Brand page · Fitness & General Exercise Equipment · Netherlands
Superyoga traffic, ads & competitors 40.7k visits a month, 7 active Meta ads, Gravity score 541.
Superyoga — Superyoga is an online retailer specializing in yoga, meditation, and wellness products including mats, accessories, and lifestyle items. The company offers a wide selection of products from various brands to support a healthy lifestyle. In September 2026 superyoga.nl drew an estimated 40.7k visits, down 6% on the month before. It ranks #17 of 182 Fitness & General Exercise Equipment brands in the Netherlands and holds a 3.5 Trustpilot rating over 12 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 17 peers: Fitness & General Exercise Equipment brands in the Netherlands with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Superyoga is an online retailer specializing in yoga, meditation, and wellness products including mats, accessories, and lifestyle items. The company offers a wide selection of products from various brands to support a healthy lifestyle.
01 · Traffic
Superyoga website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Superyoga drew an estimated 40.7k visits in September 2026, down 6% on the month before and up 19% over three months.
- Worldwide#202,636of 4.5m sites · Top 5%
- In Netherlands#2,892of 78.6k sites · Top 5%
- Fitness & General Exercise Equipment, worldwide#647of 11,219 brands · Top 10%
- Fitness & General Exercise Equipment, Netherlands#17of 182 brands · Top 10%
40.7k
estimated visits in September
1 mo ▼ −6.0%4 mo ▲ +18.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Superyoga reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Superyoga holds 3.5 out of 5 on Trustpilot over 12 reviews, 3 of them in the last twelve months: 75% of customers give five stars and 25% one star.
Fitness and Nutrition Service Massage Supply Store Vitamin and Supplements Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Superyoga best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Superyoga's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Superyoga in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
Superyoga ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Superyoga runs Meta ads on Facebook, Instagram, Audience Network, Threads.
Betaalbare producten voor yoga, meditatie en pilatesSuperyoga5 Oct 2026image
De #1 in yoga & meditatieSuperyoga28 Sept 2026video
De #1 in yoga & meditatieSuperyoga25 Sept 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
Superyoga influencers
The creators who tag @superyoga.nl on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @superyoga.nl on Instagram, led by Demi Ott | wellness & selfcare (10.3k followers, 1.7% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| DDemi Ott | wellness & selfcare@demi.ott · 🇨🇦 CA | Food cooking nutrition Creator | 10.3k | 1.7% | 4 | Tagged @superyoga.nl |
06 · Competitors according to Gravity
Superyoga competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Superyoga among Fitness & General Exercise Equipment brands in the Netherlands. The closest is Den Intelligente Krop, then MaxaFitness.dk, The Fitness Shop, gymstore.hu, Fitshop, Træningspartner.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Den Intelligente Kropdenintelligentekrop.dk | |||||||
| MaxaFitness.dkmaxafitness.dk | |||||||
| The Fitness Shopthefitness-shop.com.au | |||||||
| gymstore.hugymstore.hu | |||||||
| Fitshopfitshop.ch | |||||||
| Træningspartnertraeningspartner.dk |
07 · Company
Who is behind Superyoga?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Superyoga is a company based in Netherlands, founded in 2013 according to LinkedIn, on a domain registered in October 2013. It employs about 7 people.
- Entity country
- 🇳🇱 Netherlands
- Founded
- 2013, per LinkedIn
- Domain registered
- 28 Oct 2013
- Employees
- 7 on LinkedIn
- Own store
- superyoga.nl
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Superyoga
What people ask Google about Superyoga.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Superyoga legit?
According to Gravity by Benchr, Superyoga is a brand based in the Netherlands: its website has existed since October 2013, it employs 7 people on LinkedIn, it has 27,003 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Superyoga?
Customers rate Superyoga 3.5 out of 5 on Trustpilot over 12 reviews, 3 of them in the last twelve months: 75% give five stars, 25% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Superyoga known for?
Superyoga is an online retailer specializing in yoga, meditation, and wellness products including mats, accessories, and lifestyle items. The company offers a wide selection of products from various brands to support a healthy lifestyle. Gravity by Benchr classifies it under Fitness & General Exercise Equipment. Source: Gravity by Benchr product classification.
Is there a Superyoga discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Superyoga advertises on Facebook and Instagram, where its offers often run. Check superyoga.nl for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Superyoga?
Gravity by Benchr records a company based in Netherlands, founded in 2013 according to LinkedIn, on a domain registered in 2013, with 7 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Superyoga doing well?
Yes. Gravity by Benchr estimates about 40,700 visits to superyoga.nl in September 2026, down 6% in a month and up 19% over three months. Superyoga ranks #17 of 182 Fitness & General Exercise Equipment brands in the Netherlands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Superyoga's ad budget?
Gravity by Benchr does not publish a spend figure for Superyoga on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Fitness & General Exercise Equipment brands in the Netherlands?
Among Fitness & General Exercise Equipment brands in the Netherlands in the Gravity by Benchr index, Superyoga ranks #17 of 182 by estimated traffic. Its closest competitors on the same market are Den Intelligente Krop, MaxaFitness.dk, The Fitness Shop, gymstore.hu and Fitshop. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Superyoga.