★14%

Shopping & Fashion

Google reviewsread 19 Oct 2026
4.713 reviews on the Google business profile
5 ★38%
4 ★8%
3 ★23%
2 ★8%
1 ★23%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Superdry sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Superdry's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing95%
Apparel & Accessories1%
Clothing Accessories0%

The dominant category places Superdry in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Superdry.

The creators who tag @superdry on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @superdry · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Superdry competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Superdry among Clothing brands. The closest is Lemanta, then Styx Ways, Donatella, walbusch.at, HADES, Santo Luk.

CompetitorsClothing · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Lemantalemanta.com
Styx Waysstyxways.com
Donatelladonatellafw.com
walbusch.atwalbusch.at
HADEShades.vn
Santo Luksantoluk.com.br
Competitors Gravity finds for Superdry. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Superdry with Lemanta

07 · Company

The company behind Superdry.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Superdry is an e-commerce brand, founded in 2003 according to LinkedIn. It employs about 3,143 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
2003, per LinkedIn
Domain registered
Data not available
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
3,143 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
superdry.ie · Salesforce_commerce
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Superdry

What people ask Google about Superdry.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Superdry legit?

According to Gravity by Benchr, Superdry is a brand: its Trustpilot profile is claimed by the brand, it sells on a Salesforce_commerce store, it employs 3,143 people on LinkedIn, it has 733,709 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

What do customers say about Superdry?

Customers rate Superdry 3.9 out of 5 on Trustpilot over 10,577 reviews, 664 of them in the last twelve months: 72% give five stars, 14% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. On Google, Superdry scores 4.7 over 13 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Superdry?

Superdry is a clothing brand that sells premium styles for men and women, including jackets, dresses, and accessories. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.

Does Superdry have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Superdry advertises on Facebook and Instagram and on Google, where its offers often run. Check superdry.ie for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Superdry?

Superdry sells on its own website, superdry.ie, a Salesforce_commerce store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.

Who is behind Superdry?

Gravity by Benchr records a company, founded in 2003 according to LinkedIn, with 3,143 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Superdry growing?

Yes. Gravity by Benchr estimates about 74,300 visits to superdry.ie in September 2026, up 26% in a month and up 43% over three months. Superdry ranks #22 of 1,148 Clothing brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Superdry use?

Gravity by Benchr identifies superdry.ie as a Salesforce_commerce store. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since February 2025. Source: Gravity by Benchr platform and advertising records.

How much does Superdry spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Superdry on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands?

Among Clothing brands in the Gravity by Benchr index, Superdry ranks #22 of 1,148 by estimated traffic. Its closest competitors on the same market are Lemanta, Styx Ways, Donatella, walbusch.at and HADES. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Superdry.