Brand page · Shoes · Italy
Superga: 158K visits a month, 22 active Meta ads, Gravity score 403.
Superga — Superga is an Italian heritage lifestyle brand that produces canvas sneakers, casual shoes, and footwear for women, men, and children, known for its iconic 2750 model and timeless design. In September 2026 superga.com drew an estimated 158K visits, down 26% on the month before. It ranks #25 of 1,719 Shoes brands in Italy.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 39 peers: Shoes brands in Italy with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Superga is an Italian heritage lifestyle brand that produces canvas sneakers, casual shoes, and footwear for women, men, and children, known for its iconic 2750 model and timeless design.
01 · Traffic
How much traffic Superga gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Superga drew an estimated 158K visits in September 2026, down 26% on the month before and down 38% over three months.
- Worldwide#63,934of 4.5M sites · Top 5%
- In Italy#1,568of 138K sites · Top 5%
- Shoes, worldwide#1,316of 46,962 brands · Top 5%
- Shoes, Italy#25of 1,719 brands · Top 5%
158K
estimated visits in September
1 mo ▼ −26.0%4 mo ▼ −38.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Superga.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Superga holds 2.6 out of 5 on Trustpilot over 4 reviews, 3 of them in the last twelve months: 0% of customers give five stars and 100% one star.
Shoe Factory Clothing Store Activewear Store Children's Clothing Store Shoe Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Superga sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Superga sells on Shopify, 100% of its catalogue in stock. The best seller is 2750-COTU CLASSIC - Le Superga - Sneaker - Unisex - White, at €75.00, followed by 3750 LEGGERA - Le Superga - Sneaker - Unisex - White and 2750-COTU CLASSIC - Le Superga - Sneaker - Unisex - Blue Navy.
#12750-COTU CLASSIC - Le Superga - Sneaker - Unisex - WhiteSuperga€75.00In stock
#23750 LEGGERA - Le Superga - Sneaker - Unisex - WhiteSuperga€60.00In stock
#32750-COTU CLASSIC - Le Superga - Sneaker - Unisex - Blue NavySuperga€75.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Data not available
Share of the catalogue by product family.
The dominant category places Superga in its comparison group.
- Average rating
- 4.56 / 5
- Rated products
- 57% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$89.60
- Currency
- EUR
04 · Ads
What Superga is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Superga runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since September 2024 (image, text, video).
Superga 3790 Platform Black Leopard Print Leggera Platform Donna Viola 38Superga2 Oct 2026video
default_collection_headlineSuperga8 Sept 2026image
Superga 3790 Platform Black Leopard Print Leggera Platform Donna Viola 38Superga1 Sept 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026SUPERGA S.R.L.verified
Text ad20 Oct 2026SUPERGA S.R.L.verified
Image ad20 Oct 2026SUPERGA S.R.L.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Superga.
The creators who tag @superga_official on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @superga_official on Instagram, led by Amanda Bugge (10.2K followers, 2.4% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| AAmanda Bugge@amandabugge · 🇩🇰 DK | Photography visual arts Creator | 10.2K | 2.4% | 2 | Tagged @superga_official |
06 · Competitors according to Gravity
Who Superga competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Superga among Shoes brands in Italy. The closest is P.F. Flyers, then Keds, pane, veja-store.com, SPINGLE, HOFF.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| P.F. Flyerspfflyers.com | |||||||
| Kedskeds.com | |||||||
| panepaneshoes.com | |||||||
| veja-store.comveja-store.com | |||||||
| SPINGLEspingle.jp | |||||||
| HOFFthehoffbrand.com |
07 · Company
The company behind Superga.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Superga is a company based in TORINO, Italy, founded in 1911 according to LinkedIn, on a domain registered in February 2001. It employs about 276 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇮🇹 Italy · TORINO
- Founded
- 1911, per LinkedIn
- Domain registered
- 20 Feb 2001
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 276 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- superga.com · Shopify · EUR
- Catalogue
- 204 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Superga
What people ask Google about Superga.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Superga a legit company?
According to Gravity by Benchr, Superga is a brand based in TORINO, Italy: its website has existed since February 2001, it sells on a Shopify store, it employs 276 people on LinkedIn, it has 344,529 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What does Superga sell?
Superga is an Italian heritage lifestyle brand that produces canvas sneakers, casual shoes, and footwear for women, men, and children, known for its iconic 2750 model and timeless design. Gravity by Benchr classifies it under Shoes. Source: Gravity by Benchr product classification, October 2026.
Is Superga expensive?
Superga's best seller, 2750-COTU CLASSIC - Le Superga - Sneaker - Unisex - White, sells €75.00 on superga.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check superga.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Superga discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Superga advertises on Facebook and Instagram and on Google, where its offers often run. Check superga.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Superga?
Superga sells on its own website, superga.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Superga?
Gravity by Benchr records a company based in TORINO, Italy, founded in 1911 according to LinkedIn, on a domain registered in 2001, with 276 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Superga growing?
Not at the moment. Gravity by Benchr estimates about 157,700 visits to superga.com in September 2026, down 26% in a month and down 38% over three months. Superga ranks #25 of 1,719 Shoes brands in Italy in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Superga use?
Gravity by Benchr identifies superga.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. It advertises through Meta and on Google since September 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Superga spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Superga on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Shoes brands in Italy?
Among Shoes brands in Italy in the Gravity by Benchr index, Superga ranks #25 of 1,719 by estimated traffic. Its closest competitors on the same market are P.F. Flyers, Keds, pane, veja-store.com, SPINGLE. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Superga.